Outbrain Pricing, Features, Reviews & Comparison of Alternatives


Native Advertising Platform

4.27/5 (11 reviews)

Outbrain overview

Outbrain is the worlds leading native advertising platform, guiding the digital discoveries of consumers around the globe. Genuinely connecting marketers, publishers, and the consumers in-between, Outbrain serves more than 275 billion recommendations, organically personalizing, and enhancing, the reader experience.


Starting from
Pricing options
Value for money
View Pricing Plans


Business size



United States, Asia, Australia, Canada, Europe, Latin America

Supported languages

Outbrain screenshot: Outbrain Amplify DashboardHow Outbrain Amplify Works

Outbrain reviews

Value for money
Ease of use
Customer support
Hannah Garcia

Helps with page views

Used daily for 1-2 years
Reviewed 2018-07-28
Review Source: Capterra

Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.

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rotem shay

An amazing way to reach new customers!

Used daily for 1-2 years
Reviewed 2018-06-11
Review Source: Capterra

wat to reach new usersIt's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms.

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Yuri Kepler

Outbrain helping University

Used other for 6-12 months
Reviewed 2018-08-28
Review Source: Capterra

The advertising agency that provides services to the University where I work proposed the use of Outbrain technology. We have a lot of content but it was not possible to get it to a lot of people at the same time, and that's what Outbrain helped us do.

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Ran Koretzki

Great tool if used properly and constantly finetuning

Used weekly for free trial
Reviewed 2018-08-07
Review Source: Capterra

Was good, but the management costs might be overwhelming. Easy to use interface that allows real time updates and reporting. Complete view of the results that allow the team to make improvements that will immediately impact campaign performance.

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Louise Armstrong

Expand your content with Outbrain!

Used monthly for 6-12 months
Reviewed 2018-01-11
Review Source: Capterra

Was able to get my content in front of fresh eyes and drive new website traffic! Outbrain allows you to take a piece of important content and push it out beyond what most agencies are capable of. You can see your content featured on some high DA sites, meaning you'll get more eyes on it. Instead of traditional display ads, these provide relevant content to website visitors and can help direct traffic your way. If you have a great piece of content, Outbrain can be a great tool to get it the visibility it deserves and grow your brand.

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Outbrain pricing

Starting from
Pricing options
View Pricing Plans

Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget.

Outbrain features

A/B Testing
Activity Dashboard
Campaign Analysis
Campaign Management
Content Management
Customizable Branding
Real Time Analytics
Real Time Data
Reporting & Statistics
Social Network Marketing

Customizable Templates (186 other apps)
Data Import/Export (143 other apps)
Drag & Drop Interface (194 other apps)
Engagement Analytics (160 other apps)
Multi-Channel Marketing (148 other apps)
Social Media Integration (209 other apps)
Tagging (145 other apps)
Third Party Integration (201 other apps)

Security and privacy


Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options

Data policy

Data backup in multiple locations/GEO regions
This will ask you to sign in with LinkedIn

Additional information for Outbrain

Key features of Outbrain

  • Content promotion (articles, videos...)
  • Advanced testing & conversion tools
  • Dedicated help center & support team
  • Mobile application
  • Customized modules
  • Responsive design
  • Content recommendation optimization
  • Video recommendation display
  • Native campaign support
  • Real-time recommendations
  • Instant headline & image testing
  • Content analysis
  • Content marketing
  • Naive Advertising
View All Features


After creating your content, let Outbrain analyse your headline and image to attract the eye of the reader. You can promote videos, articles and infographics among other types of media content.

Outbrain Amplify helps you to optimize your content by featuring it on the top media websites. Outbrain can help your content to gain more visibility, deeply engage your customers and attract new targets.

Get more information on your audience thanks to the analytics dashboard and recommendations on what to do next.