Capital ID - 2026 Pricing, Features, Reviews & Alternatives

Capital ID is a content creation and brand management software that helps businesses ensure that all company content and assets are on brand, consistent, and coherent. The platform is a basis for creating, managing, translating, approving, storing and publishing (branded) content, and comes with multiple solutions including a brand portal for collaboration, publishing on demand, digital publishing, design and translation management, and event management.

Capital ID’s brand portal provides users with a platform where all brand assets can be managed and shared, enabling all building blocks for identity, brand guidelines, images and examples to be presented together in a concise way. The brand portal can be used by employees and agencies, both internal and external, to help maintain brand coherency across the entire organization. ID Manager’s Brand Book module is a digital corporate style manual for sharing information and brand guidelines with teams for collaboration to develop a consistent brand. Digital asset management (DAM) capabilities help users manage all marketing collateral including InDesign files, images, logos, music, videos and more, and integrates seamlessly with all other solutions Capital ID has to offer.

Tools for publishing on demand enable users to quickly create marketing communication content such as product sheets, brochures, posters, flyers, and business cards assisted by dynamic templates. This ensures that all materials maintain the correct brand experience and meet the requirements for both online and offline publishing. The template builder feature enables users to drag and drop elements such as photos, logos or text to build a new template from scratch or edit an existing one.

The Capital ID platform includes a digital publishing solution which offers features for building secure and on-brand email newsletters, social media publications, an online magazine, and microsites. The design and translation management solution assists users in localizing content to a variety of languages from around the world. Capital ID's event management solution enables organizations to create informative event websites which are optimized for mobile devices, without any coding skills required. Guests will be able to sign up to events, and users can send personalized messages such as invitations, reminders and follow-up mailings.