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Top Rated Marketing Attribution Software with Lead capture - Page 2

Last updated: May 2026

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38 software options

Zoho Marketing Automation logo

Multichannel marketing automation, simplified

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See which marketing channels and campaigns drive conversions. Multi-touch attribution models help you understand the customer journey and invest in high-performing channels for better ROI.

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Revenue.io logo

Sales engagement and call tracking platform

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Revenue.io is a cloud-based sales engagement platform designed to help Salesforce users manage leads, identify revenue-generating channels, and analyze performance. Features include lead prioritization, real-time recommendations, workflow automation, reporting, call monitoring, and transcription.

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Spotler Activate logo

Customer data platform for cross-media marketing

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Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

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Microsoft Advertising logo

Campaign management and search engine optimization software

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Microsoft Advertising is a pay-per-click software designed to help businesses select searchable keywords to configure advertisements and manage campaigns. Administrators can define budgets, measure return on investment (ROI), and adjust spending on a unified interface.

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND tracks your prospect’s full cross-channel marketing attribution across display, social, paid search, phone calls, email and more.

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

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Agility logo
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The Agility Precision Brand Advertising Platform.

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Create new buyers. Grow with certainty. Agility is the only complete brand advertising solution.

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LeadJourney logo
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Performance marketing for lead tracking

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LeadJourney is a performance marketing tracking software designed for lead generation businesses that consolidates data from multiple ad platforms and CRM systems into a unified dashboard. The platform features cookie-independent conversion tracking, offline conversion data integration, customizable attribution models, and real-time reporting with customer journey mapping for individual leads.

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N.Rich logo
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Account-based advertising platform.

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N.Rich is a cloud-base platform specifically designed to provide the right advertising tools to growth-oriented companies, ABM adopters and performance driven commercial teams.

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Pivotstring logo
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Cloud-based tracking solution for performance marketing

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Pivotstring is a marketing attribution platform that empowers brands to accurately measure and optimize marketing performance across channels. By delivering actionable insights through advanced attribution models, Pivotstring helps marketers understand true ROI, reduce wasted spend.

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CLIQSA logo
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Empowering local businesses to thrive!

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Transform Your Small Business Marketing Empower your small business with CLIQSA's marketing SaaS, streamlining efforts and enhancing customer acquisition, retention, and online reputation management. This is all while focusing on local success.

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Leadtosale logo
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All-in-one conversion tracking software

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Web Analytics Supercharged. Easily get your phone calls, offline conversions and sales inside Google Analytics. All leads and sales with full attribution models

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Omniengage logo
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Build personalized omni-channel messaging campaigns

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Engage better with consumers to send omni-channel marketing messages. Create engaging workflows on OmniEngage's drag-and-drop platform by connecting users from the first node of interaction to one that triggers an action from the builder. Get real-time updates and track analytics from the dashboard.

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