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Google Analytics 360 vs Whatagraph Comparison (2026)
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Google Analytics 360
5
5.8K
4
1.9K
3
253
2
19
1
4
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Whatagraph
5
46
4
30
3
4
2
1
1
3
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions.
Whatagraph is a fast and easy-to-use platform for monitoring and reporting on marketing performance. It enables marketing teams to consolidate data from all channels, organize it, and turn it into dashboards and reports for internal analysis or external sharing.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.7
8.1K
5
4
3
2
1
5.8K
1.9K
253
19
4
- Value for money
- Ease of use
- Features
- Customer support
4.4
84
5
4
3
2
1
46
30
4
1
3
- Value for money
- Ease of use
- Features
- Customer support
Pros
Sonu P.
Systems Analyst
John J.
CEO
Ansuman R.
Ecom Manager
Pros
Zachary W.
Enterprise Account Manager
Zachary W.
Enterprise Account Manager
Roberto G.
ITI Project manager
Cons
Bharati D.
Director
Sonu P.
Systems Analyst
Parsa G.
Sr AI Analyst
Cons
Felix M.
MD
Sarah S.
Team lead for Facebook ads
John S.
SEO Strategist
- Vendor responds to reviews
- Last review2 months ago
- Vendor responds to reviews
- Last review2 years ago
Key features
- Total features64
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Analysis
- Ad hoc Reporting
- Alerts/Notifications
- Analytics
- Augmented Analytics
- Behavior Analytics
- Behavior Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Campaign Tracking
- Charting
- Click Tracking
- Client Management
- Collaboration Tools
- Commenting/Notes
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Analysis Tools
- Data Capture and Transfer
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Integration
- Data Management
- Data Mapping
- Data Source Connectors
- Data Transformation
- Data Visualization
- Data Warehouse
- Drag & Drop
- Dynamic Content
- ETL
- Email Marketing
- Engagement Tracking
- Event Triggered Actions
- File Sharing
- Financial Reporting
- Forecasting
- Functions/Calculations
- Funnel Analysis
- Historical Reporting
- Indexing
- Integrations Management
- Intelligent Search
- Interactive Reports
- KPI Monitoring
- Keyword Tracking
- Machine Learning
- Marketing Automation
- Marketing Reports
- Mobile Dashboards
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multiple Data Sources
- Pageview Tracking
- Performance Management
- Performance Metrics
- Private Dashboards
- Product Data Management
- Public Dashboards
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Recommendations
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- Sales Analytics
- Sales Reports
- Sales Trend Analysis
- Scheduled/Automated Reports
- Search Marketing
- Search/Filter
- Single Page View
- Single Sign On
- Site Search Tracking
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Status Tracking
- Tagging
- Task Scheduling
- Template Management
- Templates
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- Usage Tracking/Analytics
- User Interaction Tracking
- User Management
- Visual Analytics
- Visual Discovery
- Visualization
- Website Analytics
- Website Visitor Tracking
- Widgets
- Total features95
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Analysis
- Ad hoc Reporting
- Alerts/Notifications
- Analytics
- Augmented Analytics
- Behavior Analytics
- Behavior Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Campaign Tracking
- Charting
- Click Tracking
- Client Management
- Collaboration Tools
- Commenting/Notes
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Dashboard
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Aggregation
- Data Analysis Tools
- Data Capture and Transfer
- Data Connectors
- Data Discovery
- Data Import/Export
- Data Integration
- Data Management
- Data Mapping
- Data Source Connectors
- Data Transformation
- Data Visualization
- Data Warehouse
- Drag & Drop
- Dynamic Content
- ETL
- Email Marketing
- Engagement Tracking
- Event Triggered Actions
- File Sharing
- Financial Reporting
- Forecasting
- Functions/Calculations
- Funnel Analysis
- Historical Reporting
- Indexing
- Integrations Management
- Intelligent Search
- Interactive Reports
- KPI Monitoring
- Keyword Tracking
- Machine Learning
- Marketing Automation
- Marketing Reports
- Mobile Dashboards
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multiple Data Sources
- Pageview Tracking
- Performance Management
- Performance Metrics
- Private Dashboards
- Product Data Management
- Public Dashboards
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Recommendations
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- Sales Analytics
- Sales Reports
- Sales Trend Analysis
- Scheduled/Automated Reports
- Search Marketing
- Search/Filter
- Single Page View
- Single Sign On
- Site Search Tracking
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Status Tracking
- Tagging
- Task Scheduling
- Template Management
- Templates
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- Usage Tracking/Analytics
- User Interaction Tracking
- User Management
- Visual Analytics
- Visual Discovery
- Visualization
- Website Analytics
- Website Visitor Tracking
- Widgets
Integrations
- Total integrations4
- AccuRanker
- ActiveCampaign
- AdRoll
- Ahrefs
- Amazon API Gateway
- Basis Technologies
- BigCommerce
- BigQuery
- CTM
- CallRail
- Campaign Monitor by Marigold
- Criteo
- Facebook Business Suite
- Google Ads
- Google Analytics 360
- Google Search Console
- Google Sheets
- HubSpot CRM
- HubSpot Marketing Hub
- Klaviyo
- LinkedIn for Business
- Magento BI
- Matomo
- Meta for Business
- Microsoft Advertising
- Piwik PRO
- SE Ranking
- SEOmonitor
- Semrush
- Shopify
- Simpli.fi
- Snapchat for Business
- Taboola
- TikTok
- Twitter/X
- WooCommerce
- WordPress
- YouTube
- Total integrations39
- AccuRanker
- ActiveCampaign
- AdRoll
- Ahrefs
- Amazon API Gateway
- Basis Technologies
- BigCommerce
- BigQuery
- CTM
- CallRail
- Campaign Monitor by Marigold
- Criteo
- Facebook Business Suite
- Google Ads
- Google Analytics 360
- Google Search Console
- Google Sheets
- HubSpot CRM
- HubSpot Marketing Hub
- Klaviyo
- LinkedIn for Business
- Magento BI
- Matomo
- Meta for Business
- Microsoft Advertising
- Piwik PRO
- SE Ranking
- SEOmonitor
- Semrush
- Shopify
- Simpli.fi
- Snapchat for Business
- Taboola
- TikTok
- Twitter/X
- WooCommerce
- WordPress
- YouTube
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