Zaapi - 2026 Pricing, Features, Reviews & Alternatives

Zaapi is a cloud-based omnichannel conversational platform serving customer support, sales, and marketing teams across e-commerce, retail, and related industries, with particular focus on businesses operating in Southeast Asian markets. The platform consolidates customer conversations from WhatsApp, Facebook, Instagram, LINE OA, Shopee, Lazada, TikTok Shop, email, and website live chat into a single unified inbox, accessible via web app on desktop and mobile apps for iOS and Android. Native integrations with Shopify and HubSpot sync store and customer data directly into conversation views, while a Meta Conversions API integration supports ad performance tracking.

Zaapi combines rule-based and AI-powered automation to handle routine customer interactions at scale. An AI agent, trained on company-provided data sources including website links, uploaded FAQ documents, and saved quick replies, autonomously manages FAQs, lead qualification, appointment scheduling, and product inquiries around the clock. When the AI agent cannot resolve a query, conversations transfer automatically to a human agent. A no-code drag-and-drop Flow Builder allows teams to construct chat automation workflows without engineering resources. Auto-assignment rules route incoming chats based on source, customer type, priority, or custom criteria, and quick reply templates accelerate agent response times. Ticket fields capture structured data per conversation, and a lightweight CRM view stores customer order data and notes alongside each chat thread.

Broadcast messaging with audience segmentation by labels, tags, behavior, and purchase history supports targeted outreach campaigns. Real-time analytics track agent performance and conversation trends, giving operations and support managers visibility into team output and channel activity. End-to-end encryption and a strict no-data-sale, no-AI-training-use policy underpin the platform's security posture. Zaapi is used by organizations ranging from startups and SMEs to global enterprises, and is available under monthly and annual pricing plans with a 7-day free trial requiring no credit card.