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DealerCenter Logo

Dealer management software for independent auto dealerships

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DealerCenter - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

DealerCenter overview

Based on 1481 verified user reviews

What is DealerCenter?

DealerCenter is an auto dealer program with key features that include website integration, inventory management, and more.

Who uses DealerCenter?

By industry, DealerCenter reviewers are most commonly professionals in automotive (92%). The most frequent use case for DealerCenter cited by reviewers is auto dealer (78% of reviewers).

What do users say about DealerCenter pricing?

Most reviewers indicate DealerCenter offers strong value for money, especially due to its bundled features and competitive pricing. However, some users report high costs for smaller dealers, frustration with separate feature pricing, and occasional billing confusion.

Starting price

40flat rate /
per month
try for free

Pros & Cons

Dealership Management

Customer Support

Vehicle Management

Pricing

Frequent lag and glitches

DealerCenter’s user interface

Ease of use rating:

DealerCenter review summaries overview

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(16)
3-4(135)
5(1,330)

What do users say about DealerCenter?

Users report DealerCenter offers a user-friendly, all-in-one platform for dealership management, streamlining inventory, deals, website, and customer communications. They appreciate its comprehensive features, customizable options, and strong integration with other tools, which help save time and boost efficiency. They find customer support generally responsive and helpful, especially during onboarding and training, though some mention occasional delays and inconsistent service.

Reviewers indicate the learning curve can be steep due to the system’s depth, but training resources and support staff make adaptation easier. They say pricing is competitive compared to similar products, but extra features may add costs. Some experience slow performance, minor glitches, and limitations in website customization.

Select to learn more


Who uses DealerCenter?

Based on 1,481 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Automotive
Retail

Use cases

Auto Dealer
Sales Tracking

DealerCenter's key features

Most critical features, based on insights from DealerCenter users:

Website integration
Financing management
Document management
Contact database
Payment collection
Sales floor management
Accounting

All DealerCenter features

Features rating:

Accounting
Accounting integration
Appointment management
Barcode/Ticket scanning
Buy here, pay here
Client management
Contact database
Contact management
CRM
Customer database
Customizable templates
Dashboard
Document management
Financial management
Financing management
For automotive dealerships
For small businesses
Interaction tracking
Inventory management
Inventory tracking
Invoice processing
Lead capture
Lead management
Mobile access
New car dealer
Payment collection
Payment processing
QuickBooks integration
Reminders
Remote access/control
Reporting/Analytics
Sales floor management
Sales pipeline management
Sales reports
Search/Filter
Third-Party integrations
Used car dealer
Website integration
Website management

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DealerCenter pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

DMS

99

Per month

Features included:

  • Contract Management With Free Forms Library
  • Dealertrack and CUDL Access
  • Efax Deal Submissions to Any Lender
  • F&I Express and AUL Integrations
  • Full Inventory Management
  • GWC
  • Mobile App Access
  • Routeone

Buy Here Pay Here (BHPH)

50

Per month

Features included:

  • 500 Outbound or Inbound Total Text Messages
  • Automated Recurring Payments
  • Datalinx Credit Bureau Reporting Services
  • Irregular Payments Processing
  • Related Finance Company (RFC) Management
  • Total Portfolio Management

QuickBooks

40

Per month

Features included:

  • Post All Journal Entries Into Quick Books
  • Solution Designed With Industry Leading SGC Certified Public Accountant
  • Track All Vehicle Sales and Cost Transactions in Your G/L Chart of Accounts

CRM Plus

99

Per month

Features included:

  • Internet Lead Management
  • Campaign Tracking and Reporting
  • Email, Text and Live Video Calls
  • Manage Appointments, Tasks and Activities
  • Facebook Messenger Integration
  • User Level Assignments and Activity Reporting
  • DealerCenter Mobile App with Notifications and Reminders
  • 2000 Outbound or Inbound Total Text Messages

CRM Pro

199

Per month

Features included:

  • Click-to-Call and Call Recording
  • Automated Workflows and Advanced Settings
  • Campaign Marketing with Event Automation
  • Road to the Sale (RTTS) Customization
  • Premium Training and Implementation
  • 4000 Outbound or Inbound Total Text Messages

User opinions about DealerCenter price and value

Value for money rating:

Of 110 reviews that provide robust commentary on DealerCenter's price and value, mention it in a positive light.

Most users consider DealerCenter to offer strong value for money, noting that its comprehensive feature set—including CRM, DMS, website management, inventory, marketing, and booking services—covers nearly all business needs at a price point they find competitive. Most reviewers indicate that bundled packages are cost-effective, allowing customization to fit their budget and requirements, especially for smaller dealers. They say the all-in-one system saves them significant time and money, and appreciate that even basic plans include essential functionalities. Most users report that DealerCenter is more affordable than many competing platforms, and they find its pricing flexible, with the option to add features as needed. Some reviewers feel the software’s efficiency and integration help reduce operational costs.

However, some reviewers find the pricing confusing or higher than expected, especially when separate modules require additional fees. They indicate frustration with price increases or changes, and some feel the cost is not always justified compared to newer or less expensive alternatives. Some users say billing can be unclear, and they wish the pricing structure were more transparent or lower, particularly for smaller businesses.

, and

DealerCenter integrations (1)

Integrations rated by users

We looked at 1,481 user reviews to identify which products are mentioned as DealerCenter integrations and how users feel about them.

Integration rating: 4.2 (5)

It is Reckon Accounts Hosted which is not an option to select. Use it for all Accounting & Payroll

As a solo practice, the attorney needs to have a good accounting software and the ease of use of both products was most important to the running of a

AH

Alison H.

Accounts Officer

1/2

Integration rating: 5.0 (1)

It's usable, but not very intuitive yet.

Verified reviewer profile picture

Ryan S.

Computer Systems Architect

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

inventory and leads for sales

MH

Mary H.

finance manager

Integration rating: 5.0 (1)

DealerCenter customer support

What do users say about DealerCenter customer support?

Customer support rating:

We analyzed verified user reviews to identify positive and negative aspects of DealerCenter customer support.

Widely noted by reviewers, DealerCenter support staff are praised for their dedication and willingness to walk users through every step.

A significant portion of users highlight fast response times and quick resolution of issues, even on weekends.

Broad user base appreciates knowledgeable reps who customize the system and provide clear, patient guidance.

Frequently reported by users, support teams go above and beyond to ensure smooth onboarding and ongoing assistance.

Support options

Email/help desk
Phone support
Chat

Training options

Webinars
In person
Live online
Documentation

To see what individual users say about DealerCenter's customer support, check out the review snippets below.

“they constantly support any issues I have and support my business like I'm a large customer even though we are extremely small”

ps

philip s.

owner

“It has streamlined operations, improved our customer management, and saved us countless hours of manual work.”

TH

Tony H.

EVP

DealerCenter FAQs

Q. Who are the typical users of DealerCenter?

DealerCenter has the following typical customers:
Small Business, Mid-size Business, Large Enterprises, Freelancers

These products have better value for money


Q. What is DealerCenter used for?

DealerCenter is a cloud-based, centralized dealer management system designed to support the day-to-day operations of independent automobile dealerships - including both new and used car lots. Supported by mobile integration with native DealerCenter and DealerCenter mobile apps for iOS and Android platforms, staff can oversee car sales remotely from the forecourt or auction house. Key features include inventory management for recording and reviewing vehicle stocks, running reports and managing costs while querying car histories via AutoCheck, NMVTIS and Carfax integrations. The AutoStructure feature supports desking actions with automated loan calculations and deal structuring, leveraging dual-channel lender management tools and contract / documents management to centralize sales paperwork. Accounting support is provided through direct QuickBooks integration that eliminates duplicate data entries and offers RFC management for Buy-Here-Pay-Here (BHPH), alongside scheduled reporting options. Coupled credit bureau services give access to consumer credit checks while promising compliance around every transaction, with fraud protection and authentication measures built in. Additional DealerCenter features span website promotion and marketing functions, inviting the customization of professionally-styled dealer websites from templates and the online posting of adverts listing inventory vehicles to third-party channels


Q. Does DealerCenter support mobile devices?

DealerCenter supports the following devices:
Android, iPhone


Q. What level of support does DealerCenter offer?

DealerCenter offers the following support options:
Email/Help Desk, Phone Support, Chat

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