comScore Pricing, Features, Reviews & Comparison of Alternatives

comScore

Advertising lifecycle management for marketers & media firms

3.5/5 (2 reviews)

comScore overview

The comScore digital marketing solution is a complete online website and online marketing tool that comes with online support, video tutorials, whitepapers and more to help you get setup and for ongoing guidance. comScore is free up until 1 million website visitors and then becomes a paid plan with the ability to scale up further for additional resources.

comScore assesses your online advertising efforts, mobile marketing, video metrics, affiliate referrals and provides general analytical insights into your visitor trends - where they came from, how long they stayed on my website, what pages they viewed, where they visited after. As well as visitor geography trends and age preferences.
www.comscore.com

Pricing

Starting from
$799/month
Pricing options
Freemium
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, Europe, United Kingdom

Supported languages

Dutch, English, French, Spanish
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comScore reviews

Excellent
0
Very good
1

Average
1

Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  3.0
  3.5
  3.0
  3.5
Rohit Sharma

Used to be very useful till the new players jumped in

Used daily for 2+ years
Reviewed 2018-09-05
Review Source: Capterra

I work for a leading Media and Entertainment company where comscore is widely used. This helps us in bench marking number of video views among our different TV channels/Brands. I feel that you must need Adobe or conviva along with Comscore. We use comscore because it is something widely accepted in the market to analyze or benchmark your numbers with other organizations. In case your are looking for more and more in house data to be collected, you can never get that using comscore.1. Ease of implementing comscore Analytics 2. Video Analytics tracking of comscore is good 3. Used as benchmark tracking tool for competition among various companies 4. Widely used 5. For developers and QA teams, it is comparatively easy to test and fix any defects in the implementation

Read the full review

comScore pricing

Starting from
$799/month
Pricing options
Freemium
Subscription
View Pricing Plans

Starts from $799 per month.

comScore features

Business Intelligence

API (117 other apps)
Activity Dashboard (83 other apps)
Ad hoc Reporting (58 other apps)
Business Analysis (40 other apps)
Charting (70 other apps)
Customizable Reporting (64 other apps)
Dashboard Creation (71 other apps)
Data Filtering (56 other apps)
Data Import/Export (66 other apps)
Data Visualization (88 other apps)
Drag & Drop Interface (47 other apps)
Graphical Data Presentation (42 other apps)
Monitoring (59 other apps)
Real Time Analytics (77 other apps)
Real Time Data (60 other apps)
Real Time Reporting (47 other apps)
Reporting & Statistics (63 other apps)
Third Party Integration (52 other apps)
Visual Analytics (84 other apps)

Additional information for comScore

Key features of comScore

  • Audience Analytics
  • MMX Multi-Platform
  • MMX
  • Video Metrix
  • Mobile Metrix
  • Ad Metrix
  • More Audience Analytics Products
  • Advertising Analytics
  • Validated Campaign Essentials
  • Action Lift
  • Enterprise Analytics
  • Digital Analytix Enterprise
  • Validated Media Essentials
  • Subscriber Analytix
  • Subscriber Analytix Marketing
  • Subscriber Analytix Care
  • Freemium to 1Million views
  • Online support
  • Video Demonstrations
  • Market Rankings
View All Features

Benefits

Audience Analytics and MMX Multi-Platform - comScore provides online assessments and analytical tools to identify who visits your website, visiting trends and metrics as well as referrals. MMX Multi-Platform gives you a comprehensive view of digital consumer behavior across desktop computers, smartphones and tablets.

Video Metrix, Mobile Metrix and Ad Metrix - comScore integrates with your video, mobile and general advertising channels to give you a real-time insight into the success of campaigns across these platforms and historical measurement so you can assess the lifetime value of your efforts across these online channels.

Subscriber Analytix and Validated Media Essentials - comScore converts mobile operator data into subscriber-centric business intelligence for Marketing, Customer Care and Network teams – all to drive improved ARPU, cost and churn reduction, share growth and an enhanced customer experience. Re-evaluate site design, sales strategy and overall approach to packaging and pricing.

Online support and resources - comScore provide press releases, online presentations and whitepapers, blog, video tutorials and examples, data mining, market research, events and webinars as well as a communication center that offers online support and guidance.