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Customer Loyalty Software with Loyalty Cards

Last updated: February 2025

Why are loyalty cards important for customer loyalty software users?

Based on GetApp's analysis of 158 verified reviews collected between July, 2021 and August, 2024

Loyalty cards streamline customer engagement by providing digital rewards and easy access via mobile platforms. They enhance customer retention, reduce the need for physical cards, and offer customizable reward options. Of the 158 reviewers who rated loyalty cards, 85% rated this feature as important or highly important.

Key features of customer loyalty software based on insights from 1163 verified reviews

  • Loyalty Program: Reviewers emphasize its role in boosting customer retention and engagement through rewards, improving customer relationships, and driving business growth. 96% of reviewers rated this feature as important or highly important.
  • Rewards Management: Users value the ability to tailor rewards, track customer behavior, and offer diverse redemption options, enhancing engagement and satisfaction. 94% of reviewers rated this feature as important or highly important.
  • Gift Card Management: Users appreciate the flexibility, variety of redemption options, and ease of tracking and managing gift cards, which aid in customer engagement. 89% of reviewers rated this feature as important or highly important.
  • Member Portal: Users find it easy to navigate and manage accounts, rewards, and personal information, contributing to a favorable user experience. 83% of reviewers rated this feature as important or highly important.
  • Referral Tracking: Reviewers note the importance of tracking and managing referrals accurately, which aids in customer acquisition and retention through word-of-mouth marketing. 77% of reviewers rated this feature as important or highly important.
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144 software options

Preferred Patron Loyalty logo
Category Leaders

Innovative Loyalty Programs, Customer Engagement & Gift Card

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Experience the power of a branded loyalty program with diverse promotions, including our exclusive WeatherSmart™ Intelligence. Recognize customer purchases and visits, boost retention, and drive growth. Stand out with innovative features that set your business apart.

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Users also considered
Giftbit logo

Simple, powerful digital rewards and incentives software.

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Use Giftbit to buy, send & track digital gift cards for your rewards and incentive programs. Send individually or in bulk with our simple web app. Integrate directly with our API, or connect your apps to trigger via Zapier. Free account, on-demand.

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Kangaroo logo
Category Leaders

An all-in-one Loyalty and Marketing Platform for businesses.

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Kangaroo is a digital loyalty platform with automated marketing technology to engage customers, increase sales, drive traffic and reduce churn. Loyalty features include: advanced promotional engine, auto-campaigns: emails, SMS, push; custom white-label app, reporting, social media referrals & more.

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White Label Loyalty logo

Simple solution for complex needs

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White Label Loyalty is an API-first enterprise customer loyalty platform that helps businesses acquire & retain more customers. Run data-driven campaigns & understand and reward any customer behaviour. Integrate a white label loyalty program with your existing systems for a seamless experience.

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Open Loyalty logo

The world’s most flexible loyalty software

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Open Loyalty is an API-first engine for introducing gamified loyalty programs at scale to increase Customer Lifetime Value.

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Simple Loyalty Solution logo
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Platform for creating and managing loyalty programs

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Simple Loyalty Solution allows businesses to create and manage custom loyalty programs. Offer cashback rewards, digital loyalty cards, gift cards, referrals, vouchers, and tiered levels. Customize and scale your program as your business grows.

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Users also considered
Comarch Loyalty Marketing Platform logo

Powering hundreds of loyalty programs worldwide.

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No code and API-Centric Loyalty Marketing Platform that you can easily blend into any IT ecosystem with existing MarTech solutions.

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Upzelo logo

Transform one-time buyers into lifelong customers.

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Upzelo is an all-in-one platform for customer loyalty and rewards. It's designed to turn casual purchasers into dedicated lifelong patrons.

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SumUp logo

We believe in the everyday hero

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Whether you’re a street food vendor, a salon owner or a sales assistant, we want to make technology that anyone can use and everyone has access to. Whether you’re a one-person show or a team, we’re there for the smallest of businesses.

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Guusto logo
Category Leaders

#1 Highest Rated Recognition Platform on G2

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Guusto makes it easy for HR leaders at companies with 200+ employees to build recognition programs and shape culture.

The #1 Highest Rated Recognition Platform on G2.

No minimums, markups, or hidden fees, and full credit back on unclaimed gift cards to deliver UNMATCHED VALUE!

START FOR FREE.

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Tango logo
Category Leaders

Rewards that are easy to give and awesome to receive!

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Tango Card automates workplace gifting through incentive delivery technology. It is designed for companies in the B2B space for domestic and global reward programs. The platform allows users to send gift cards, donations, and prepaid cards to groups or individuals and automate incentive programs.

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Loyverse POS logo
Category Leaders

Free point of sale software & inventory system

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Loyverse is a cloud POS system for cafes, bars or small shops that provides inventory management, loyalty program, electronic receipts, & customer communication

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Tremendous logo
Category Leaders

Rewards people love

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Tremendous is the best platform to incentivize and reward people instantly with gift cards, prepaid Visa® cards, cash, and more. Tremendous can be used for market research, employee recognition, referrals, promotions, and more.

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Yotpo logo
Category Leaders

Yotpo, the leading eCommerce marketing platform.

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Yotpo, the leading eCommerce marketing platform, helps thousands of brands accelerate direct-to-consumer growth. Our single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more, empowering brands to create smarter, higher-converting customer experiences.

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InviteReferrals logo

Referral marketing software

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InviteReferrals is a referral marketing software designed to help businesses acquire new customers by creating & launching customer referral campaigns via multiple platforms including mobile, tablet & desktop websites, as well as Android & iOS mobile apps

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TapMango logo

Customer Loyalty & Marketing Platform

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TapMango is a fully branded loyalty solution offering the most advanced rewards program to retailers and restaurants. Engage customers with our powerful marketing tools, get new customers with our referral system and review boost, increase revenue with flash sales and mobile ordering and more.

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SpotOn logo

Restaurant POS for payment processing

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SpotOn Restaurant is a cloud-based point of sale (POS) solution designed to help small to medium businesses in the hospitality industry streamline online payments, tableside orders, and fraud protection. The labor management module lets users handle employee hours, gratuities, shifts, and more.

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RepeatRewards logo

Complete customer loyalty & marketing platform

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RepeatRewards is a multi-channel customer loyalty & marketing platform offering custom mobile apps, member activity tracking, automated campaigns, and more

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Xoxoday logo

Digital rewards and benefits platform

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Thousands of businesses of all sizes, from start-ups to large enterprises, use Xoxoday’s business currency to send rewards, perks, incentives, & disburse payouts. 2000+ Customers have shipped 80 Million+ rewards globally, making Plum the backbone for branded payments.

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VYPER logo

Social engagement software to assist with marketing outreach

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VYPER is a viral marketing software for small to mid-size businesses that through the use of gamification and rewards programs helps generate customers.

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LS Retail logo

We make business easy

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A unified ERP + POS software solution built on Microsoft Dynamics technology that is ideal for retailers, restaurants, hotels, pharmacies and gas stations with at least 50+ employees, or multiple locations. Ideal also for companies with ambitious growth goals.

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giftmate logo

Corporate gifting solution for loyalty & rewards programs.

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giftmate help companies of all sizes to maximise the efficiency of their incentive, rewards and loyalty programs with personalised desirable gifts worldwide

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Loyal Zoo logo

Digital loyalty card service for SME retailers and eateries

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Loyalzoo is a digital loyalty program creation tool for independent retailers and restaurants, helping to increase customer spending and retention by up to 2x

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Reservo logo

Appointment scheduling software

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Centralize your information on a single platform, and access your data 24/7 with just an internet connection.

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Marsello logo

Loyalty and marketing software for omnichannel businesses.

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Increase customer retention with an omnichannel loyalty platform that plugs into all your sales channels. Connect your POS & eCommerce apps and run a world-class loyalty program right out of the box, then harness your loyalty data to send targeted marketing campaigns that drive sales.

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