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Campaign
Email and SMS marketing automation platform
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Campaign - 2026 Pricing, Features, Reviews & Alternatives


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Last updated: July 2026
Campaign overview
What is Campaign?
Campaign is a French email and SMS marketing automation platform that centralizes campaign design, execution, and monitoring within a single interface. It supports marketing, transactional, and automated messaging workflows while ensuring compliance with GDPR and data sovereignty requirements through domestic hosting and enterprise grade security controls. Organizations across public and private sectors can leverage the platform to maintain precise control over multi channel communication campaigns.
The platform provides comprehensive data centralization and contact management capabilities by aggregating information from disparate systems such as customer relationship management tools, e commerce platforms, mobile applications, enterprise resource planning systems, and marketing solutions. A multi dimensional database architecture supports up to five specialised data tables covering purchases, purchase details, products, commercial entities, and custom data relationships. The segmentation engine enables granular audience targeting with unlimited custom fields available in advanced configurations. A drag and drop message builder facilitates the creation of responsive emails and landing pages without coding expertise and includes premium templates in higher tier editions. Dynamic content hyperpersonalisation and fine grained subscription management enable tailored message experiences and precise preference controls.
Marketing automation workflows are constructed through a visual orchestrator that accommodates multi step scenarios triggered by behavioural data or contact attributes. Real time Trigger Email and SMS functionality enables personalised message delivery based on specific actions or data changes. Campaign features A B testing and detailed performance analytics to support iterative optimisation. Transactional messaging capabilities cover account openings, order confirmations, delivery notifications, product availability alerts, appointment confirmations, invoice distribution, and access credential recovery across both email and SMS channels. Deliverability is optimised through authentication protocols for sender legitimacy, real time HTML error detection, automatic management of undeliverable addresses, domain syntax correction, and a proprietary monitoring system that provides continuous deliverability tracking with proactive incident alerts.
Integration options include a REST API and webhook connectors within a microservices architecture that allows selective feature integration. Secure data synchronization is supported through application programming interfaces, FTPS transfers, webhooks, Zapier integration, and file deposit methods. External applications can dispatch messages through SMTP and API channels. Advanced editions support automated and secured file transfer to remote servers. Data security is ensured by isolating SQL servers on internal networks without external access, deploying physical server infrastructure for enhanced protection and performance, and implementing firewall safeguards on sending and web servers. Hosting within a TIER three plus equivalent data centre provides intrusion prevention, fire protection, restricted personnel access, redundant cooling and power systems, dual telecommunications operator redundancy, and anti denial of service measures.
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Campaign's key features
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