iZooto Pricing, Features, Reviews & Comparison of Alternatives


Web push notifications for mobile web & desktop

4.18/5 (17 reviews)

iZooto overview

iZooto is a retargeting and engagement solution for e-commerce businesses to drive higher conversions, order fulfillment, and user callback exponentially. Merchants use iZooto to trigger personalized push notifications to retarget users abandoning the shopping cart, engage inactive users or retain existing customers. Over 15,000 merchants across the globe use iZooto to push over 1.5B Notifications every month generating over 300,000 additional sales


Starting from
Pricing options
Value for money
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Business size



United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Arabic, Chinese (Simplified)
iZooto screenshot: iZooto's web push notifications can be viewed on desktop and mobile devicesiZooto Push Browser NotificationiZooto screenshot: iZooto is compatible with Safari for desktop notifications, and Firefox & Chrome for desktop and mobile notificationsiZooto screenshot: Users can customize the notification title, message, image, and landing URL in iZootoiZooto screenshot: Multiple campaigns can be managed through iZooto, for different audiences and websitesiZooto screenshot: Users can segment their subscribers using the iZooto Audience BuilderiZooto screenshot: The iZooto dashboard give users insight into subscriber and campaign analyticsiZooto screenshot: New subscriptions and maps of subscriber locations can be viewed in iZootoiZooto screenshotiZooto screenshotiZooto screenshotiZooto screenshot

iZooto reviews

Value for money
Ease of use
Customer support
Ashna Chopra

A neat cost effective solution for web push. Outstanding customization and support by the team.

Used daily for 6-12 months
Reviewed 2016-08-24
Review Source: Capterra

We have been using iZooto right from the very beginning. Being a HTTP site, we opted for the custom solution which allowed us our branded subdomain. We have been driving repeat traffic and sales consistently - for over 3 months now. The latest update of audience builder allows for better segmentationAny communication platform is as effective as their ability to segment users. We have been using the audience builder tool for sometime now and have seen a 50% lift in the overall response rate. Overall support and query resolution is great. Their agility to resolve issues is amazing.

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Very good Tool for Ecommerce Conversions

Used daily for 2+ years
Reviewed 2018-10-25
Review Source: Capterra

People are very cooperative and good.Its a fantastic tool. we are getting good conversions out of it

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Manvee Sharma

Best way to get the attention of your user base! Also, cost effective & easy to use.

Used daily for less than 6 months
Reviewed 2016-11-28
Review Source: Capterra

Our business model is very dynamic. We also cater to 3 different locations and our purchase window is limited to lunch and dinner (mostly). We found that web notifications are the best way to reach out subscribers at the right time with customized messaging, and help them make a purchase decision easily. Web notifications have definitely helped us increase orders from our repeat customer base. Our next step would be to segment users based on their behavior through an API integration, and reach out to them with relevant communication. We aim to explore the tool to its full potential.Easy to use interface. Customer support is fantastic.

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Suman Mahapatra

Platform Experience

Used daily for 6-12 months
Reviewed 2016-12-12
Review Source: Capterra

It was a great platform to work for chrome notification. It will be great if they can add some more features for reporting and analyse.The Flexibility and working timing.

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Poonam Gangwal

A must have for all brands not having mobile apps

Used daily for less than 6 months
Reviewed 2016-08-24
Review Source: Capterra

- Quick support - Always helps - The code did not slow our website - Good optimization. - Ability to segment users based on browsing behaviour is awesome. Enables you to re target customers precisely.- We are now able to reach out to users who have not signed up for newsletters or made any purchase. - Notifications being delivered when the users are back online ensures reach by 100%

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iZooto pricing

Starting from
Pricing options
Free trial
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14-day free trial, no credit card required.

Pricing varies depending on the number of subscribers.

iZooto features

Campaign Analysis
Customizable Templates
Real Time Analytics

A/B Testing (152 other apps)
Activity Dashboard (228 other apps)
Campaign Management (187 other apps)
Content Management (189 other apps)
Customizable Branding (191 other apps)
Data Import/Export (155 other apps)
Drag & Drop Interface (214 other apps)
Engagement Analytics (179 other apps)
Monitoring (190 other apps)
Multi-Channel Marketing (159 other apps)
Real Time Data (147 other apps)
Reporting & Statistics (213 other apps)
Social Media Integration (233 other apps)
Social Network Marketing (143 other apps)
Tagging (145 other apps)
Third Party Integration (228 other apps)

Additional information for iZooto

Key features of iZooto

  • Personalized website notifications
  • Custom audience segments
  • Multi-language support
  • Manual push
  • Scheduled push
  • Event-triggered push
  • One-click subscription
  • Recurring daily & weekly schedules
  • Re-targeting
  • Welcome notifications
  • User access controls
  • Role & permission management
  • Contextual subscriptions
  • Multi-campaign support
  • Notification templates
  • Multiple calls to action (CTAs)
  • Custom tracking parameters
  • Custom notification lifetimes
  • Clickthrough tracking
  • APIs
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Multiple campaigns can be managed from a centralized platform, with users able to define notification templates, customize notification titles, messages, images, CTAs, and landing URLs, configure tracking parameters, specify notification lifetimes, and more.

Audience segments can be created based on demographics and subscriber behavior, from users’ own data, and used to target and personalize notifications.

Built-in KPIs including delivery rate, impressions, and click-through rate allow users to analyze the performance of their campaigns overall and across specific audiences.

Access permissions for different websites and campaigns can be managed independently, with permissions based on defined user roles.

Multiple push options are available for delivering notifications, with users able to schedule one-off or recurring notifications, manually push notifications, or automate delivery with event-triggered push notifications.