Brevo vs Smaily

Mailchimp

Constant Contact

SendGrid

GetResponse

Marsello

charles

Compare Brevo and Smaily based on features, pricing, verified reviews, integrations & more on GetApp. Find out which software is best for your business in 2025.

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app

Twilio SendGrid's cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. Twilio SendGrid provides reliable email delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.

We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results.

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

A/B Testing

Activity Dashboard

Alerts/Notifications

Archiving & Retention

Autoresponders

Availability Management

Calendar Management

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Channel Management

Click Tracking

Collaboration Tools

Confirmations/Reminders

Contact Database

Contact Management

Content Management

Customer Journey Mapping

Customer Segmentation

Customer Surveys

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Customization

Data Import/Export

Data Recovery

Data Security

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Distribution

Email Management

Email Marketing

Email Monitoring

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

For Startups

Form Builder

GDPR Compliance

HTML Editor

Image Library

Interaction Tracking

Landing Pages/Web Forms

Lead Capture

Lead Engagement

Lead Management

Lead Qualification

Lead Segmentation

List Management

Marketing Automation

Meeting Management

Message Personalization

Mobile Access

Mobile Optimization

Multi-Campaign

Multi-Channel Communication

Multi-Channel Marketing

Online Booking

Performance Metrics

Personalization

Preview Functionality

Queue Management

Real-Time Analytics

Real-Time Data

Reporting & Statistics

Reporting/Analytics

Response Management

ROI Tracking

Routing

Sales Pipeline Management

Sales Reports

Segmentation

Shared Inboxes

Signature Management

Simple Mail Transfer Protocol (SMTP)

SMS Messaging

Social Marketing

Social Media Integration

Spam Blocker

Subscription Management

Task Management

Template Management

Third-Party Integrations

Unsubscribe Database

Web-based Deployment

Website Analytics

Website Publishing Options

Website Visitor Tracking

Whitelisting/Blacklisting

Brevo

Android

Web-based

Windows

iPhone

Director

We use for email marketing and its been great for that. Creating campaigns is straight forward with a great tool for designing a campaign within the software.

President

Customer service was superb. They were awesome and I found the editor of the email easier to use than the competitor.

The product has some really good features at a great price. We use chat functionality on our website and it is super easy to design campaigns on the platform.

Proprietor

Also I was extremely impressed with Sendinblue technical support when I had an issue due to an error of my own making - they were responsive, helpful  and courteous.

HOD ITinfra

Very good once it is setup. The highlight of the entire experience is the excellent back end support , who is very understanding and fast in their responses.

Sales and Marketing Executive

A great combination of responsive and helpful customer support, easy to use and rich in tools schemata with a great value for money.

Managing Director

The Layout and features are the best, very user friendly and one of the best services in Email marketing category.

IT Coordinator

Transactional emails are amazingly easy to set up, once you know what you're doing. The UI/UX in clean and "friendly," and the customer support reps are knowledgeable and helpful.

Insurance Agent

Costumer service is outstanding. The platform in general is very intuitive and user friendly.

Sales Associate

Fortunately, I was able to get some helpful suggestions from "Sendinblue" to put things into action. Also, I was grateful that this site allows you to send 300 emails for free.

Marketing Head

I personally liked it very much as it’s very user friendly and lots of customisable templates are there. Most importantly it provides comprehensive analytics of campaign.

Owner

Great UI with very easy to implement APIs and packed full of features. I've been using SendInBlue for a good few years now and would strongly recommend to anyone needing an email sending service.

Software Developer

Additionally, sendinblue does a horrible job documenting and announcing their own vetting process. I once purchased SIB Credit and had no feedback as to why it wasn't credited to my account.

Easy to use interface, making setup a doddle. Simple to consume and operate API with robust guides and docs and brilliant automation and reporting capabilities.

VP of BI

Sendinblue is probably the worst company I have ever dealt with. Not only their support is close to inexistent for users with premium account, but they treat you like a criminal.

We'd gone to some trouble to transition our mailing list, learn the new interface, and get it linked to our website for subscriptions. We now feel that we were misled or tricked.

Business Owner 

I love the ability to create my newsletter my way and the price is great.

Until now i didn't see a single email go to a spam folder. I tested it even on a @live.com email which is very strict about spam.

Brevo screenshot: Brevo campaign creation

Brevo screenshot: Brevo performance overview

Brevo screenshot: Brevo sales pipeline

Freelancers

Large Enterprises

Mid Size Business

Non Profit

Public Administrations

Small Business

Affordable, comprehensive, and easy-to-use solution to  grow and engage audiences, create and sell courses, and turn ideas into income

charles assists companies in pioneering conversational commerce by integrating shop systems, chat apps, and bots in a single platform. Key features include lead distribution & qualification, analytics, human handover, one-to-one messaging, real-time conversations, multi-chat, automation, and more.

Increase customer retention with an omnichannel loyalty platform that plugs into all your sales channels. Connect your POS & eCommerce apps and run a world-class loyalty program right out of the box, then harness your loyalty data to send targeted marketing campaigns that drive sales.

Smaily is an email marketing and automation tool, created to make email marketing easy, accessible and affordable for everyone. You'll be able to upgrade your email marketing results while downgrading the bills!

WYSIWYG Editor

Smaily

Marketing Manager

The product is very easy to use and great value for money. Customer support is very helpful and replies quickly.

Head of Communication

And the best part is - very helpful staff to answer all my questions. There is lots of question on their Frequently Asked Questions page but I seem to have more questions.

Marketer

I think it is amazing how customer-oriented they are in their support team.

E-poe ja kliendihaldur

It is very easy to use and has a logical build-up. And I would also like to give credit to their customer support cause they always help when it's needed.

marketing specialist

In Smaily I can make beautiful newsletters very easily. It saves a lot of time because it is very easy to use.

For me contacts management is difficult and filters are difficult.

Digital Marketing Project Manager

Good support team that answers very quickly. Easy to create segments and to track results.

Could be more possibilities for drag and drop feature.

marketing manager

As I have used mailchimp aswell, there's actually nothing right now that I miss or don't like about Smaily.

Super-suer quick support system (in seconds). Good and understandable interface.

Product Manager

Platform is limited in A/B testing possibilites.

Easy and inexpensive Email marketing software Smaily.

Smaily screenshot: Make email marketing the only marketing you need. Our email marketing software delivers both your emails and results. You’ll soon be tracking the increase in opens, clicks, sales and smiles.

Smaily screenshot: Never waste a moment doing things that could be done automatically. Map out your dream customer journey and start the adventure with marketing automation.

Smaily screenshot: Conquer the market with campaigns of gold. Make your email design dreams come true and imagination run wild with the help of our design tools. Create eye-catching email templates fit for any device and deliver winning email marketing campaigns.

Smaily screenshot: Successful and stunning landing with minimal effort. You don’t need to be a design guru to build a page that makes visitors want to explore. Offer them a smooth touch-down with a beautifully designed landing page.

Smaily screenshot: Work well with others and gain connections. Make the most of the contacts on your apps and integrations. Connect all customer info from your website, CRM and e-commerce platform for the Holy Grail of customer data.

Brevo vs Smaily Comparison (2025)

Brevo

Smaily

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives