BrightInfo Pricing, Features, Reviews & Alternatives

BrightInfo

Personalized content experience creation

4.72/5 (25 reviews)

BrightInfo overview

What is BrightInfo?

BrightInfo doubles your conversion rate using a personalization algorithm that automatically analyzes visitor behaviour and serves highly relevant content to each at suitable points during the natural browsing flow. Each visitor on-site experience is made unique, thus fostering interaction between visitors and brand.

The content is served through a unique overlaying interface of branded triggers and display units.

BrightInfo is completely automated. Once set up (a line of code, that’s all it takes) the algorithm runs autonomously and requires no extra-work from the site operator; there are no rules to set, no audience to segment, no assumptions to assume. The BrightInfo algorithm self-learns how to best use the site’s content assets to prolong and deepen visitors’ engagement, which leads to higher conversion rate. Much higher.

A/B testing during free trial ensures BrightInfo’s impact on conversion rate is beyond reproach.
www.brightinfo.com

Pricing

Pricing options
Free trial
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, United Kingdom

Supported languages

English
BrightInfo screenshot: DashboardBounce reduction in action

BrightInfo user reviews

Value for money
Features
Ease of use
Customer support
  4.7
  4.2
  4.6
  4.6
Andrew M.

Content Personalization with Measurable Results

Used daily for less than 6 months
Reviewed 2016-07-01
Review Source: GetApp

Our experience with real-time content personalization for our website had been historically poor to the point that from a marketing/sales perspective, we had almost given up our efforts entirely. With past solutions, we couldn't measure results in any sort of meaningful way and therefore couldn't determine if content personalization "worked" for us. A colleague of mine suggested BrightInfo and we were immediately drawn to the solution for two reasons: 1) The free trial offer 2) The ability to A/B test our conversions with/without BrightInfo During the trial period, we realized a 200% increase in conversions without spending a dime, and we made our content/inbound marketing teams extremely happy. In short, we always suspected that serving relevant content to our website visitors at the right time would be valuable, but BrightInfo was the first solution we worked with that could prove it.

Pros
Ease of use, ability to launch & then ramp extremely quickly, ability to A/B test

Cons
We're in month 4 and haven't yet experienced any.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

Justin H.

BrightInfo has extremely made my website hassle-free.

Used daily for 6-12 months
Reviewed 2016-07-04
Review Source: GetApp

Before I came to know BrightInfo, I had been battling with my site signing up. I began losing a few customers since they were irritated while signing up on my site could take them quite a while. I attempted numerous product yet the issue couldn't comprehend, so while as yet looking on the web I saw the profile of BrightInfo, Initially, I would not like to attempt it, be that as it may, when I viewed at what it appears to offer, I try it. With a big surprise, this software automatically revamped my site after I install it. I did not contact any expert or developer to do a thing, rather this amazing tool did everything to bring back my site alive. This software is extremely recommended.

Pros
The software offers beyond my expectations, works credibly well if you install it proper.

Cons
It takes a good learner to install it, since you would need to follow the installation guides. It wouldn't work fine if you don't install it in the proper manner.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

Anonymous

Brightinfo doesnt move any needles - and it's expensive

Reviewed 2017-01-31
Review Source: GetApp

We tried brightinfo for several months, all the while tweaking its configuration to achieve some level of lead generation. After 4 months, we saw no effective increase in either engagement or lead generation. We also had dozens of customer complaints about the popups. We approached Brightinfo to get out of our contract but were denied even after providing over half a dozen compelling examples of how the product was not a good fit for us. Brightinfo would rather us remain to pay the contract than walking away on good terms in an "it just didn't work" opt-out scenario that would have shown both the degree they believe in their product and care about their customers. As such, we're paying for a piece of software we do not use. Beware and make sure to pay attention to your trial dates.

Pros
The support is responsive.

Cons
Product failed to deliver on lead generation or increased engagement. Customers disliked the constant popups and wonkiness on mobile resolutions. No measurable sign of performing any "intelligent" content surfacing to defined user personas.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Minimize review

James W.

Get The App and Forget About Your Site Worries!

Reviewed 2016-07-07
Review Source: GetApp

It's absolutely fabulous if you found the right software for your website that could terminate every issue and keep your site smooth and sharp. Lately, I had found this software with the big name "BRIGHTINFO". Personally, I don't think there is any software on the planet that works credibly amazing like Bright-Info. With some errors, I had on my site, the software helped me searches every other issue and brought my site back to normal. My site stopped to navigate, couple with the templates issue, which made it difficult to scroll the pages or navigate to the next page. However, BrightInfo has completely wiped away that threats, keeping my site fresh and awesome, I honor this software to the highest degree.

Pros
The software looks great and value for money. The usage is very easy and customer support is nothing to write home about, absolutely great too. With few clicks, you're on the Goooo!

Cons
The installation was perfect, except at the beginning when I hadn't studied the installation guide, so I wanted to have some tough time. But the moment I studied the guide it was "just one way". I am very grateful to this App and the developers.

Rating breakdown

Value for money
Ease of use
Customer support

Minimize review

Nelson M.

The App works as if it's a magic or mystery!

Used daily for less than 6 months
Reviewed 2016-07-06
Review Source: GetApp

What sort of software is this? Working as if it's a magical product, going deep to resolve my site issues. As a designer, I engaged this wonderful product to boost my site speed and templates of my AutoCad, however, the software did what I wasn't expecting. It went thus far removing all the unnecessary popups that appear on my site in every moment, contributing to my site failure to speed up. This is my first time I have acknowledged a true App that has been working effectively for solid four months without a breakdown, wow! This wonderful software has made my work easy and extremely quick, it has cleared all the viruses on my site and making it very sharp. I highly recommend this software to anyone seeking to revamp his or her site.

Pros
Great App, all you required is proper installation, just follow the tutorial, get it done, then you're on the GO!

Cons
No cons, No disappointment, No disadvantage! Just win-win!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

Minimize review

BrightInfo pricing

Pricing options
Free trial
Subscription
View Pricing Plans

http://www.brightinfo.com/get/pricing?utm_source=capterra&utm_medium=cpc&utm_campaign=pricing

BrightInfo features

Email Marketing
Reporting/Analytics
Social Media Integration

API (533 other apps)
Access Controls/Permissions (315 other apps)
Activity Dashboard (422 other apps)
Alerts/Notifications (451 other apps)
CRM (322 other apps)
Calendar Management (318 other apps)
Contact Management (379 other apps)
Customer Database (342 other apps)
Customizable Branding (379 other apps)
Customizable Templates (332 other apps)
Data Import/Export (450 other apps)
Email Management (330 other apps)
Mobile Access (423 other apps)
Reporting & Statistics (447 other apps)
Search/Filter (326 other apps)
Surveys & Feedback (312 other apps)
Third Party Integrations (457 other apps)

Videos and tutorials

Additional information for BrightInfo

Benefits

BrightInfo profiles anonymous prospects in real time, using individual behaviors (new or returning visitors), crowd behavior (navigation patterns and browsed content), and textual hints (page content and search keywords).

Text analysis tools with text-level comprehension can detect keywords within content to use in audience profiling.

BrightInfo automatically discovers all types of marketing content, and users can also create recommendations manually.

Users can control how many interaction points BrightInfo produces, the frequency of recommendations, and the targeting of content to specific audiences.