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Web Analytics Software with Customer Journey Mapping (2026) - Page 4

Last updated: April 2026

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129 software options

Zoho Marketing Automation logo

Multichannel marketing automation, simplified

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Monitor website traffic, user behavior, and conversion patterns. Identify opportunities to optimize landing pages, forms, and CTAs, ensuring visitors have a seamless digital experience.

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Convertize logo

A/B Testing and Nudge Marketing Platform

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Convertize is a website optimization tool based on consumer psychology designed for eCommerce websites, SaaS companies, consultants and online agencies. It enables website optimization using A/B testing with a built-in library of optimization tools.

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Kissmetrics logo

Advanced Product and Marketing Analytics

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Discover where your top users are coming from and what they do once they are on your site.

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Spotler Activate logo

Customer data platform for cross-media marketing

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Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

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SAS Customer Intelligence 360 logo

SAS CI360 reinvents marketing via data-driven decisioning

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SAS Customer Intelligence 360 collects granular, customer level digital data to use for a myriad of digital intelligence purposes.

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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DemandJump logo

Consumer Insights - Cross-Channel Analytics - Attribution

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Channel Optimization - Consumer Research - Content Marketing Insights - Analytics

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Saleoid logo

Best CRM Software for leads, sales, marketing & billing

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Saleoid is the Best CRM Software for startups, agencies & SMBs an all-in-one platform to generate leads, manage sales, run marketing, and handle billing in one connected system. Starts at $5/month (2-year plan).

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Woopra logo

Real-time customer activity

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Woopra is a customer behaviour analytics app that helps businesses enhance personalized and behavioural targeting. It improves the customer experience, tracks customer activity, builds customer segments, generates retention and funnel reports, and live dashboards to measure your key metrics.

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SegMetrics logo

Marketing analytics software with reporting segmentation

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SegMetrics is a marketing analytics platform designed to help businesses gain insights into the true value of their leads. It lets marketers get visibility into lead source attribution, engagement touchpoints, customer purchase value, and recurring lifetime value.

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Markey logo

Digital Marketing Software for Small & Medium Businesses

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Markey.ai is a digital marketing automation tool that simplifies online marketing efforts for small and medium businesses.

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Publytics logo

Web analytics software for publishers

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Publytics is a web analytics software that allows businesses to monitor website audiences in a lightweight, privacy-friendly, and cookieless way. The platform enables managers to access publisher analytics in real-time, import legacy Google Analytics 3 and 4 data, and ensure compliance wit hGDPR protocols.

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data.ai Intelligence logo

Analytics software & competitor intelligence for mobile apps

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App Annie provides the world's leading brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization.

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UX Sniff logo

Website usage tracking and behavior monitoring tool

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UXsniff is a web-based solution that helps organizations monitor customer behavior across websites and generate user activity reports in real-time. The user session playback module enables researchers to identify usability issues by recording and replaying user sessions.

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Comscore logo

Advertising lifecycle management for marketers & media firms

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comScore is a web analytics and digital marketing software that assesses your website and online platforms performances based on visitor trends and search engine results. comScore lets you identify your digital audiences in depth and enables you to drill down on vital traffic data and in turn segment your audiences for retargeting content campaigns.

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Interaction Studio logo

The Real-Time Personalization Platform

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Track each visitor and their actions on web and mobile. Integrate data across platforms, conduct A/B and multivariate testing, and access real-time reporting!

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SessionCam logo

Session Replay | Website Heatmaps | Conversion Funnels

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Use SessionCam to record every customer journey made on your website. Replay individual sessions, generate heatmaps, understand and investigate funnel and form drop-off. SessionCam is a cloud-based solution that helps tackle abandonment, improve conversion and reduce support costs.

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Flowpoint logo

Boost conversions with behaviour tracking

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This web analytics solution utilizes AI to help you gain insights into your customers' online behavior and optimize your conversion rates.

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Adobe Customer Journey Analytics logo

Analyze and optimize the complete customer journey.

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Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.

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SiteRecording logo

Grow like the Fortune 500 with 37+ Apps

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Create a better website experience for your users by monitoring customers' behaviour on your website. Gain insight into how to improve productivity through your website.

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Ptengine logo

All-in-One Marketing Solution

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Improve your website with all-in-one heatmaps & analytics.

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PRYVY Analytics logo

Cookie-less web analytics software with carbon-offset.

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PRYVY Analytics is the premier cookie-free web analytics solution that offers features to measure the energy consumption of websites accurately. The Privacy-first alternative to Google Analytics allows teams to view and analyze website traffic without requiring a cookie banner.

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Reaktion logo

Marketing analytics solution for eCommerce businesses

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Reaktion is a marketig analytics solution that helps businesses with accurate tracking, profit-driven insights, automated reporting and near real-time dashboards. Teams can track the orders with advanced plug-and-play Conversion API integrations. Users can gain eye-opening insights for increased profits and align the team as well as agency partners.

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Intellimize logo

Website personalization solution for B2B and ecommerce.

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Intellimize is an experience optimization and personalization SaaS platform that uses AI to dynamically personalize website experiences.

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Blue Triangle logo

Friction Quantified

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By leveraging Blue Triangle’s customer journey analytics, you can calculate the real business impact of problems on your website. Instead of guessing how much friction costs you, you’ll know the impact precisely, page by page. And just as importantly, you’ll understand the business opportunity to be

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