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DealerCenter Logo

Dealer management software for independent auto dealerships

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DealerCenter - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

DealerCenter overview

Based on 1480 verified user reviews

What is DealerCenter?

DealerCenter is an auto dealer program with key features that include website integration, inventory management, and more.

Who uses DealerCenter?

By industry, DealerCenter reviewers are most commonly professionals in automotive (92%). The most frequent use case for DealerCenter cited by reviewers is auto dealer (78% of reviewers).

What do users say about DealerCenter pricing?

Most reviewers indicate DealerCenter offers strong value for money, especially due to its bundled features and competitive pricing. However, some users report high costs for smaller dealers, frustration with separate feature pricing, and occasional billing confusion.

Starting price

40flat rate /
per month
try for free

Pros & Cons

Dealership Management

Vehicle Management

Customer Support

Pricing

Slow performance and glitches

DealerCenter’s user interface

Ease of use rating:

DealerCenter pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(16)
3-4(135)
5(1,329)

What do users say about DealerCenter?

DealerCenter is an auto dealer program with key features that include website integration, inventory management, and more.

Select to learn more


Who uses DealerCenter?

Based on 1,480 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Automotive
Retail

Use cases

Auto Dealer
Sales Tracking

DealerCenter's key features

Most critical features, based on insights from DealerCenter users:

Website integration
Financing management
Document management
Contact database
Payment collection
Sales floor management
Accounting

All DealerCenter features

Features rating:

Accounting
Accounting integration
Appointment management
Barcode/Ticket scanning
Buy here, pay here
Client management
Contact database
Contact management
CRM
Customer database
Customizable templates
Dashboard
Document management
Financial management
Financing management
For automotive dealerships
For small businesses
Interaction tracking
Inventory management
Inventory tracking
Invoice processing
Lead capture
Lead management
Mobile access
New car dealer
Payment collection
Payment processing
QuickBooks integration
Reminders
Remote access/control
Reporting/Analytics
Sales floor management
Sales pipeline management
Sales reports
Search/Filter
Third-Party integrations
Used car dealer
Website integration
Website management

DealerCenter alternatives

DealerCenter logo
visit website

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DealerCenter pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

DMS

99

Per month

Features included:

  • Contract Management With Free Forms Library
  • Dealertrack and CUDL Access
  • Efax Deal Submissions to Any Lender
  • F&I Express and AUL Integrations
  • Full Inventory Management
  • GWC
  • Mobile App Access
  • Routeone

Buy Here Pay Here (BHPH)

50

Per month

Features included:

  • 500 Outbound or Inbound Total Text Messages
  • Automated Recurring Payments
  • Datalinx Credit Bureau Reporting Services
  • Irregular Payments Processing
  • Related Finance Company (RFC) Management
  • Total Portfolio Management

QuickBooks

40

Per month

Features included:

  • Post All Journal Entries Into Quick Books
  • Solution Designed With Industry Leading SGC Certified Public Accountant
  • Track All Vehicle Sales and Cost Transactions in Your G/L Chart of Accounts

CRM Plus

99

Per month

Features included:

  • Internet Lead Management
  • Campaign Tracking and Reporting
  • Email, Text and Live Video Calls
  • Manage Appointments, Tasks and Activities
  • Facebook Messenger Integration
  • User Level Assignments and Activity Reporting
  • DealerCenter Mobile App with Notifications and Reminders
  • 2000 Outbound or Inbound Total Text Messages

CRM Pro

199

Per month

Features included:

  • Click-to-Call and Call Recording
  • Automated Workflows and Advanced Settings
  • Campaign Marketing with Event Automation
  • Road to the Sale (RTTS) Customization
  • Premium Training and Implementation
  • 4000 Outbound or Inbound Total Text Messages

User opinions about DealerCenter price and value

Value for money rating:

Of 113 reviews that provide robust commentary on DealerCenter's price and value, mention it in a positive light.

Most reviewers indicate that DealerCenter offers strong value for money, especially when compared to other dealer management systems. They appreciate that the software bundles essential functionalities—such as DMS, CRM, website design, inventory management, marketing, and booking services—into competitively priced packages. Most users consider the all-in-one nature of DealerCenter cost-effective, noting that it helps them save both time and money by reducing the need for multiple vendors. Reviewers appreciate the flexibility to customize bundles to fit their budget and business size, and they find the ability to add features as needed keeps pricing manageable. Many users say DealerCenter’s pricing is more affordable than other major platforms, with some highlighting that the included features often surpass those of higher-priced competitors. However, some reviewers find the cost a bit high, especially for smaller dealers or when additional modules are required. Some users report frustration with separate pricing for individual features and occasional unexpected price increases. A few reviewers mention that billing can be confusing and that certain options feel overpriced compared to newer market alternatives.

, and

DealerCenter integrations (1)

Integrations rated by users

We looked at 1,480 user reviews to identify which products are mentioned as DealerCenter integrations and how users feel about them.

Integration rating: 4.2 (5)

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

inventory and leads for sales

MH

Mary H.

finance manager

Integration rating: 5.0 (1)

DealerCenter customer support

What do users say about DealerCenter customer support?

Customer support rating:

We analyzed verified user reviews to identify positive and negative aspects of DealerCenter customer support.

Widely noted by reviewers, DealerCenter support staff are praised for their dedication and willingness to walk users through every step.

A significant portion of users highlight fast response times and quick resolution of issues, even on weekends.

Broad user base appreciates knowledgeable reps who customize the system and provide clear, patient guidance.

Frequently reported by users, support teams go above and beyond to ensure smooth onboarding and ongoing assistance.

Support options

Email/help desk
Phone support
Chat

Training options

Webinars
In person
Live online
Documentation

To see what individual users say about DealerCenter's customer support, check out the review snippets below.

“It has streamlined operations, improved our customer management, and saved us countless hours of manual work.”

TH

Tony H.

EVP

“need more support to integrate and eliminate redundant services that we have”

bl

brent l.

owner

DealerCenter FAQs

Q. What is DealerCenter used for?

DealerCenter is a cloud-based, centralized dealer management system designed to support the day-to-day operations of independent automobile dealerships - including both new and used car lots. Supported by mobile integration with native DealerCenter and DealerCenter mobile apps for iOS and Android platforms, staff can oversee car sales remotely from the forecourt or auction house. Key features include inventory management for recording and reviewing vehicle stocks, running reports and managing costs while querying car histories via AutoCheck, NMVTIS and Carfax integrations. The AutoStructure feature supports desking actions with automated loan calculations and deal structuring, leveraging dual-channel lender management tools and contract / documents management to centralize sales paperwork. Accounting support is provided through direct QuickBooks integration that eliminates duplicate data entries and offers RFC management for Buy-Here-Pay-Here (BHPH), alongside scheduled reporting options. Coupled credit bureau services give access to consumer credit checks while promising compliance around every transaction, with fraud protection and authentication measures built in. Additional DealerCenter features span website promotion and marketing functions, inviting the customization of professionally-styled dealer websites from templates and the online posting of adverts listing inventory vehicles to third-party channels

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