StoryTap Pricing, Features, Reviews and Alternatives

I used Storytap for a campaign with my #Tech4Good meetup volunteers. Each member recorded a 2 minute clip with tips to our membership for working from home during COVID-19. The process was very simple for the end users — the storyguide ensured I received videos in a usable format and the full access to the video clips gave me flexibility for using the clips anywhere.

Some video clips had low audio levels because of user error — if the software was able to give warnings based on low audio recording levels or bad lighting that would improve the quality of the video clips collected.

StoryTap is a turnkey solution that has given us the ability to easily and quickly integrate video reviews/testimonials/Q&As into our marketing strategy. What we really like about using StoryTap is the authenticity of the people submitting the videos. These aren't overly produced, highly polished videos - we get real people speaking truthfully about our services, and for us, no amount of marketing dollars can achieve the same, honest result.

Customizing the video player to match our web properties was a bit tricky. Fortunately, the folks at StoryTap connected us with technical support who guided us through setup and embedding without issue.

I think the ease of the platform combined with the support of our rep. has made using StoryTap so great, and uniquely different from other platforms. I'm able to come in as a I need at any time of the user journey and pull videos (full or in segments) to upload to social. On the few moments I need assistance, I'm able to get immediate help from our rep and she's been so great, before, during, and after we launched.

My only complaint is something that I recently learned the trick to, so it's not really a complaint as a user error and that is the storyline feature on the video information pop out. It starts the story prompt, and as someone who comes in looking for specific moments / clips I can share, I was hoping to see what's said without having to listen to each of them. I've since learned I can see that on the transcript tab. I guess it'd be nice to see them both, vs. separate, but otherwise I don't have critical feedback.

-The external platform itself is sleek and aesthetically pleasing -The concierge services are invaluable in keeping our goals on track -The internal platform is simple and intuitive - it is very easy for us to get new technicians to leverage the program -Reporting provided through the platform is extremely helpful especially when cross referencing it

I would be very keen to see a product roadmap n future enhancements & development work. This type of strategic collaboration helps us work make the most out of the product & help us plan future projects.

I don't know of any other software that can generate this much content so quickly. I think that's the most valuable feature of StoryTap. Secondly, the data reports that synthesize all the data points makes decision-making so easy and saves so much time internally. And of course, the Support team they provide to help guide you through template creation, website placement, etc. is incredibly knowledgable and dedicated to helping your team achieve its goals.

There was nothing that really was a deal breaker. If StoryTap is looking to develop new features, I would recommend an editor/trimmer and continuing to focus on the sweet spot between mass production and customization. Maybe more self-serve?