Bublly - 2026 Pricing, Features, Reviews & Alternatives

Bublly is an AI-first customer support platform for small and mid-sized businesses, built by Fabrainz India Private Limited.

Channels: Email (Gmail and any IMAP/SMTP provider), an embeddable website chat widget (JavaScript snippet or WordPress plugin), WhatsApp Business via the official WhatsApp Business API with no per-message markup on Meta's rates, Instagram DM and Facebook Messenger. All five channels land in one shared inbox.

Inbox and tickets: Every inbound message becomes a ticket. Assign to agents or groups with round-robin or least-busy routing, set priority, snooze, add tags and internal notes, use message templates, build custom views and Kanban boards, and see the full cross-channel history on each contact record.

Bub AI: A team of specialized AI agents (router, FAQ, product, translator, summariser, escalation) grounded in your knowledge base, product catalogue and past conversations. It answers first on every channel and hands off to a human when unsure, drafts suggested replies in four tones, rewrites text, summarises long threads at handoff and translates in 42 languages including 8 Indian languages. AI is included on every plan with no per-resolution fees.

Automation: Trigger on new ticket, status or priority change, assignment, tag, or inactivity. Conditions on channel, keywords, assignee, group or tags. Actions: assign, set priority, tag, internal note, notify agent, close, reopen, bot takeover and auto-close. Visual builder, no code. Business hours and holiday schedules built in.

CRM and help center: Contacts with channel identities, custom lists, merge, block and CSV import, plus GDPR deletion with a log. A public help center on your own domain with SEO controls, password protection, themes and up to 42 languages, whose articles also power Bub AI answers.

Integrations: Shopify app (Bublly Desk) and WooCommerce connector for catalogue answers and order lookup, WordPress plugin, Google sign-in, widget SDK snippets for web, React, Vue, Angular, Next.js, Android, Flutter and Expo. App UI in 10 languages.

Security: Hosted on AWS behind Cloudflare, TLS 1.2+ in transit, AES-256 at rest, roles (Admin, User, Viewer), activity logs and email OTP at login. SOC 2 Type II and ISO 27001 are on the roadmap.

Pricing: Hobby $9/month (Rs 499 in India) for solo use; Starter, Growth and Pro from $39 to $199/month billed annually with unlimited agents. 14-day free trial, no credit card.