Audiense Features

Audiense

Consumer segmentation and cultural insights at the core

3.75/5 (4 reviews)

Competitor Feature Comparison

API
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
Alerts/Notifications
Audience Targeting
Automated Publishing
Automated Scheduling
Avatars
Behavior Tracking
Benchmarking
Brand Tracking
Calendar Management
Campaign Analytics
Campaign Management
Campaign Segmentation
Categorization/Grouping
Charting
Collaboration Tools
Communication Management
Competitive Analysis
Competitor Monitoring
Configurable Alerts
Content Library
Content Management
Conversion Tracking
Customer Activity Tracking
Customer Engagement
Customer Experience Management
Customer Profiles
Customer Segmentation
Customer Social Profiles
Customer Support
Customizable Branding
Customizable Reports
Dashboard
Dashboard Creation
Data Import/Export
Data Security
Data Visualization
Demographic Data
Editorial Calendar
Engagement Tracking
Filtering
Geographic Maps
Geotargeting
Image Library
Influencer Discovery
Influencer Tracking
Keyword Filtering
Keyword Tracking
Media Library
Media Planning
Monitoring
Multi-Account Management
Multi-Channel Campaigns
Multi-Channel Communication
Multi-Channel Data Collection
Multi-Channel Management
Multi-Channel Marketing
Multimedia Support
Negative Feedback Management
Performance Metrics
Post Scheduling
Publish Scheduling
Real Time Analytics
Real Time Data
Real Time Monitoring
Real Time Reporting
Real-Time Chat
Real-time Updates
Reporting & Statistics
Reporting/Analytics
Response Management
Search/Filter
Sentiment Analysis
Social Advertising
Social Listening
Social Media Integration
Social Media Management
Social Media Monitoring
Social Performance Management
Social Promotion
Strategic Planning
Subscription Management
Tagging
Task Management
Third Party Integrations
Trend Analysis
User Profiles
Visitor Management
Visual Analytics
Workflow Management
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API
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
Alerts/Notifications
Audience Targeting
Automated Publishing
Automated Scheduling
Avatars
Behavior Tracking
Benchmarking
Brand Tracking
Calendar Management
Campaign Analytics
Campaign Management
Campaign Segmentation
Categorization/Grouping
Charting
Collaboration Tools
Communication Management
Competitive Analysis
Competitor Monitoring
Configurable Alerts
Content Library
Content Management
Conversion Tracking
Customer Activity Tracking
Customer Engagement
Customer Experience Management
Customer Profiles
Customer Segmentation
Customer Social Profiles
Customer Support
Customizable Branding
Customizable Reports
Dashboard
Dashboard Creation
Data Import/Export
Data Security
Data Visualization
Demographic Data
Editorial Calendar
Engagement Tracking
Filtering
Geographic Maps
Geotargeting
Image Library
Influencer Discovery
Influencer Tracking
Keyword Filtering
Keyword Tracking
Media Library
Media Planning
Monitoring
Multi-Account Management
Multi-Channel Campaigns
Multi-Channel Communication
Multi-Channel Data Collection
Multi-Channel Management
Multi-Channel Marketing
Multimedia Support
Negative Feedback Management
Performance Metrics
Post Scheduling
Publish Scheduling
Real Time Analytics
Real Time Data
Real Time Monitoring
Real Time Reporting
Real-Time Chat
Real-time Updates
Reporting & Statistics
Reporting/Analytics
Response Management
Search/Filter
Sentiment Analysis
Social Advertising
Social Listening
Social Media Integration
Social Media Management
Social Media Monitoring
Social Performance Management
Social Promotion
Strategic Planning
Subscription Management
Tagging
Task Management
Third Party Integrations
Trend Analysis
User Profiles
Visitor Management
Visual Analytics
Workflow Management
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API
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
Alerts/Notifications
Audience Targeting
Automated Publishing
Automated Scheduling
Avatars
Behavior Tracking
Benchmarking
Brand Tracking
Calendar Management
Campaign Analytics
Campaign Management
Campaign Segmentation
Categorization/Grouping
Charting
Collaboration Tools
Communication Management
Competitive Analysis
Competitor Monitoring
Configurable Alerts
Content Library
Content Management
Conversion Tracking
Customer Activity Tracking
Customer Engagement
Customer Experience Management
Customer Profiles
Customer Segmentation
Customer Social Profiles
Customer Support
Customizable Branding
Customizable Reports
Dashboard
Dashboard Creation
Data Import/Export
Data Security
Data Visualization
Demographic Data
Editorial Calendar
Engagement Tracking
Filtering
Geographic Maps
Geotargeting
Image Library
Influencer Discovery
Influencer Tracking
Keyword Filtering
Keyword Tracking
Media Library
Media Planning
Monitoring
Multi-Account Management
Multi-Channel Campaigns
Multi-Channel Communication
Multi-Channel Data Collection
Multi-Channel Management
Multi-Channel Marketing
Multimedia Support
Negative Feedback Management
Performance Metrics
Post Scheduling
Publish Scheduling
Real Time Analytics
Real Time Data
Real Time Monitoring
Real Time Reporting
Real-Time Chat
Real-time Updates
Reporting & Statistics
Reporting/Analytics
Response Management
Search/Filter
Sentiment Analysis
Social Advertising
Social Listening
Social Media Integration
Social Media Management
Social Media Monitoring
Social Performance Management
Social Promotion
Strategic Planning
Subscription Management
Tagging
Task Management
Third Party Integrations
Trend Analysis
User Profiles
Visitor Management
Visual Analytics
Workflow Management
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Audiense Feature Reviews

3 reviewers had the following to say about Audiense's features:

Mercedes V.

Verified Reviewer

Audiense Insights and Audiense Connect represent the best strengths of Audience connect

2019-12-19

Audience connect represents the best platform to track the community on twitter, it helps to analyze the commitment in social networks.

Pros

The possibility of knowing best time to tweet, and the users that are granted in real time, as well as other characteristics of these users to increase engagement

Cons

Segmentation of reports. They must incorporate other KPIs.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: GetApp
Helpful?   Yes   No
Read more
Jamie M.

Verified Reviewer

A great Twitter listening tool - but limited features for lower tier users

2018-02-13

Pros

There are some brilliant social listening features that help you to understand what an audience is doing on Twitter.

Cons

It's a good tool to have and explore, but some key features are missing with the 'cheap' version and it's yet another tool to manage in my marketing stack but it can only do a fairly limited spectrum of tasks.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

6/10
Source: GetApp
Helpful?   Yes   No
Read more
Alan D.

Socialbro

2017-10-12

Overall the software is still worth it but you have to have a bigger budget now and working for a larger corporation.

Pros

Social bro was a great tool in being able to understand your audiences and being able to understand your audiences and cater to them is important because you want to be more targeted.

Cons

Social bro seems to have become more expensive once it was acquired by audisense.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
Read more