SalonUltimate - 2026 Pricing, Features, Reviews & Alternatives

BookedBy is a scheduling and business management platform built for salons, barbershops, spas, multi-location brands, franchises, and other service businesses. The platform connects scheduling, walk-in management, customer experiences, payments, marketing, team operations, and business insights in one scalable solution.

At the core of BookedBy is a flexible scheduling engine designed for businesses that need appointments and walk-ins to work together. Rather than managing separate workflows, BookedBy helps businesses optimize availability, staff capacity, and customer demand in real time.

Key scheduling capabilities include:

• Flexible Booking – Balance appointments and walk-ins within the same operation while helping prevent staff from becoming overbooked.

• First Available & Optimized Booking – Make better use of open capacity by intelligently placing customers based on availability while supporting requests for preferred providers.

• Real-Time Wait Times – Provide more accurate wait estimates based on staff availability and performance, helping businesses manage queues and set clearer customer expectations.

• 24/7 Online Booking – Customers can find services, select providers, and schedule appointments online through a customizable, mobile-friendly BookedBy Client Site.

BookedBy also extends beyond scheduling to support the complete customer journey. Self-service kiosk functionality streamlines check-in, helps capture accurate customer information and marketing opt-ins, and can support a more efficient checkout experience. Integrated payment capabilities connect checkout, payment processing, and tipping to the customer visit.

Built-in email and SMS marketing tools allow businesses to segment and engage customers based on visit and purchase activity. Businesses can create targeted communications, promotions, reminders, and re-engagement campaigns designed to increase repeat visits and strengthen customer relationships.

For employees and operators, BookedBy provides tools for employee scheduling, mobile and tablet access, customer management, inventory and purchase orders, reporting, notifications, and operational workflows. The platform is designed to keep common tasks straightforward and repeatable, reducing the training burden for teams.

For multi-location and enterprise organizations, BookedBy provides the scalability and centralized capabilities needed to support consistent processes across a growing network of locations. Configurable workflows help brands standardize the customer and employee experience while adapting the platform as business requirements evolve.

BookedBy also supports an ecosystem of payment and technology integrations, including payment processing options from providers such as Worldpay, Global Payments, and Fiserv/Clover, along with complementary integrations that can extend functionality across the customer journey.

Security and reliability are incorporated into the platform to support businesses processing customer and payment information. BookedBy follows established security and compliance practices, with payment-related capabilities designed to work with compliant payment processing partners and technologies.

From booking or walk-in check-in through service, tipping, payment, marketing, and rebooking, BookedBy brings the essential workflows of a service business together.

For businesses looking for more than an appointment calendar, BookedBy provides the scheduling intelligence, operational tools, integrations, and scalability to help teams book more, use capacity more effectively, simplify operations, and deliver a consistent customer experience across one location or hundreds.