Brand Navigator - 2026 Pricing, Features, Reviews & Alternatives

BlueOcean takes a fundamentally di?erent, technology-led approach to brand insight, eliminating wasted time, and

minimizing human bias without compromising value.

*3rd Party Only*

Publicly available data from the wild.

*Data + Answers*

A combination of data and actionable recommendations across all levels of the organization.

*Benchmarked*

Data relative to ever-changing marketplace and closest competitors

Brand Navigator can complement existing less-frequent qualitative brand health measures (survey, focus-groups, etc) or serve independently with an always-on approach using market-driven, observed behavior models entirely sourced from external data. With the power of our AI-based tool, we track nearly real time and provide quick data and insights to fuel better, brand-led decision-making across the business.

THE DATA

BlueOcean ingests 1,100+ data points from three categories of publicly available content sources:

1 - Consumer

2 - Brand

3 - Business

The data is sorted into a framework and analyzed to provide better understanding of the levers you can pull to make change.

There are a variety of reports and tools within the platform:

- Brand Performance Driver Analysis

- Content Analysis

- Creative Analysis

- Brand Personality Tracking

- Metrics Driving Scores

- Actionable Recommendations