19 min read
Mar 13, 2018
Product Roadmap

Solution Spotlight: Google’s Most Popular Product Roadmap Software Explained

We shine the spotlight on the most popular product roadmap software solutions on Google's search engine results. Learn about pricing, features, and more!

Ankita SinghAnalyst

In GetApp's Solution Spotlight series, we explain which software is at the top of Google's search engine results and how it can meet your specific needs. To identify the systems featured here, we entered the term "product roadmap software" in Google during the week of January 2018 in an incognito window with the location set to the U.S. The first five solutions on the first page of Google's results are described here in alphabetical order.

Product managers know all too well that mapping out a new product launch can feel like throwing darts in the dark-while juggling.

With so many variables and stakeholders to consider, planning and communicating a product's journey from idea to delivery-without a dedicated tool-can feel next to impossible.

You also run the risk of underestimating time and costs and failing to clearly communicate the vision to the team.

Product roadmap software has been born out of this need for businesses to clearly define and manage the actions they must take to meet objectives in the most efficient and effective way possible.

However, product management is an emerging field, and product roadmapping software is a relatively niche market at this point. You may discover that objective comparisons between the available tools are hard to come by.

That's why here, we've shortlisted five of the most popular product roadmapping solutions, based on their rankings at the top of Google's search engine results pages, or SERPs.

We've put together a description of each product's features, along with detailed pricing information and more resources for comparing, so you can choose the best tool for your business.

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Adding new goals and monitoring the status of existing goals in Aha! (Source: GetApp.com)

Aha! is cloud-based product roadmap software suitable for businesses of all sizes and used across industries such as government, finance, education, eCommerce, IT services, telecom, and transportation.

Some key features offered by Aha! include:

  • Product roadmapping: Choose from existing templates or create a custom roadmap. Add your product vision and goals, as well as defining team initiatives toward the overall vision. Publish roadmaps as images, PDFs, or secure web presentations. Use custom fields and tagging to highlight sales and marketing releases that impact the overall business.

  • Task management: Prioritize tasks, fill custom fields with task details, and add requirements for the team. Use the parking lot function to store work that still needs to be planned. Map dependencies with the help of a visual representation to keep the team on schedule and deal with any potential bottlenecks. Build calendar reports and visualize features, releases, and task lists for the whole month.

  • Release management: Update teams with the latest release date information. Set capacity in hours and effort required for each feature. Monitor progress in real time; view the status, burnup and burndown from the release date; and share with the team within the release template when the launch and delivery has gone through.

  • Reporting and analytics: Use templates to create comprehensive reports. Generate list reports, pivot reports, charts, hierarchy reports, diagram reports, and other custom options.

  • Collaboration tools: Aha! offers a notebook feature which can be used to publish strategies, roadmaps, or analytics in the form of slides. This can be shared with anybody (even non-Aha! users) in the form of a PDF or a secure webpage. Capture feedback from the team in a comment stream and use @ and # to mention or tag other users. Designers can create mock-ups and wireframes in Aha! to collaborate and iterate.

  • Idea management: Gather ideas from your customers, employees, and other cross-functional teams through a custom branded portal and store them in a centralized location. Prioritize ideas that rank high in terms of business value and notify the submitter once the idea has been promoted to a feature.

What makes Aha! unique?

Aha! lets you create customer personas within the platform and then link the personas to a product's features, so the entire team is on the same page. You can also create in-depth profiles for key competitors with critical information such as revenue, growth rate, and other custom fields.

Aha! pricing

Aha! offers the following subscription plans:

  • Startup: Pricing not listed online. Includes the same functionality as the Premium plan but is limited to five users. Early-stage businesses must qualify for eligibility.

  • Premium: $59 per user per month (when billed annually). Includes tools for setting a strategy, building roadmaps, planning releases, feature prioritization, creating mock-ups, crowdsourcing ideas, and sharing presentations.

  • Enterprise: $99 per product owner or contributor per month (when billed annually). Includes all the features of Premium, as well as unlimited reviewers and viewers.

  • Enterprise+: $149 per contributor per month (when billed annually). Includes all the features of Enterprise, as well as antivirus scanning, IP address access control, custom tables, account backup and export, advanced license management, and concierge service.

Aha! offers a free 30-day trial.

Aha! comparisons

Compare Aha! side-by-side with similar products by checking out the Aha! alternatives page on GetApp.

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A product roadmap in Craft (Source: GetApp.com)

Craft is a cloud-based agile product management platform that helps businesses manage ideas, create story maps, and collaborate to create product prototypes.

Features offered by the platform include:

  • Product roadmapping: Create a high-level overview of a complete product plan to share with team members and other stakeholders. Include major release details and dates, goals, and initiatives.

  • Task management: Prioritize and assign projects, tasks, requirements, scheduled improvements, and bug fixes. Assign a level of effort as well as priority level to each task. Drag and drop items to organize the list.

  • User experience mapping: Visually map out the customer experience journey, prioritizing significant milestones or trends. Split activities into different releases, depending on priority level.

What makes Craft unique?

Craft is unique for its feedback gathering and curation functionality. It allows you to group similar feedback into specific categories. The aim is to provide designers and developers the ability to see feedback from and build a relationship with actual users to create more user-centric designs.

Craft pricing

Craft offers the following subscription plans:

  • Team: $49 per month for one user; additional users $16 per month (when billed annually). Includes up to five products, unlimited viewers, and unlimited integrations.

  • Premium: Pricing on request. Includes unlimited users, unlimited products, unlimited viewers, unlimited integrations, 24/7 support, single sign on, and private cloud.

Craft comparisons

Compare Craft side-by-side with similar products by checking out the Craft alternatives page on GetApp.

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Product roadmap in ProductPlan (Source: GetApp.com)

ProductPlan is cloud-based roadmap software that helps businesses build product roadmaps with a drag-and-drop interface and share them securely with unlimited stakeholders. It is designed to suit businesses of all sizes.

The software's key features include:

  • Product roadmapping: Use roadmap templates such as product roadmap, agile roadmap, digital marketing roadmap, and enterprise IT roadmap. Drag and drop initiatives, represented by color-coded bars, and include a custom legend. Visualize releases by grouping bars together in containers, tag initiatives by owner or product line, drag and drop milestones to highlight key dates, and add relationships and dependencies between bars and containers. Initiatives and containers are searchable. Merge multiple roadmaps together into one master plan.

  • Idea management: A planning board facilitates strategic discussions and lets team members score your initiatives. Capture future opportunities in a central location with a parking lot function.

  • Task management: Present roadmap during live team meetings and update details about progress expected and effort required in real time. Customize the timeframe to view by quarters, months, or sprints.

  • Communicate and collaborate: Share files, invite viewers and editors, collaborate on roadmaps, and share them via private links. You can create different versions of your roadmap to share with different audiences. Communicate the progress of your initiatives, track changes made through your team's Slack channel, and notify the team in real time via email or Slack about any updates.

What makes ProductPlan unique?

ProductPlan has a 4.8 out of five rating on GetApp with positive reviews for its ease of use and customer service and support. Phone, email, and live chat support are free and included with every subscription.

ProductPlan is also unique for its scalability and flexibility. You can create multiple master plans and with unlimited free viewer accounts. You can also create an unlimited number of roadmaps.

ProductPlan pricing

ProductPlan offers the following subscription plans:

  • Business: $34 per editor per month (when billed annually). Includes unlimited roadmaps and unlimited viewers.

  • Enterprise: Pricing on request.

ProductPlan offers a free 30-day trial.

ProductPlan comparisons

Compare ProductPlan side-by-side with similar products by checking out the ProductPlan alternatives page on GetApp.

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Product dashboard in ProdPad (Source: GetApp.com)

ProdPad is a cloud-based product management tool for small and midsize businesses. It offers product managers and their teams features for sharing ideas, capturing feedback from users, and creating visual product roadmaps.

Key features of ProdPad include:

  • Product roadmapping: Drag and drop color-coded cards to prioritize goals and tasks. Add additional details to cards as they become available. Publish multiple versions of your roadmap to customize what each viewer sees, and print as a PDF or keep it embedded online.

  • Idea management: Plot "idea dots" on a chart that measures impact against effort, and store data, such as customer feedback or use cases, that supports each idea. Once an idea is approved, push it to the development stage right away through integrations with Jira, Trello, Pivotal Tracker, and more.

  • Collaboration: Unlimited reviewers can submit ideas and give input on products in development through internal discussions.

  • Customer feedback: Attach customer feedback to an idea and create a list of customers to contact for user testing, interviews, and follow-up when you launch a new feature. Capture feedback with an in-app widget and/or customer feedback portal, which you can customize and embed on your website.

  • Product portfolio management: Track overall progress of product development and strategically coordinate resource allocation to achieve overall business objectives. Store crucial documents such as product requirements, competitor analyses, and more in your portfolio.

What makes ProdPad unique?

On its blog, ProdPad recently announced that it now integrates with 1,000 applications, giving it added flexibility and scalability for small businesses.

ProdPad pricing

ProdPad offers the following subscription plans:

  • Standard: $99 per month (when billed annually). For companies with one small product team. Includes unlimited roadmaps, products, and reviewers and three admins (additional admins can be added for $49 each).

  • Premium: $299 per month (when billed annually). For bigger companies with multiple product lines. Includes everything in Standard plan, 10 admins (additional admins can be added for $49 each), and more.

  • Unlimited: $2,499 per month (when billed annually). For large companies working with growing product portfolios. Includes everything in Premium plan, unlimited admins, and more.

ProdPad comparisons

Compare ProdPad side-by-side with similar products by checking out the ProdPad alternatives page on GetApp.

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Comment feed for team collaboration in Roadmunk (Source: GetApp.com)

Roadmunk is cloud-based product roadmap software that offers prebuilt roadmap templates for technology, business, product, marketing, and agile initiatives, as well as others. Users can start building a roadmap by importing data from Jira.

The software's key features include:

  • Product roadmapping: Create a visual strategy of your initiatives, objectives, and milestones by dragging and dropping items or CSV files. Combine multiple roadmaps into a master roadmap for a consolidated view and choose between a timeline view and swim lane view. Choose from different themes and export HTML, PNG, or PowerPoint versions of your roadmap, or export in letter, legal and A4 paper formats.

  • Task management: Prioritize tasks by dragging and dropping items and adding milestones. Attach notes, mock-ups, and images to roadmap items for better collaboration.

  • Collaboration: Assign permission settings as either roadmap owner, collaborator, or reviewer. Use @mentions to tag other users from within the roadmap. Reviewer mode lets users give feedback without making edits. Additionally, the activity feed and notifications help keep everyone in the loop.

  • Visualizations: Lets you create different visualizations of the same data for different stakeholders, benchmark important dates and stages, and color code the roadmaps.

  • Security: Complies with world standards for information security and offers a private cloud dedicated server hosted by Amazon Web Services and access through your company's preferred identity provider.

What makes Roadmunk unique?

Roadmunk has a 4.8 rating out of 5 on GetApp with positive reviews for its ease of use when building a roadmap. It also offers flexibility for viewing roadmaps, with views such as timeline view, swim lane view, and master roadmap view.

Roadmunk pricing

  • Starter: $19 per user per month (when billed annually). For individuals who want to visualize their strategy. Includes unlimited roadmaps and views.

  • Business: $49 per user per month (when billed annually). Add reviewers for $5 per user per month. For teams that want to collaborate. Includes everything in Starter plan, along with Jira integration, sharing and permissions, commenting and notifications, and more.

  • Professional: $99 per user per month (when billed annually). Add reviewers for $5 per user per month. For growing teams that need advanced security and support. Includes everything in Business plan, along with free training and support, single sign-on integration, and more.

  • Enterprise: Pricing on request. Includes unlimited reviewers and advanced customizations and features.

Roadmunk comparisons

Compare Roadmunk side-by-side with similar products by checking out the Roadmunk alternatives page on GetApp.

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Let us help you make a decision

In addition to the above information, below are some additional GetApp resources that will help you make an informed business decision.

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