getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Salesforce Sales Cloud vs Initiative CRM Comparison (2026)

Add to Compare

Compare similar apps

HubSpot CRM logo

HubSpot CRM

4.5

Zoho CRM logo

Zoho CRM

4.3

Bigin by Zoho CRM logo

Bigin by Zoho CRM

4.7

Good recommendations?

Salesforce Sales Cloud logo

Salesforce Sales Cloud

Initiative CRM logo

Initiative CRM

Overview

Salesforce Sales Cloud offers complete contact, lead and opportunity management, along with marketing automation, social collaboration, and more.

Initiative CRM is a CRM for B2B that includes shared agenda, opportunity tracking, quotes, invoices, complaints in one tool.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

25

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

14

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

18.8K

5

4

3

2

1

10.3K

6.4K

1.5K

264

166

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

4.9

21

5

4

3

2

1

19

2

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

“It is a powerful CRM that helps organize sales processes, improve visibility, and keep customer information structured. Once users understand the system and the workflows are configured properly, it becomes a strong tool for managing customer relationships, tracking opportunities, and improving collaboration across teams.”
Verified reviewer profile picture

Basel E.

IT

“With salesforce cloud , i can see complete view of the customer in seconds like there their billing history , previous conversation , outstanding bill , even the payment link and also its lot easier to update payment methods.”
AD

Arnold D.

Collection lead Iqor

“Salesforce Sales Cloud is a robust and enterprise-grade CRM solution that significantly improves sales process visibility and management. While it requires time to learn and properly configure, it becomes a highly effective tool for tracking pipelines, automating workflows, and generating insights once fully implemented.”
SS

Swaminathan S.

ERC Sr. Associate

Pros

Not enoughreviews yet

Cons

“The main drawbacks are the high total cost of ownership and the steep learning curve, as essential features often require expensive add-ons and a dedicated administrator to manage the complex setup. Despite the modern UI, the platform can still feel cluttered and unintuitive, requiring significant training for new users to navigate daily tasks efficiently.”
Verified reviewer profile picture

RAUL M.

Software support

“Ive used it on the sales and integration front to automate campaign set ups - only problem is garbage in - garbage out so there needs to some automated improvements since admins dont always optimize”
MS

Marwa S.

Senior Solutions Engineer

“One minor complaint I have is that the reporting features can be a bit clunky at times, and it took a bit to figure out how to get the data we needed.”
IW

Isla W.

Sales Operations Manager

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review9 days ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features180
  • "What If" Scenarios
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Planning
  • Activity Tracking
  • Ad hoc Reporting
  • Agent Interface
  • Agent Management
  • Alerts/Notifications
  • Appointment Scheduling
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Audit Trail
  • Auto-Dialer
  • Automatic Call Distribution
  • Autoresponders
  • Batch Processing
  • Bid Management
  • Billing & Invoicing
  • Budgeting/Forecasting
  • Bulk Send
  • Business Card/Badge Scanning
  • Business Process Control
  • Buyer Management
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Management
  • Call List Management
  • Call Logging
  • Call Management
  • Call Monitoring
  • Call Recording
  • Call Reporting
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Catalog Management
  • Change Order Management
  • Channel Management
  • Chat/Messaging
  • Client Management
  • Client Portal
  • Client Tracking
  • Client/Property Matching
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Competitive Analysis
  • Compliance Management
  • Computer Telephony Integration
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Conversion Tracking
  • Correlation Analysis
  • Credit Note
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Management
  • Customer Portal
  • Customer Profiles
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Invoices
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Enrichment
  • Data Entry
  • Data Extraction
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Discount Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dunning Management
  • Dynamic Modeling
  • ERP integration
  • Electronic Signature
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Engagement Tracking
  • Estimating
  • Event Triggered Actions
  • Exception Reporting
  • Field Sales Management
  • File Sharing
  • Financial Management
  • For AEC Industry
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Real Estate Agencies
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Forms Management
  • Goal Management
  • Goal Setting/Tracking
  • Graphical Data Presentation
  • Inbox Management
  • Interaction Tracking
  • Internal Chat Integration
  • Inventory Management
  • Invoice Creation
  • Invoice History
  • Invoice Management
  • Invoice Processing
  • Job Costing
  • Job Scheduling
  • KPI Monitoring
  • Kanban Board
  • Key Performance Indicators
  • Knowledge Base Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Leaderboards
  • List Management
  • Listing Management
  • Live Chat
  • Marketing Automation
  • Medical History Records
  • Meeting Management
  • Mobile Access
  • Mobile App
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multiple Projects
  • Onboarding
  • Online Invoicing
  • Opportunity Management
  • Order Management
  • Patient Communications
  • Patient Management
  • Payment Processing
  • Performance Management
  • Performance Metrics
  • Personalization
  • Physician Management
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Presentation Tools
  • Price Optimization
  • Price/Margin Management
  • Pricing Management
  • Pricing and Cost Calculations
  • Prioritization
  • Product Catalog
  • Progress Tracking
  • Project Billing
  • Project Management
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Purchase Order Management
  • Purchasing & Receiving
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Recurring/Subscription Billing
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Approval
  • Sales Automation
  • Sales Forecasting
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Scorecards
  • Search/Filter
  • Secure Data Storage
  • Segmentation
  • Self Service Data Preparation
  • Self Service Portal
  • Shared Contacts
  • Statistical Analysis
  • Supplier Management
  • Support Ticket Management
  • Tagging
  • Task Management
  • Tax Calculation
  • Template Management
  • Territory Management
  • Third-Party Integrations
  • Vendor Management
  • Visual Analytics
  • Web Forms
  • Web-based Deployment
  • Workflow Automation
  • Workflow Management
  • Workforce Management
  • Total features156
  • "What If" Scenarios
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Planning
  • Activity Tracking
  • Ad hoc Reporting
  • Agent Interface
  • Agent Management
  • Alerts/Notifications
  • Appointment Scheduling
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Audit Trail
  • Auto-Dialer
  • Automatic Call Distribution
  • Autoresponders
  • Batch Processing
  • Bid Management
  • Billing & Invoicing
  • Budgeting/Forecasting
  • Bulk Send
  • Business Card/Badge Scanning
  • Business Process Control
  • Buyer Management
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Management
  • Call List Management
  • Call Logging
  • Call Management
  • Call Monitoring
  • Call Recording
  • Call Reporting
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Catalog Management
  • Change Order Management
  • Channel Management
  • Chat/Messaging
  • Client Management
  • Client Portal
  • Client Tracking
  • Client/Property Matching
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Competitive Analysis
  • Compliance Management
  • Computer Telephony Integration
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Conversion Tracking
  • Correlation Analysis
  • Credit Note
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Management
  • Customer Portal
  • Customer Profiles
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Invoices
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Enrichment
  • Data Entry
  • Data Extraction
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Discount Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dunning Management
  • Dynamic Modeling
  • ERP integration
  • Electronic Signature
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Engagement Tracking
  • Estimating
  • Event Triggered Actions
  • Exception Reporting
  • Field Sales Management
  • File Sharing
  • Financial Management
  • For AEC Industry
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Real Estate Agencies
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Forms Management
  • Goal Management
  • Goal Setting/Tracking
  • Graphical Data Presentation
  • Inbox Management
  • Interaction Tracking
  • Internal Chat Integration
  • Inventory Management
  • Invoice Creation
  • Invoice History
  • Invoice Management
  • Invoice Processing
  • Job Costing
  • Job Scheduling
  • KPI Monitoring
  • Kanban Board
  • Key Performance Indicators
  • Knowledge Base Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Leaderboards
  • List Management
  • Listing Management
  • Live Chat
  • Marketing Automation
  • Medical History Records
  • Meeting Management
  • Mobile Access
  • Mobile App
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multiple Projects
  • Onboarding
  • Online Invoicing
  • Opportunity Management
  • Order Management
  • Patient Communications
  • Patient Management
  • Payment Processing
  • Performance Management
  • Performance Metrics
  • Personalization
  • Physician Management
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Presentation Tools
  • Price Optimization
  • Price/Margin Management
  • Pricing Management
  • Pricing and Cost Calculations
  • Prioritization
  • Product Catalog
  • Progress Tracking
  • Project Billing
  • Project Management
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Purchase Order Management
  • Purchasing & Receiving
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Recurring/Subscription Billing
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Approval
  • Sales Automation
  • Sales Forecasting
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Scorecards
  • Search/Filter
  • Secure Data Storage
  • Segmentation
  • Self Service Data Preparation
  • Self Service Portal
  • Shared Contacts
  • Statistical Analysis
  • Supplier Management
  • Support Ticket Management
  • Tagging
  • Task Management
  • Tax Calculation
  • Template Management
  • Territory Management
  • Third-Party Integrations
  • Vendor Management
  • Visual Analytics
  • Web Forms
  • Web-based Deployment
  • Workflow Automation
  • Workflow Management
  • Workforce Management

Integrations

  • Total integrations35
  • Birdeye
  • Box
  • ClearSlide
  • Conga Composer
  • Crowdstack Pro
  • Docusign
  • Dropbox
  • Eventbrite
  • Evernote Teams
  • Expensify
  • Five9
  • GetFeedback
  • GoTo Meeting
  • Gong
  • Google Drive
  • Google Workspace
  • HubSpot Marketing Hub
  • Litmos
  • Mailjet
  • Make
  • Microsoft 365
  • Microsoft Outlook
  • Outreach
  • Professional Services Cloud
  • QuickBooks Online
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesloft
  • Slack
  • Smartsheet
  • SurveyMonkey
  • Tableau
  • Typeform
  • Veeva CRM
  • Webinato
  • WordPress
  • Yesware
  • Zapier
  • ZoomInfo Sales
  • Total integrations7
  • Birdeye
  • Box
  • ClearSlide
  • Conga Composer
  • Crowdstack Pro
  • Docusign
  • Dropbox
  • Eventbrite
  • Evernote Teams
  • Expensify
  • Five9
  • GetFeedback
  • GoTo Meeting
  • Gong
  • Google Drive
  • Google Workspace
  • HubSpot Marketing Hub
  • Litmos
  • Mailjet
  • Make
  • Microsoft 365
  • Microsoft Outlook
  • Outreach
  • Professional Services Cloud
  • QuickBooks Online
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesloft
  • Slack
  • Smartsheet
  • SurveyMonkey
  • Tableau
  • Typeform
  • Veeva CRM
  • Webinato
  • WordPress
  • Yesware
  • Zapier
  • ZoomInfo Sales