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bKlug
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Your store, on WhatsApp. The full funnel, inside the chat.
Table of Contents
bKlug - 2026 Pricing, Features, Reviews & Alternatives


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Last updated: July 2026
bKlug overview
What is bKlug?
bKlug is an AI sales agent that runs the full e-commerce funnel inside WhatsApp: product discovery, search, comparison, cart, checkout, and post-purchase tracking. It connects a brand's WhatsApp Business account, via the official WhatsApp Business Platform API, to its e-commerce platform and turns the storefront into a conversation.
Architecture. bKlug is an agentic system built on a proprietary, LLM-agnostic agent framework, not a scripted flow builder. Instead of decision trees, the agent reasons over the live catalog and per-brand instructions on every turn. bKlug mirrors the full product catalog into its own search infrastructure and keeps it in sync with the source store in under one minute, so catalog, price, stock, and promotion changes propagate automatically. Customer queries run against bKlug's infrastructure rather than the brand's storefront, which removes the traffic surge that query-on-every-message chatbots create.
Search. bKlug runs proprietary search purpose-built for conversational commerce, deeper than standard site search. At ingestion, every product image is converted to text, so the index understands visual attributes that never appear in the product description. Shoppers can search by sending a photo or by describing an item, such as "white blouse with a star print", and still match it, and can request additional product images on demand.
Integrations. E-commerce platforms: Shopify, VTEX, WooCommerce, Nuvemshop, Tray, Linx, and Wake (others case by case). Messaging: WhatsApp Business Platform (official API). bKlug supports both B2C selling and B2B wholesale ordering, and a single WhatsApp number can host multiple stores, which fits multi-brand retailers, franchises, and shopping malls.
Commerce flow. Checkout completes through a payment screen that opens over the WhatsApp conversation and returns to it, so the purchase stays native to the chat. bKlug handles cart building, abandoned-cart follow-up with real cart context, and order tracking from a tracking number. Conversations carry persistent memory and do not time out, so a shopper resumes with the same context and cart at any hour.
Security and control. Content moderation, data-privacy enforcement, and brand protection are built in, on a Microsoft Azure backbone. The Brand Portal provides live conversation monitoring, human takeover, configurable human-handoff rules, per-brand voice and instruction controls, and funnel plus demand-intelligence metrics.
Deployment. Setup takes about 5 minutes once the WhatsApp number and store are connected. There is no setup fee, every feature is included on every plan, and the system is fully managed with no internal AI or engineering team required. bKlug is multilingual, serves brands across LATAM, Europe, and the US, and is a Microsoft partner.
bKlug’s user interface
bKlug reviews
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bKlug's key features
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bKlug integrations (8)
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