Copper vs Freshsales

HubSpot CRM

Salesforce Sales Cloud

Zoho CRM

HubSpot CRM is a lead management solution that helps businesses with recording calls, logging emails and managing customer data. It has been designed from the ground up and is ready to eliminate manual work and actually help sales teams. It was built ready for the modern world to help users get running and start selling.

Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. The platform combines human sales professionals with AI-powered automation, data, and intelligence. This integrated solution is designed to help businesses of all sizes and industries.

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

They do follow-up regularly, but it is not annoying, they have real questions and real answers, and the support is top notch.

VP Of Sales and Marketing

Even with a few things I wish they had, the customer service team is helpful to explain whether or not certain things can be utilized.

Copper is a CRM tool that’s designed for and recommended by Google. Get set up in minutes thanks to its seamless integration with Google Workspace (formerly G Suite) and beautiful user experience. Automate repetitive tasks, stay on top of projects and deadlines, and build more valuable, long-lasting relationships.

Access Controls/Permissions

Activity Dashboard

Activity Tracking

Alerts/Notifications

Appointment Management

Autoresponders

Calendar Management

Calendar/Reminder System

Calendar Sync

Campaign Management

Canned Responses

Channel Management

Click Tracking

Client Management

Client Tracking

Collaboration Tools

Commenting/Notes

Communication Management

Contact Database

Contact Management

Customer Database

Customer Engagement

Customer Journey Mapping

Customer Social Profiles

Customer Support

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Dashboard

Data Import/Export

Data Synchronization

Data Visualization

Deal Management

Document Management

Document Storage

Drag & Drop

Drip Campaigns

Email Management

Email Marketing

Email Monitoring

Email Reminders

Email Templates

Email Tracking

Engagement Tracking

Event Triggered Actions

File Management

For AEC Industry

Forecasting

For Financial Institutions

For iPad Devices

For Real Estate

For Sales Teams/Organizations

For Small Businesses

For Startups

Goal Management

Goal Setting/Tracking

Inbox Management

Interaction Tracking

Internal Chat Integration

Kanban Board

Lead Capture

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

Marketing Automation

Meeting Management

Mobile Access

Mobile App

Monitoring

Multi-Channel Communication

Opportunity Management

Performance Management

Performance Metrics

Pipeline Management

Pipeline Reports

Predictive Analytics

Project Management

Prospecting Tools

Quotes/Estimates

Real-Time Data

Real-Time Notifications

Referral Tracking

Reminders

Reporting/Analytics

Reporting/Project Tracking

Reporting & Statistics

Revenue Management

Role-Based Permissions

Routing

Sales Activity Management

Sales Forecasting

Sales Pipeline Management

Sales Reports

Sales Trend Analysis

Scheduling

Reviews for Copper come from a wide variety of industries, including Marketing and Advertising (9% of reviewers), Real Estate (8%), and Computer Software (6%). The most frequent use case for Copper cited by reviewers is CRM (62% of reviewers).

Users and use cases

Reviewers appreciate Copper’s affordable entry-level pricing and cost-effectiveness for small teams, especially with Google integration. However, some users report that costs rise quickly with growth, advanced features, or upgrades, diminishing value for money.

Value for money

The Copper integrations most frequently cited by reviewers are: Gmail (an email management product rated 4.8 out of 5 for its integration with Copper) and Google Calendar (a scheduling product, 4.9).

Integrations

Copper is a CRM program with key features that include contact management, task management, interaction tracking, and more.

Copper

Web-based

iPad

iPhone

Android

Pipedrive

Insightly

Dynamics 365

Salesforce Starter

ActiveCampaign

Streak

SugarCRM

Starter

Basic

Professional

Business

Rigid cancellation and refund policies

Co-Founder

They try to require you to cancel 30 days IN ADVANCE of the renewal date, but send no notification of that at that point, nor do the poorly written terms clearly state that.   

90% of reviewers feel negative about Copper’s cancellation and refund process. Reviewers report frustration with inflexible policies, such as requiring advance notice and providing no refunds even for unused subscriptions. They indicate the cancellation process is confusing and difficult to navigate, with some users experiencing continued billing after attempting to cancel. Many say customer support is unresponsive regarding refund requests, and some mention losing access to data or having accounts deleted without adequate warning. Users feel these practices are unfair and not customer-friendly.

Recurring technical glitches and frustrations

Director of Sales

simple UI is also clunky and at times nonfunctional

A buggy plugin to Gmail that blew up some of my windows with a senselessly repeating 'copper' icon, an insanely annoying notification for every time someone reads an email that is completely non-obvious how to turn off, a buggy API to my drip marketing campaign tool that added friction to my life.

78% of reviewers feel negative about Copper’s bugs and technical issues. Reviewers report experiencing glitches with the Gmail plugin, slow loading times, and occasional crashes. They indicate the search function can be unreliable and that integrations or APIs sometimes malfunction or are difficult to use. Some users mention the interface can become clunky or confusing over time, and that technical support is slow to resolve persistent problems. They feel these issues disrupt workflow and create unnecessary frustration during daily use.

High cost and value concerns

41% of reviewers feel negative about Copper’s pricing. Reviewers say the subscription is expensive compared to competitors, especially when factoring in the cost of Google Workspace and additional plug-ins. They indicate that essential features may require upgrading to higher-priced plans, which some feel do not justify the added expense. Some users mention the lack of affordable packages and express concerns about the product’s value for money, especially for small businesses or those needing to scale.

Automated and integrated task management

95% of reviewers feel positive about Copper’s task management features. Reviewers indicate they can easily prioritize, plan, and automate tasks with reminders that sync directly to Google Calendar and Gmail. They appreciate the ability to assign tasks, track progress, and organize workflows without manual data entry, which saves time and reduces errors. Some users say automated reminders and the integration with Google Workspace tools help them stay organized and ensure no opportunities are missed. They find it useful for managing pipelines, billing tasks, and collaborating with colleagues efficiently.

Comprehensive client and activity tracking

Customer Success Manager

Copper provides a comprehensive suite of tools that allows me to track existing clients, identify opportunities, and communicate with different audiences based on their customer profile.  

92% of reviewers feel positive about Copper’s tracking capabilities. Reviewers indicate they can efficiently track clients, opportunities, and project progress, often mentioning the usefulness of the 'Opportunities' feature. They appreciate the integration with G Suite, which keeps all communications and activities in one place for easy reference. Some users say tracking tools help maintain a clear workflow, provide visibility into sales goals, and ensure follow-ups are not missed. They value being able to associate tasks, contacts, and documents for streamlined client management.

Intuitive and streamlined user experience

Customer Support, Logistics, Admin

Using Copper is easy and it keeps information well organized and easily accessible.

95% of reviewers feel positive about Copper’s ease of use. Reviewers appreciate the intuitive, minimal, and modern interface, which allows them to quickly learn and navigate the platform. They indicate the user experience is consistent across devices and integrates smoothly with Google services, making daily operations straightforward. Some users say the clean design and simple navigation help them keep information organized and accessible, while others highlight that even non-technical team members can adapt quickly. They value how the platform reduces complexity compared to other CRM systems.

Seamless Google ecosystem integration

93% of reviewers feel positive about Copper’s integrations. Reviewers highlight the seamless connection with Gmail, Google Calendar, and Google Drive as a major benefit, allowing them to work within familiar tools. They appreciate integrations with third-party apps like PandaDoc, MailChimp, and Zapier, which enhance workflow flexibility. Some users say integration with Google Workspace streamlines data entry and communication, while others value the ability to manage CRM activities directly from their inbox. They find the integration essential for businesses already using Google’s suite of products.

Managing Director

We can track notes on our clients, organize new inquiries for our services, and increase communication between team members as a result.

In other words, Copper's training modules are very generic; their support is geared around how to use the platform instead of speaking to a specific need  Also, there are Q&A forums and office hours with staff support, but there aren't many video tutorials.

VP, Client Relations

Tags help me stay organized, and adding custom fields to every record type is very helpful.

Office Administrator

We did have an issue with our filters. When we move a job to "Won" you have to do it 3 times in order for it to disappear from the column but the Copper helpline is always able to help us reset our filters.

Program Coordinator

I like the UI design, the sorting features, the categorical colouring, and the consolidation of information/files.

Community Director

Full sync with MailChimp can get costly quickly as the tiers jump you quickly up if your email audience is decently sized.

Researcher

Records that are inadvertently erased cannot be retrieved. If you unintentionally erase all of your contacts without performing a manual backup, that's bad.

Sales Operations Specialist

The feed lets me know what is going on, and being able to edit records inside of lists is convenient.

the gmail extension breaks some basic gmail functionality which I reported probably 2 years ago at this point, with no resolution

Business Development Manager

I also with you could send out weekly reports that show each individual project changes.

Retirement and Estate Tax Planning, Life Insurance, MBA, CRC

Does not allow you to create custom reports without higher package

Copper is very useful for our business to track out opportunities and have communication between all teams.

Founder

Very happy - use it every day and find it to be super efficient and flexible - saves me time and makes me more organized and productive.

Love the reminders and tasks that we can set to followup or complete tasks with customers.  

The customer service team is very responsive, and Copper has helped me become 10x more productive.

Legal Assistant

The only fix I’ve found is that you can delete the email in the copper contact feed (it does not delete it from Gmail) but it does leave a block in the feed that says “this email was deleted” which of course doesn’t look good.

Specialist - Investor Relations

One limitation is that not all fields can be included in reports.

Owner

A month after implementing it our sales skyrocketed and have been growing ever since.

Sales

Usability, great program for sales and keeping track of your customers.

Office Manager

I can keep track of everything that needs done for each file.  

Head of Sales

Copper refused to make an exception despite inactivity and prompt communication.

National HELOC Executive

Love the user interface and the addition of features like automated emails recently

VP of Engineering

The messages are not filtered according to the checked filters.  

Director of New Business

I've designed software in the past and I tend to change software to suit my unique needs.

I also like the email tracking when it is functioning.

The interface was clean and simple when we first used it.

Senior Analyst

Copper is intuitive to use, provides great visuals, and enables impeccable analysis.

Copper vs Freshsales Comparison (2026)

Copper

Freshsales

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives