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Marketo Engage vs Campaign Monitor by Marigold Comparison (2026)
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Good recommendations?
Marketo Engage
4.3
(720)5
327
4
301
3
77
2
10
1
5
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Campaign Monitor by Marigold
4.5
(507)5
327
4
139
3
32
2
7
1
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Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.
Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
No videos yet
Pricing
User reviews
4.3
720
5
4
3
2
1
327
301
77
10
5
- Value for money
- Ease of use
- Features
- Customer support
70%
would recommend this app4.5
507
5
4
3
2
1
327
139
32
7
2
- Value for money
- Ease of use
- Features
- Customer support
73%
would recommend this appPros
“The tool allows us to develop a scoring system perfectly tailored to our client's needs. Whether complex newsletter campaigns or simple transactional emails, Marketo Engage makes it all possible.”
AP
Amber P.
HR Executive
“It gives teams a lot of control over lead nurturing, segmentation, campaign logic, scoring, and engagement tracking.”
Jerrid C.
CEO
“I like how it keeps data protected while automating complex marketing tasks which helps in nurturing leads and converting them more efficiently.”
HJ
Hayley J.
Senior Compensation Analyst
Pros
“We have found that using Campaign Monitor has really helped us to have all of our email campaigns in one place.”
BE
Ben E.
Marketing and Communications Executive
“We use Campaign Monitor for both our internal and external comms and have found it very easy to use for all of our employees who have used it.”
BE
Ben E.
Marketing and Communications Executive
“We have found even in not so complicated templates it being not quite as flexible as we would hope.”
CD
Christopher D.
Web Developer
Cons
“It took three weeks to set up with their ‘implementation specialist' who obviously had no experience of agencies.”
ET
Edward T.
Founder and Marketing Strategist
“Its campaign cloning options are not very flexible, particularly when duplicating more complex campaigns with different assets and setups.”
CM
Cynthia M.
Operations associate officer
“It was a bit clunky to build from templates”
XC
Xavier C.
Founder
Cons
“The lack of ability to bring our own email provider, and the costs increase significantly at higher send volumes.”
Alex A.
Marketing and Digital Projects
“Having an integration be based off a report is dangerous.”
BB
Bonnie B.
Lead Systems Analyst
“This caused us a lot of issues over the years and is the reason why we eventually moved away.”
BB
Bonnie B.
Lead Systems Analyst
- Vendor responds to reviews
- Last review3 days ago
- Vendor responds to reviews
- Last review21 days ago
Key features
- Total features180
- 2-Way Messaging
- A/B Testing
- AI Copilot
- AI SMS
- AI Text Generation
- AI Text Summarization
- AI/Machine Learning
- API
- API Integration
- Abandoned Cart Saver
- Access Controls/Permissions
- Account Based Marketing
- Action Management
- Activity Dashboard
- Activity Tracking
- Adaptive Content
- Adaptive Learning
- Advertising Management
- Alerts/Notifications
- Attribution Modeling
- Audience Segmentation
- Audience Targeting
- Automated Email Responses
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Automatic Replies
- Automatic URL Shortening
- Autonomous Task Execution
- Autoresponders
- Backlink Monitoring
- Basic Reporting
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- Breadth of Partner Applications
- Building and Personalizing Emails
- Bulk SMS
- CAN-SPAM Compliance
- CRM
- CRM Integration
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Channel Management
- Chat/Messaging
- Churn Management
- Click Tracking
- Collaboration Tools
- Communication Management
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Delivery
- Content Library
- Content Management
- Content Publishing Options
- Content Sharing
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Cross Channel Attribution
- Cross-system Integration
- Custom Tracking Domain
- Custom Unsubscribe
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Portal
- Customer Profiles
- Customer Segmentation
- Customer Surveys
- Customer Touchpoints
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Import & Export Tools
- Data Import/Export
- Data Synchronization
- Data Visualization
- Decision Making
- Dedicated IP
- Design Management
- Detailed Server Logs
- Document Storage
- Documentation
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- E-commerce Integration
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Segmentation
- Email Sequences
- Email Templates
- Email Tracking
- Email and Mobile Preview
- Engagement Tracking
- Enterprise Scalability
- Event Marketing
- Event Tracking API
- Event Triggered Actions
- Experience Management
- For Sales Teams/Organizations
- Form Builder
- Forms Management
- GDPR Compliance
- Gamification
- Generative AI
- Geolocation
- HTML Editor
- High-Volume Sending
- Image Library
- Interaction Tracking
- Internationalization
- KPI Monitoring
- Keyword Rank Tracking
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- Link Shortening
- List Management
- Live Chat
- MMS
- MMS Marketing
- Manage Email Deliverability
- Manage Email Lists
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Message Personalization
- Mobile Access
- Mobile Alerts
- Mobile Coupons
- Mobile Keywords
- Mobile Optimization
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multi-Touch Attribution
- Multi-step Planning
- Multi-user Account
- Multimedia Support
- Multiple Domains
- Multiple Scoring Models
- Multivariate Testing
- Natural Language Interaction
- Natural Language Processing
- Newsletter Management
- Open Rate Tracking
- Opportunity Management
- Performance Management
- Performance Metrics
- Performance and Reliability
- Personalization
- Pipeline Management
- Pipeline Reports
- Polls/Voting
- Post Management
- Post Scheduling
- Predictive Analytics
- Predictive Recommendations
- Preset Template Availability
- Preview Functionality
- Prioritization
- Proactive Assistance
- Product Recommendations
- Prospecting Tools
- QR Codes
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Real-Time Updates
- Recommendations
- Referral Tracking
- Reminders
- Reporting
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Responsive Web Design
- SEO Management
- SMS Marketing
- SMS Messaging
- Sales Activity Management
- Scheduled Messaging
- Scheduled/Automated Reports
- Search Marketing
- Search/Filter
- Segmentation
- Sender Reputation Management
- Sending Outbound Emails
- Sentiment Analysis
- Shortcodes
- Simple Mail Transfer Protocol (SMTP)
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Spam Filter Testing
- Subscriber Management
- Subscription Management
- Survey Builder
- Survey/Poll Management
- Tagging
- Target Account Identification
- Task Management
- Template Management
- Templates
- Text Scheduler
- Text-to-Landline
- Text-to-Win
- Third-Party Integrations
- Transactional SMS
- Trend Analysis
- Unsubscribe Database
- User, Role, and Access Management
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Analytics
- Web Forms
- Webhooks
- Website Personalization
- White Label
- Widgets
- Workflow Automation
- Workflow Management
- Total features174
- 2-Way Messaging
- A/B Testing
- AI Copilot
- AI SMS
- AI Text Generation
- AI Text Summarization
- AI/Machine Learning
- API
- API Integration
- Abandoned Cart Saver
- Access Controls/Permissions
- Account Based Marketing
- Action Management
- Activity Dashboard
- Activity Tracking
- Adaptive Content
- Adaptive Learning
- Advertising Management
- Alerts/Notifications
- Attribution Modeling
- Audience Segmentation
- Audience Targeting
- Automated Email Responses
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Automatic Replies
- Automatic URL Shortening
- Autonomous Task Execution
- Autoresponders
- Backlink Monitoring
- Basic Reporting
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- Breadth of Partner Applications
- Building and Personalizing Emails
- Bulk SMS
- CAN-SPAM Compliance
- CRM
- CRM Integration
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Channel Management
- Chat/Messaging
- Churn Management
- Click Tracking
- Collaboration Tools
- Communication Management
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Delivery
- Content Library
- Content Management
- Content Publishing Options
- Content Sharing
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Cross Channel Attribution
- Cross-system Integration
- Custom Tracking Domain
- Custom Unsubscribe
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Portal
- Customer Profiles
- Customer Segmentation
- Customer Surveys
- Customer Touchpoints
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Import & Export Tools
- Data Import/Export
- Data Synchronization
- Data Visualization
- Decision Making
- Dedicated IP
- Design Management
- Detailed Server Logs
- Document Storage
- Documentation
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- E-commerce Integration
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Segmentation
- Email Sequences
- Email Templates
- Email Tracking
- Email and Mobile Preview
- Engagement Tracking
- Enterprise Scalability
- Event Marketing
- Event Tracking API
- Event Triggered Actions
- Experience Management
- For Sales Teams/Organizations
- Form Builder
- Forms Management
- GDPR Compliance
- Gamification
- Generative AI
- Geolocation
- HTML Editor
- High-Volume Sending
- Image Library
- Interaction Tracking
- Internationalization
- KPI Monitoring
- Keyword Rank Tracking
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- Link Shortening
- List Management
- Live Chat
- MMS
- MMS Marketing
- Manage Email Deliverability
- Manage Email Lists
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Message Personalization
- Mobile Access
- Mobile Alerts
- Mobile Coupons
- Mobile Keywords
- Mobile Optimization
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multi-Touch Attribution
- Multi-step Planning
- Multi-user Account
- Multimedia Support
- Multiple Domains
- Multiple Scoring Models
- Multivariate Testing
- Natural Language Interaction
- Natural Language Processing
- Newsletter Management
- Open Rate Tracking
- Opportunity Management
- Performance Management
- Performance Metrics
- Performance and Reliability
- Personalization
- Pipeline Management
- Pipeline Reports
- Polls/Voting
- Post Management
- Post Scheduling
- Predictive Analytics
- Predictive Recommendations
- Preset Template Availability
- Preview Functionality
- Prioritization
- Proactive Assistance
- Product Recommendations
- Prospecting Tools
- QR Codes
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Real-Time Updates
- Recommendations
- Referral Tracking
- Reminders
- Reporting
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Responsive Web Design
- SEO Management
- SMS Marketing
- SMS Messaging
- Sales Activity Management
- Scheduled Messaging
- Scheduled/Automated Reports
- Search Marketing
- Search/Filter
- Segmentation
- Sender Reputation Management
- Sending Outbound Emails
- Sentiment Analysis
- Shortcodes
- Simple Mail Transfer Protocol (SMTP)
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Spam Filter Testing
- Subscriber Management
- Subscription Management
- Survey Builder
- Survey/Poll Management
- Tagging
- Target Account Identification
- Task Management
- Template Management
- Templates
- Text Scheduler
- Text-to-Landline
- Text-to-Win
- Third-Party Integrations
- Transactional SMS
- Trend Analysis
- Unsubscribe Database
- User, Role, and Access Management
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Analytics
- Web Forms
- Webhooks
- Website Personalization
- White Label
- Widgets
- Workflow Automation
- Workflow Management
Integrations
- Total integrations106
- 123FormBuilder
- AdRoll
- AgencyAnalytics
- Agile CRM
- Arlo Training Management Software
- Azuqua
- Back in Stock
- Beacon
- Bedrock Data
- Blackbaud Raiser's Edge NXT
- Bloomerang Fundraising
- Box
- Brainshark
- Bynder
- CAKE POS
- Calendly
- Call Loop
- CallRail
- Ceros
- Cirrus Insight
- Close
- Coevera
- Contentful
- Curata
- Cvent Event Management
- Cyclr
- DashThis
- Databox
- Datameer
- Datanyze
- Digioh
- Direct Mail Manager
- Driftrock
- Easypromos
- Emailable
- Eventbrite
- FeedOtter
- Flow
- Folloze
- Formstack Forms
- Fresh Relevance
- FullContact
- Gainsight CS
- Getsitecontrol
- GoTo Webinar
- Google Analytics 360
- Gravity Forms
- GrowSurf
- Hello Bar
- Highrise
- Highspot by Seismic
- HubSpot CRM
- HubSpot Data Hub
- Infer
- Influitive
- Infor Industry Cloud Platform
- InsideView
- InsightSquared
- Insightly Marketing
- Instapage
- InviteReferrals
- Jifflenow
- Jitterbit
- Join It
- Joomla
- Jotform
- Justuno
- KICKBOX
- Kapost
- Kissmetrics
- Klips
- Lattice Engines
- LeadGnome
- LeadsBridge
- Leadspace
- Lexer
- LiveChat
- Lytics Customer Data Platform
- MailMunch
- Marigold Liveclicker
- Marketo Measure
- Microsoft Excel
- Mixpanel
- Movable Ink
- NetSuite
- Netskope One Platform
- New Relic
- NiftyImages
- ON24
- Oktopost
- Omniconvert
- Onstream Webinars
- Optimove
- OptinMonster
- Oracle CRM On Demand
- Outgrow
- Oviond
- Paperform
- Parseur
- PathFactory
- Picreel
- Pipedrive
- Podio
- Poptin
- Privy
- Qualtrics Market Research
- QuickBooks Online
- QuickBooks Online Advanced
- QuickTapSurvey
- Quotient
- Radius
- SAP Customer Experience
- SalesboxAI
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- Scoop.it
- Shopify
- Skilljar Customer Education
- Skyword
- Slack
- Sleeknote
- SlideShare
- Smartling
- Smartsheet
- SnapApp
- Sprinklr Social
- Stripe Payments
- Stripo.email
- SurveyMonkey
- Tealium Customer Data Hub
- Totango
- Transcend
- Tray.io
- Trello
- Twilio
- Twilio Segment
- Typeform
- Uberflip
- Unbounce
- UserVoice
- Velocify
- Vidyard
- Virto Commerce
- Webdam
- Webex Suite
- Whatagraph
- Wisepops
- Wishpond
- Wistia
- WooCommerce
- WordPress
- Wufoo
- Wunderkind
- Yesware
- Yieldify
- Zapier
- Zoho CRM
- uStudio
- Total integrations64
- 123FormBuilder
- AdRoll
- AgencyAnalytics
- Agile CRM
- Arlo Training Management Software
- Azuqua
- Back in Stock
- Beacon
- Bedrock Data
- Blackbaud Raiser's Edge NXT
- Bloomerang Fundraising
- Box
- Brainshark
- Bynder
- CAKE POS
- Calendly
- Call Loop
- CallRail
- Ceros
- Cirrus Insight
- Close
- Coevera
- Contentful
- Curata
- Cvent Event Management
- Cyclr
- DashThis
- Databox
- Datameer
- Datanyze
- Digioh
- Direct Mail Manager
- Driftrock
- Easypromos
- Emailable
- Eventbrite
- FeedOtter
- Flow
- Folloze
- Formstack Forms
- Fresh Relevance
- FullContact
- Gainsight CS
- Getsitecontrol
- GoTo Webinar
- Google Analytics 360
- Gravity Forms
- GrowSurf
- Hello Bar
- Highrise
- Highspot by Seismic
- HubSpot CRM
- HubSpot Data Hub
- Infer
- Influitive
- Infor Industry Cloud Platform
- InsideView
- InsightSquared
- Insightly Marketing
- Instapage
- InviteReferrals
- Jifflenow
- Jitterbit
- Join It
- Joomla
- Jotform
- Justuno
- KICKBOX
- Kapost
- Kissmetrics
- Klips
- Lattice Engines
- LeadGnome
- LeadsBridge
- Leadspace
- Lexer
- LiveChat
- Lytics Customer Data Platform
- MailMunch
- Marigold Liveclicker
- Marketo Measure
- Microsoft Excel
- Mixpanel
- Movable Ink
- NetSuite
- Netskope One Platform
- New Relic
- NiftyImages
- ON24
- Oktopost
- Omniconvert
- Onstream Webinars
- Optimove
- OptinMonster
- Oracle CRM On Demand
- Outgrow
- Oviond
- Paperform
- Parseur
- PathFactory
- Picreel
- Pipedrive
- Podio
- Poptin
- Privy
- Qualtrics Market Research
- QuickBooks Online
- QuickBooks Online Advanced
- QuickTapSurvey
- Quotient
- Radius
- SAP Customer Experience
- SalesboxAI
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- Scoop.it
- Shopify
- Skilljar Customer Education
- Skyword
- Slack
- Sleeknote
- SlideShare
- Smartling
- Smartsheet
- SnapApp
- Sprinklr Social
- Stripe Payments
- Stripo.email
- SurveyMonkey
- Tealium Customer Data Hub
- Totango
- Transcend
- Tray.io
- Trello
- Twilio
- Twilio Segment
- Typeform
- Uberflip
- Unbounce
- UserVoice
- Velocify
- Vidyard
- Virto Commerce
- Webdam
- Webex Suite
- Whatagraph
- Wisepops
- Wishpond
- Wistia
- WooCommerce
- WordPress
- Wufoo
- Wunderkind
- Yesware
- Yieldify
- Zapier
- Zoho CRM
- uStudio
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