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Campaign Monitor by Marigold vs Brevo Comparison

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Overview

Category Leaders

Campaign Monitor by Marigold is the leading provider of professional-grade email marketing and automation software for growing businesses

Category Leaders

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet
No screenshots yet

Pricing

Starting from

11

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

18

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

497

5

4

3

2

1

323

135

31

6

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

4.5

2K

5

4

3

2

1

1.3K

534

97

23

40

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

It is one of the best platfomr out there to send bulk mails to a large number of receipents in a great and attractive manner.
Campaign Monitor is an excellent email automation tool that is user-friendly and easy to use. It has an intuitive interface, great customer support, and comprehensive analytics.
Although testing on the likes of litmus is great, Campaign monitor gives the ability to test emails EXACTLY. This has been excellent for development and my learning about email code.

Pros

We use for email marketing and its been great for that. Creating campaigns is straight forward with a great tool for designing a campaign within the software.
Customer service was superb. They were awesome and I found the editor of the email easier to use than the competitor.
The product has some really good features at a great price. We use chat functionality on our website and it is super easy to design campaigns on the platform.

Cons

We disliked that the platform seemed to be split between different names. Sometimes the login would redirect us to another website which was a bit weird.
Some parts of the UI are cumbersome and feel stuck in another internet era. Some services can be very pricey if you don't have a subscription.
Some features and configurations can be a bit hard to figure out without a fairly technical background. Email builder templates felt a bit restrictive in terms of styling and formatting options.

Cons

Additionally, sendinblue does a horrible job documenting and announcing their own vetting process. I once purchased SIB Credit and had no feedback as to why it wasn't credited to my account.
Sendinblue is probably the worst company I have ever dealt with. Not only their support is close to inexistent for users with premium account, but they treat you like a criminal.
We'd gone to some trouble to transition our mailing list, learn the new interface, and get it linked to our website for subscriptions. We now feel that we were misled or tricked.
  • Vendor responds to reviews
  • Last reviewa month ago
  • Vendor responds to reviews
  • Last review2 days ago

Key features

  • Total features101
  • A/B Testing
  • AI Content Creation
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Archiving & Retention
  • Audience Targeting
  • Automated Scheduling
  • Autoresponders
  • Availability Management
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Personalization
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Contextual Targeting
  • Customer Communication
  • Customer Data Management
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Recovery
  • Data Source Connectors
  • Data Visualization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • For Startups
  • Form Builder
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mass Texting
  • Meeting Management
  • Message Personalization
  • Messaging
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Booking
  • Performance Metrics
  • Personalization
  • Preview Functionality
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Recommendations
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Media Integration
  • Spam Blocker
  • Subscription Management
  • Tag Management
  • Tagging
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Analytics
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Workflow Management
  • Total features93
  • A/B Testing
  • AI Content Creation
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Archiving & Retention
  • Audience Targeting
  • Automated Scheduling
  • Autoresponders
  • Availability Management
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Personalization
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Contextual Targeting
  • Customer Communication
  • Customer Data Management
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Recovery
  • Data Source Connectors
  • Data Visualization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • For Startups
  • Form Builder
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mass Texting
  • Meeting Management
  • Message Personalization
  • Messaging
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Booking
  • Performance Metrics
  • Personalization
  • Preview Functionality
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Recommendations
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Media Integration
  • Spam Blocker
  • Subscription Management
  • Tag Management
  • Tagging
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Analytics
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Workflow Management

Integrations

  • Total integrations303
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations199
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

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George R.

Information Technology and Services, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

A truly results driven solution that will allow you to set up and run campaigns within minutes

Reviewed 5 years ago

I was pleasantly surprised by SendInBlue after having some not so great experience with other similar software, which in some cases are more popular. I was able to set up my campaign in minutes and I started getting leads just days after running it, having all the tools that I needed in order to monitor my campaign in place and available to be used

Pros

The software is really easy to use, very intuitive and it provides enough features in order to set up and run a proper campaign for any small or medium size company

Cons

There is nothing that I don't like about this software

TS
AvatarImg

Tommie S.

Nonprofit Organization Management, 11-50 employees

Used monthly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

First time user

Reviewed 4 years ago

I got some help from a user that I know and with his assistance I have managed to sent out my first campaign and also a reminder. It's really nice to monitor by the reports on how many was sent, how many opened and how many clicks and registrations.

Pros

The building blocks to create an invitation to an event

Cons

The automation function was something I did not really figured out.

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Rafat S.

Legal Services, 11-50 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Brevo logo

Brevo

Responsive email templates and easy automation processes

Reviewed 5 years ago
Pros

Simplified processes for email automation is a plus point backed by the possible creative liberties associated with campaign design.

Cons

The post-campaign analysis options are limited.

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Joseph D.

Marketing and Advertising, 11-50 employees

Used monthly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Brevo logo

Brevo

Great deliverability and good value for money

Reviewed 3 years ago

Pleasantly surprised by Sendinblue's offering. The main result you want from an email campaign solution is deliverability and it works well. Simple and effective design options..

Pros

The deliverability of email campaigns are pretty good. Simple and sleek design options to make captivating emails to drive results for your business.

Cons

Lead capture forms are a likely clunky looking in design. Could do with more automation options including solutions for ecommerce.

BC
AvatarImg

Brandon C.

Automotive, 51-200 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Brevo logo

Brevo

Some good items and more I need to learn

Reviewed 2 years ago

We used Constant Contact in the past. We wondered if going to a different platform would help our open rate. It has increased. We also wanted to incorporate SMS marketing which SIB has and it is more reasonable. I only pay for what I send instead of a monthly fee which is great.

Pros

I really like the landing pages. I was able to create one that drove end users to our product videos and even a place to purchase. Very cool!

Cons

I would like to create one campaign that includes and email and SMS. When I send SMS, it is to support and back up the email campaign. A joint campaign option would be very useful this way.

PF
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Peter F.

Entertainment, 51-200 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Brevo logo

Brevo

Robust and extensive platform.

Reviewed 8 years ago

Working for a small charity in the UK, we were moving from a platform that included campaign sending to a dedicated campaign company. We found that SendInBlue was good value for money for the amount of campaign users we have and the frequency that we wish to send emails. Before moving to the company we asked if they offered a charity rate and was very pleased to hear that they did offer this too. Customer...

Pros

Responsive Campaign Builder

Cons

No cons were added to this review

KB
AvatarImg

Ken B.

Nonprofit Organization Management, 1,001-5,000 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Non Profit Organization

Reviewed 3 years ago
Pros

Currently we use the product to send an email to each member in their birthday month. It was easy to establish the mailing list my month and with the data we needed

Cons

a simple replicate a campaign would be nice.

JF
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João F.

Business Supplies and Equipment, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Cheap and complete

Reviewed 2 years ago

We can track everything in our campaigns, and it makes us able to adjust whatever we find necessary in the future campaigns.

Pros

The unlimited database! And the fact that we can choose whatever we want for segmentation from campaign to campaign.

Cons

The dashboard, it should be different, more "clean" and customizable.

JL
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James L.

Marketing and Advertising, 10,001+ employees

Used other for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

Share this review:

Brevo logo

Brevo

Setup, functions, UI are good. An odd and frustrating 'validate your account' process though.

Reviewed 5 years ago

We still haven't send our first campaign.

Pros

Easy to set up EMail builder is good, clean, and easy to use.

Cons

Very odd and vague 'your account must be validated' process. Went through the required steps, still no validation. I had to do a search on Google to eventually get the answer. They basically have to test you out to see if you are legit. This process, which lacks up-front clarity created a workflow delay we should have been informed about. At least the header prompt should spell this out clearly without us having to search Google for answers. Not having a phone number to call created more delays for us. Now we're skeptical about buying a year's worth of Bronze service.

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Verified reviewer

Higher Education, 51-200 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Brevo logo

Brevo

A good email campaign management system

Reviewed 3 years ago

Good product overall with room for little improvement

Pros

a good system to send marketing emails and set up automation.

Cons

need more insights on campaign performance and tracking

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Daniel S.

Marketing and Advertising, 51-200 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Brevo logo

Brevo

Very good for the price

Reviewed 6 years ago
Pros

It is easy to use. It's price is very attractive.

Cons

Not as fully featured as something like Active Campaign

RB
AvatarImg

Ramon B.

Marketing and Advertising, self-employed

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Brevo logo

Brevo

So good!

Reviewed 9 months ago

Very good to capture leads in marketing campaign

Pros

So easy to use! I really love Brevo. the ease of creating a marketing plan

Cons

Maybe the integrate with WhatsApp. If Brevo not requires the conection with Meta Business.

NK
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Nitin K.

E-Learning, 501-1,000 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Good Experience

Reviewed 2 years ago

Good

Pros

Email Campaign, Data Import, Customer Support

Cons

As a free user, email tracking is limited

EA
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Edis A.

Education Management, 51-200 employees

Used monthly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Best recommendation

Reviewed 9 months ago
Pros

We had a bunch of CSV files from different software platforms and Brevo helped us with ease to import them and sucesfully send our campaing.

Cons

I feel Campaign editor is a little bit slugish.

PB
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Paolo B.

Marketing and Advertising, 1-10 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Brevo logo

Brevo

It's the value for money

Reviewed 2 years ago
Pros

The white label option to sell to our customers. It is in italian (our language). The new editor for creating the email is a great improvement. Easier and with a very good drag and drop function.

Cons

The free version allows for 300 emails sent per day, however restarting a campaign has often bugs and makes you skip a day, making longer the whole campaign.

JC
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Julio C.

Marketing and Advertising, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Perfecto to marketing email

Reviewed 2 years ago

Easy used, very effectivity and perfect to marketing campaign

Pros

Good prices, very easy to use and perfect to all email marketing

Cons

Limit to packet, but accord to pay, no pay with paypal (extra)

AM
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Ahmad M.

Events Services, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Awesome Service and Quality Support

Reviewed 5 years ago

We used to have lower open rates but when we moved to Sendinblue, the team helped us improve our open rates a lot and we were able to reach more users than before.

Pros

I liked the support these guys are providing and the automation features. Scheduling of campaigns, Facebook ads etc.

Cons

The campaign builder has not much modules to choose from.

TC
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Tracey C.

Events Services, 11-50 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Easy to use, good support

Reviewed 3 years ago
Pros

Sendinblue is easy to use and fairly intuitive. It's also fast compared to some other mailing systems that I've used. When I've contacted tech support they have been helpful in solving issues. Automation is also easy to set up which is a function we use a lot.

Cons

It would be good to be able to download a report for the automation workflows. It doesn't seem to count as a campaign so there's no campaign report.

LM
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Leyla M.

Wholesale, 1-10 employees

Used monthly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Brevo logo

Brevo

Very easy tu use

Reviewed 3 years ago

Very good i recommended to everyone

Pros

Very easy and simple to make a campaign if you compara with another product, i was able to creat a campaign in few minuts

Cons

I just start to use so i m not sure to understand all the information in the report of campaigns

LS
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Leigh S.

Financial Services, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Brevo logo

Brevo

Good but not for large marketing

Reviewed 5 years ago

Good until we got blacklisted

Pros

The easy campaign builder and email testing.

Cons

For large marketing you need to setup a dedicated IP which is hard and ours got blacklisted for no reason.

SD
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Susanne D.

E-Learning, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Great and quick support, nice templates

Reviewed 4 years ago

I like the software a lot and would recommend it to other users.

Pros

I like the templates, very easy to use and change. Scheduling campaigns is a nice feature.

Cons

Sending an existing campaign to new contacts is a bit difficult.

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Shahila A.

Financial Services, 10,001+ employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Manage email campaign easily

Reviewed 3 years ago

This marketing software really has help us managing and planning our email marketing campaign and its effectiveness to the maximum. I really like that all the report for the marketing campaign is filled with useful analytics report that we have use it to measure the marketing campaign rate of successful.

Pros

I really like all the marketing feature and option that are provided by Sendinblue. It has all i need for automation marketing process, like email marketing manager and newsletter builder. The inboxes help to store customer's previous email history, so we can serve and response to their inquiries email better.

Cons

The customer service is not as active as it should be, they are not operation for 24/7 and as our company is on difference time zone, it is difficult to have a real-time chat session with them. An integration with other outside service like Gmail also will add more flexibility to our marketing process.

SC
AvatarImg

Sanjeev C.

Higher Education, self-employed

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Preferred emailing platform

Reviewed 3 years ago

Excellent for email marketers even starters like me.

Pros

It allows unlimited emails, unlike others which place restrictions. Easy to use. Prompt customer support.

Cons

There is no campaign available to get new contacts subscribed/opt-in.

SK
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Sandeep K.

Hospital & Health Care, 201-500 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Brevo logo

Brevo

Best bulk mail application

Reviewed 2 years ago

Last two years we are using this. The bulk email campaign is very useful for us.

Pros

The email campaign is very useful in Sendinblue.

Cons

The mobile campaign I liked least. Because we are not using this too much.

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Jean-Baptiste R.

Entertainment, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Brevo logo

Brevo

Easy to use but a bit expensive for startups

Reviewed 6 years ago
Pros

Sending campaign email with ease without being locked

Cons

The price: we are a startup, and some other company do the job cheaper.