Audiense Reviews

Audiense

Consumer insights & marketing platform for Twitter

3.33/5 (3 reviews)

Jamie McDermott

A great Twitter listening tool - but limited features for lower tier users

Used weekly for 2+ years
Reviewed 2018-02-13
Review Source: GetApp

Pros
There are some brilliant social listening features that help you to understand what an audience is doing on Twitter. The advanced reporting (that costs extra per 'pack' of mentions/Tweets) is really useful for doing reports on events, hashtags or industry reports. You can monitor specific lists, including Twitter users, email lists (successfully matched to Twitter users) and more. And, you can create Twitter advertising lists from these internal lists.

Cons
Their entry-level pricing is very reasonable but the features are limited and seemingly have become more limited over the years. Some key listening features, such as listening to keywords within Tweets is a premium feature - I've tried reaching out to them multiple times to find out how much this costs but have never heard back. It's a good tool to have and explore, but some key features are missing with the 'cheap' version and it's yet another tool to manage in my marketing stack but it can only do a fairly limited spectrum of tasks.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

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Audiense

Consumer insights & marketing platform for Twitter

Alan Daniel

Socialbro

Used weekly for 6-12 months
Reviewed 2017-10-12
Review Source: Software Advice

Overall the software is still worth it but you have to have a bigger budget now and working for a larger corporation.

Pros
Social bro was a great tool in being able to understand your audiences and being able to understand your audiences and cater to them is important because you want to be more targeted.

Cons
Social bro seems to have become more expensive once it was acquired by audisense. The cost factor is important because, the returns may not always be there.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Audiense

Consumer insights & marketing platform for Twitter

Darren Hignett

Rating only

Reviewed 2018-03-12
Review Source: GetApp

Rating breakdown

Value for money
Ease of use
Features
Customer support

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Audiense

Consumer insights & marketing platform for Twitter