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OWOX BI

OWOX Data Marts - Free Forever Open-Source Self-Service Anal

Table of Contents

Is this product right for your business?

Find out with a

OWOX BI - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

OWOX BI overview

What is OWOX BI?

OWOX Data Marts is a free-forever, open-source self-service analytics platform that lets data teams define metrics once with SQL, tables, or via API connectors – and reuse them across BI tools.

(1) Consistent, governed metric definitions

(2) JavaScript-based connectors (Facebook Ads, TikTok Ads, LinkedIn Ads, and more)

(3) Works with BigQuery, Athena, Snowflake, Databricks

(4) Push data to Sheets or pull from Looker Studio

(5) coming soon - Power BI, Excel, Tableau

Change the definition in one place, and it updates everywhere automatically.

No license limits, no fees & no vendor lock-in.

Key benefits of using OWOX BI

With OWOX Data Marts, data teams create reusable data marts and trusted metrics - so they stay in full control, while business users explore and report on data confidently – without constant requests or broken dashboards.

From Data Analyst to Architect:
Go beyond building ad hoc reports. Design, document, and govern a data model your entire org can trust — once and for everyone.

One Model powering All Reporting Tools:
Deliver the same verified data marts to Google Sheets, Looker Studio, or dashboards — without duplicating SQL.

Change Once, Reflect Everywhere:
Update business logic once, and every connected report reflects the update instantly — no manual work required.

Unlock Strategic Bandwidth:
Spend less time fixing filters, more time solving real business problems.

Starting price

24flat rate /
per month

Alternatives

with better value for money

OWOX BI’s user interface

Ease of use rating:

5.0

(18)

OWOX BI reviews

Overall rating

5.0

Positive reviews

100

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend9.89/10

Rating distribution

Pros

“OWOX BI became a great choice. They’ve helped us to reduce daily routine so our analysts got more time on more interesting work that can bring more advantages.”

Alex K.

Marketing Director

“OWOX offers sophisticated attribution solutions. With their Pipeline product, I've been able save time by auto-importing all my client's campaign cost data.”

Nefer L.

Marketing Consultant

“This software is comprehensive and can improve marketing in many ways.”

Verified reviewer

Anonymity request

Cons

“Sometimes they had to redo the work that they’ve been doing for several hours in case of some technical problems etc. Of course their productivity has fallen and we needed to change the whole process.”

Alex K.

Marketing Director

“We’ve found out that most of our hypotheses in marketing were wrong and based on guessing.”

Verified reviewer

Anonymity request

“The Pipeline product connection to Google Analytics broke and I wasn't notified to re-configure the connection.”

Nefer L.

Marketing Consultant

Who uses OWOX BI?

Based on 18 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Computer Software

Information Technology and Services

Marketing and Advertising

Telecommunications

Others

Use cases

Marketing Analytics

Business Intelligence

Cloud BI Software

Visual Analytics Tools

OWOX BI's key features

Most critical features, based on insights from OWOX BI users:

Multi-Channel attribution

5.0

(2)

Dashboard

5.0

(1)

Performance metrics

4.5

(2)

Campaign tracking

4.5

(2)

All OWOX BI features

Features rating:

4.9

(18)

A/B testing

(0)

Activity dashboard

(0)

Ad hoc query

(0)

Ad hoc reporting

(0)

API

(0)

Cohort analysis

(0)

Customer journey mapping

(0)

Customizable reports

(0)

Dashboard creation

(0)

Key performance indicators

(0)

Predictive analytics

(0)

Profitability analysis

(0)

Reporting/Analytics

(0)

ROI tracking

(0)

Scorecards

(0)

Trend/Problem indicators

(0)

Visual analytics

(0)

Website analytics

(0)

OWOX BI alternatives

OWOX BI

5.0

(18)

Starting from

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.9

Value for Money

4.9

Customer Support

5.0

HubSpot Marketing Hub

4.5

(6.2K)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.4

Value for Money

4.2

Customer Support

4.4

Semrush

4.6

(2.3K)

visit website

Starting from

139.95

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.6

Value for Money

4.2

Customer Support

4.4

Funnel

4.7

(19)

visit website

Starting from

120

Free trial

Free version

Ease of Use

4.6

Features

4.5

Value for Money

4.7

Customer Support

4.7

OWOX BI pricing

Value for money rating:

4.9

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Free

0.00

Features included:

Select from 12 data sources
1 pipeline
1 seat
Automated daily data refreshes
7-day data actualization
Data monitoring
Connect Google Sheets
Add up to 8 more pipelines for $40 per month each

Starter

Per month

Features included:

Select from 15 data sources
10 pipelines
5 seats
Automated daily data refreshes
21-day data actualization
Cookie-less privacy complaint tracker
Merge data from different sources with easy-to use transformations
Real-time user behavior data streaming data streaming
Historical data import
Visualize data in Google Sheets or Looker Studio
18-pre-built customizable Looker Studio templates
Add up to 50 pipelines
Everything in starter+

Team

Per month

Features included:

Everything in Growth+
Select from 33 data sources
10 pipelines
Unlimited seats
Automated dailty data refreshes
21-day data actualization
Smart marketing dashboard tailored to your business model
Custom attributions modeling
Visualize data in Tableau, Qlik and Power BI
Data region choice (US, EU, Other)
Data advisory program
Add unlimited pipelines

Corporate

No pricing info

Features included:

Everything in Professional+
Select from 150+ data sources
Custom data modeling
Advanced transformations done for you
Dedicated Customer Success Manager
Enterprise SLA

User opinions about OWOX BI price and value

Value for money rating:

4.9

(18)

To see what individual users think of OWOX BI's price and value, check out the review snippets below.

“OWOX BI became a great choice. They’ve helped us to reduce daily routine so our analysts got more time on more interesting work that can bring more advantages.”

Alex K.

Marketing Director

“OWOX offers sophisticated attribution solutions. With their Pipeline product, I've been able save time by auto-importing all my client's campaign cost data.”

Nefer L.

Marketing Consultant