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Drift
Cloud-based AI chat platform for B2B sales teams
Table of Contents
Drift - 2026 Pricing, Features, Reviews & Alternatives
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Last updated: September 2026
Drift overview
What is Drift?
Drift is a cloud-based AI chat agent platform built for B2B sales and marketing teams. It identifies high-intent website visitors and engages them in real time through automated conversational experiences. The platform qualifies leads, captures contact data, and routes prospects to the appropriate sales representatives, reducing manual prospecting effort and accelerating pipeline development.
Core capabilities include AI-powered chat agents, account-based marketing integrations, meeting scheduling, and real-time visitor intelligence. Teams can configure conversation playbooks tailored to specific audience segments, pages, or funnel stages. Integrations with CRM and marketing automation platforms allow lead data to flow directly into existing workflows without manual data entry.
Drift is suited for mid-market and enterprise B2B organizations focused on converting web traffic into qualified pipeline. Revenue teams use the platform to coordinate outreach across sales and marketing, prioritize accounts showing buying intent, and reduce time-to-engagement with target prospects. Reporting and analytics tools provide visibility into conversation performance, pipeline influence, and rep activity.
Drift's key features
Most critical features, based on insights from Drift users:
All Drift features
Drift alternatives
Drift
Starting from
No pricing info
Visual Planning
Starting from
15
/user
Per month
BookyWay
Starting from
1.5
One-time payment
TOPdesk
Starting from
61
/user
Per month
Drift integrations (2)
Top integrations
Drift support options
Typical customers
Platforms supported
Support options
Training options