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LeadPrime
The bilingual AI CRM for contractors and real estate pros
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LeadPrime - 2026 Pricing, Features, Reviews & Alternatives


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Last updated: July 2026
LeadPrime overview
What is LeadPrime?
LeadPrime is an AI-powered CRM that runs an entire service business - from the first lead to the signed contract to the paid invoice - in a single platform, and it works fully in English and Spanish so every member of the crew can use it.
Pipelines and lead management
At onboarding you pick your industry and specialty from 13 industries and 140 specialties, and LeadPrime configures your pipeline stages, fields, and automations to match. Contractors get construction-stage pipelines, property managers get portfolio and lease pipelines, and investors get deal-flow pipelines. Leads arriving from ads, referrals, and the LeadPrime B2B network drop straight into the right stage.
Keen, the built-in AI agent
KEEN qualifies and prioritizes new leads, drafts messages, books appointments against your connected calendar, and runs 24/7 SMS follow-up on a schedule - nights, weekends, and while you are on the job. Train it on your own pricing, documents, and FAQs through the Knowledge Base, rename it, and set its personality. Agent-to-agent messaging over MCP lets external AI agents send leads, update contacts, and trigger workflows inside your CRM.
Estimates, invoices, and payments
Build professional estimates on a phone, send them for approval, and convert an approved estimate into an invoice with one tap. Clients approve and sign on any device. LeadPrime Pay accepts card and ACH, with surcharging supported, so payment is collected in the same flow that produced the estimate.
Documents and e-signature
LeadSign accepts any uploaded document, uses AI to detect signer names and map signature, initial, and date fields automatically, and sends it out for signature in one click. Contract Builder generates a ready-to-sign agreement - payment milestones, change orders, and lien-law notices included - and hands it off to LeadSign in the same flow.
Compliance and growth tools
The Business Health Passport tracks contractor licenses, general liability insurance, workers' compensation certificates, and W-9s, and warns you before anything expires. GovPrime scans federal and state opportunities from SAM.gov and public sources and scores them against your trade and location. The B2B network connects license-verified contractors, property managers, investors, lenders, and wholesalers, with a shareable trust profile and member-to-member document exchange.
Pricing and adoption
Plans start at $0 per month pay-as-you-go with $15 in welcome credits and no credit card required. Pro is $15 per month with $20 in monthly credits. Network Elite is $249 per month with $250 in monthly credits, full B2B network access, and business financing access. There is no setup or implementation fee and no contract - cancel anytime. Usage such as SMS, voice, email, and AI actions draws from your credit balance at published per-action rates.
On the roadmap
Lead Hunter for AI-powered lead discovery, Tap to Pay for phone-based card acceptance, and an AI website builder generated from your CRM profile.
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LeadPrime’s user interface
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LeadPrime's key features
Most critical features, based on insights from LeadPrime users:
All LeadPrime features
LeadPrime pricing
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LeadPrime integrations (5)
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LeadPrime FAQs
LeadPrime has the following typical customers:
Freelancers, Small Business, Mid-size Business, Large Enterprises
Q. Does LeadPrime support mobile devices?
LeadPrime supports the following devices:
Android, iPhone, iPad
Q. What level of support does LeadPrime offer?
LeadPrime offers the following support options:
Email/Help Desk, Knowledge Base, Chat, FAQs/Forum, Phone Support





