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Top Rated Marketing Attribution Software with Roi analytics - Page 4

Last updated: May 2026

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114 software options

Branch Metrics logo

Mobile attribution and linking platform

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Branch is a cross-platform attribution & linking solution designed to improve mobile measurement and user experiences across devices, platforms & channels. Branch increases mobile conversion, engagement, and retention through deep linking, mobile banners, user routing & personalized app experiences.

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Adjust logo

Drive your app growth with Adjust’s analytics platform.

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Understand the true impact of your marketing efforts. With Adjust attribution, you’re empowered to grow your app ROI with accurate, reliable data. Understand user journeys for every possible channel, track your entire subscription funnel, and increase conversion rates with deep links.

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Veritone Attribute logo

Media attribution for radio & TV broadcasters

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Veritone Attribute is a real-time media attribution software which gives radio & television broadcasters the ability to measure the effectiveness of their advertising campaigns with features such as behavior analytics, campaign management, intelligent attribution, reports & dashboards, & more

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LeadsRx logo

Impartial Multi-Touch Attribution

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LeadsRx is a cross-channel, full-funnel marketing attribution platform. Used by mid-to-large enterprises, LeadsRx helps maximize return on ad spend and finds insights to improve customer acquisition strategies.

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Wrike logo

AI powered workflow management platform

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Execute your most seamless campaign yet with Wrike's trusted marketing planning. Streamline your intake with custom request forms, collaborate in real-time, plan projects, share results, and shorten feedback loops with built-in proofing tools.

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Microsoft Advertising logo

Campaign management and search engine optimization software

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Microsoft Advertising is a pay-per-click software designed to help businesses select searchable keywords to configure advertisements and manage campaigns. Administrators can define budgets, measure return on investment (ROI), and adjust spending on a unified interface.

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND tracks your prospect’s full cross-channel marketing attribution across display, social, paid search, phone calls, email and more.

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TapClicks logo

A Unified Marketing Operations Platform Powered By Your Data

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TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

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Agility logo
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The Agility Precision Brand Advertising Platform.

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Create new buyers. Grow with certainty. Agility is the only complete brand advertising solution.

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DATA POEM logo
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AI-enabled enterprise intelligence software

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DATA POEM is a Large Causal Model that maps cause and effect relationships at enterprise scale. The system processes trillions of data points to reveal connections between business decisions and outcomes, functioning as a central nervous system for organizations. DATA POEM works within existing security environments while maintaining data privacy and offers industry-specific models for automotive, retail, e-commerce, and other sectors.

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LeadJourney logo
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Performance marketing for lead tracking

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LeadJourney is a performance marketing tracking software designed for lead generation businesses that consolidates data from multiple ad platforms and CRM systems into a unified dashboard. The platform features cookie-independent conversion tracking, offline conversion data integration, customizable attribution models, and real-time reporting with customer journey mapping for individual leads.

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Seenka logo
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Seenka Media Intelligence

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Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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MixModeler logo
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Builds advanced marketing models without code

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MixModeler is a no-code marketing mix modeling platform that enables building advanced MMM models while maintaining data privacy on the user's device. The platform includes adstock transformations, saturation models, Bayesian MMM with Granger causality testing, and comprehensive diagnostics. Excel i

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Apptrove logo
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Mobile Marketing Platform for app owners

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Apptrove is a comprehensive Mobile Measurement Partner (MMP) platform designed to manage the performance of mobile apps. The platform offers a suite of features to empower app marketers, data analysts, and product teams.

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OptiMine logo
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Marketing measurement platform

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OptiMine Insight is an agile, cross-channel marketing measurement platform for business looking to maximise ROI of their online & offline advertising spend

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SplitMetrics Acquire logo
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Unlock the Apple Search Ads potential.

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An intelligent data-driven platform providing extensive automation, AI-based optimization, and deep insights and trends for easier and more profitable management and scaling of your Apple Search Ads account.

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Lifesight logo
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AI-powered data activation & marketing measurements platform

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Lifesight is AI-powered data activation & marketing measurements platform designed to help marketers drive sustainable growth in the privacy-first era with.

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Nudge logo
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The easiest way to improve your content.

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Nudge brings together everything that's needed to measure content . The products power marketing & product teams globally, for media companies and brands. From startup to enterprise.

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Pivotstring logo
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Cloud-based tracking solution for performance marketing

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Pivotstring is a marketing attribution platform that empowers brands to accurately measure and optimize marketing performance across channels. By delivering actionable insights through advanced attribution models, Pivotstring helps marketers understand true ROI, reduce wasted spend.

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Adobe Mix Modeler logo
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Cloud-based marketing analytics tool for marketers.

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Adobe Mix Modeler is a cloud-based marketing analytics solution that helps marketing teams track and manage campaigns on a unified interface. The solution combines AI-powered data modeling and marketing scenario planning capabilities to enable strategic decision-making across marketing channels. It allows users to consolidate and harmonize marketing performance, spend, and conversion data, along with other key business factors.

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AQUAJI Marketing Analytics Software logo
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AI-driven market analytics tool for physical businesses

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Aquaji is a cloud-based market analysis tool that uses AI to track essential data points in businesses such as restaurants, regular stores, and malls. The data tracked includes customer demographics, footfall, behavioral patterns, length of stay, and wait times.

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ObserviX logo
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AI Marketing Analytics & Multi-Touch Attribution

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Cloud-based customer journey tracking software that monitors activities across channels to identify revenue-driving interactions.

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Oyster CDP logo
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Customer data platform

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Oyster is a customer data platform that helps businesses integrate data from all sources, manage customer profiles, access predictive analytics, and gain actionable insights using reports, dashboards, and alerts. It assists users with personalization and customer experience optimization and behavioral analysis.

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Ad Insight logo
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Cross media advertising intelligence platform

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Seenka Media Intelligence is an AI-powered platform that monitors advertising and content across multiple media channels in Latin America. The system enables brands, agencies, and media companies to analyze cross-media campaigns in real time, providing insights on competitor strategies, media mix, and investment allocation. Seenka offers comprehensive coverage of both digital and offline advertising channels, including broadcast TV, radio, social media, and influencer marketing.

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