Powtoon Pricing, Features, Reviews & Comparison of Alternatives


Create animated videos and presentations

4.5/5 (143 reviews)

Powtoon overview

PowToon is a video editing tool designed to help businesses to create animated videos and presentations for marketing, HR, IT, training, & more. With a large variety of pre-built templates and a drag and drop editor, PowToon allows businesses and teams to create fully customized presentations.

PowToon is a video-making platform for creating engaging, animated videos and presentations with zero design skills or technical background. Users can choose from a range of over 100 presentation templates for different purposed and customize the templates with company branding, content, and visuals. With PowToon users also have access to a library of royalty-free music, objects, and videos, to enhance their creations.

The enterprise edition of PowToon can be used across HR, IT, customer support, or other teams for internal communications, training and development, and marketing and sales. Team members can create engaging videos and presentation to facilitate communications, training, social media posts, online campaigns, and more. Teams can also collaborate on presentation creation with shared media libraries and asynchronous editing.


Starting from
Pricing options
Free trial
Value for money
View Pricing Plans


Business size



United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Spanish
Powtoon screenshot: Presentation can be created with the drag and drop WYSIWYG editorThe New Powtoon  make it awesomePowtoon screenshot: Users can access a range of royalty-free characters, objects, and musicPowtoon screenshot: Choose from a selection of over 100 in-built templates, designed for different purposesPowtoon screenshot: Team members can collaborate on presentations and plan projects with shared media libraries and asynchronous editingPowtoon screenshot: PowToon creations can be easily shared with other team members or exported

Powtoon reviews

Value for money
Ease of use
Customer support
Patti Schulz

Fun and easy to use

Used weekly for 6-12 months
Reviewed 2017-01-24
Review Source: Capterra

I am an instructional designer/developer and I use PowToon as part of eLearning courses and to communicate changes to end users. The premade templates make PowToon really easy to use. I find a look I like then modify with my content. Each template has its own music but I may upload my own music and upload images to personalize the video even more. If I have a question, I can chat directly with the support team (and I have had lots of questions). I had some trouble understanding the timing of objects when I first started. (Hint: where the thumbnail displays on the time line has Nothing to do with the exit time) and was frustrated by the lack of technical information about how the product works. This is because they depend on their support team to help users. Generally this is good but I would like to see Some documentation, even if it were just voiceovers on a PowToon to explain something. I found using a PowToon to communicate a recent system change to end users resulted in about a 70% view rate instead of a close to 10% read rate for just an email for a previous communication. I host the video on our SharePoint site and provide a link so it's easy to track the views. I just extended my subscription for another year and look forward to new features, new images, and new templates. Easy to use, fun. Produces very professional looking videos.

Read the full review


My favorite presentation software

Used daily for 2+ years
Reviewed 2018-01-16
Review Source: Capterra

We make a lot of marketing videos, and this software makes it very easy to throw together a high-quality presentation very quickly, saving time and money in design work.This is my go-to presentation creation software, far better than Power-Point slides. It is clear they are constantly improving their platform with new features and updates appearing regularly in the system, and I've watched over the years how the platform has continued to improve. I've not been able to find anything comparable in price and features on the market.

Read the full review

Binyamin Klempner

Expected A Lot But Disappointed

Used other for free trial
Reviewed 2019-02-10
Review Source: Capterra

If you are somebody who is moderately gifted/skillful in animation or you are committed to the learning curve demanded of Powtoon it is a great, and I could see it as being a really fun, animation marketing platform. Using Powtoon a marketer can, at an affordable price, tell the story behind their company and their product in such a way that it comes alive and captivates the viewer. The animation becomes real and pulls the viewer in. It is a well constructed and professional tool. Besides conveying a story in a powerful way, Powtoon also imparts a feeling of professionalism. It shows the viewer that you as a company, as a product creator, cares and takes pride in that which you wish to sell/impart. It sends of message of creativity and above-and-beyond pride in your product.

Read the full review

Deepika Sareen

Great to use

Used daily for 1-2 years
Reviewed 2018-12-09
Review Source: Capterra

Being a graphic designer, I use this for animated videos & presentations almost everyday. powtoon has so many templates & animation effects which make it very useful to make quick videos. I love this software because it has a clean interface. Colors & design are very user friendly . I would recommend this product to everyone who wants to make animated videos & presentations.

Read the full review


Making presentations fun

Used other for 2+ years
Reviewed 2018-10-14
Review Source: Capterra

I used Powtoon for many school presentations where the assignment was to make ad campaigns or short promos. Yes, Powtoon can make a presentation exciting enough to look like a commercial. I LOVE this software. It’s so usable and full of many features. It is handy for so many purposes and will certainly do the trick if you’re not interested in researching clunkier software with a bigger learning curve. Having photos and icons that can move and appear on a timer is my favorite thing about Powtoon. This simple feature allows me to make my presentations way more interactive and entertaining. Searching or uploading images is super easy and Powtoon has a great database of basic graphics. Adding music is also incredibly easy to do.

Read the full review

Powtoon pricing

Starting from
Pricing options
Free trial
View Pricing Plans

PowToon offers a variety of different license types:

Free Plan: free with 100MB of storage and access to all free content.

Pro Plan: $89/month billed monthly ($228 billed yearly) with 2GB of storage and access to Pro and free content.

Pro+: $197/month billed monthly ($708 billed yearly) with 10GB of storage and access to all content.

Agency: $1188 billed yearly with 100GB of storage and access to all content.

Enterprise plan pricing available on request.

Powtoon features

API (125 other apps)
Activity Dashboard (55 other apps)
Automatic Notifications (46 other apps)
CRM Integration (57 other apps)
Call Monitoring (51 other apps)
Call Recording (75 other apps)
Call Reporting (48 other apps)
Call Routing (56 other apps)
Call Transfer (56 other apps)
Caller ID (54 other apps)
Chat (69 other apps)
Conferencing (65 other apps)
Instant Messaging (53 other apps)
Live / Video Conferencing (46 other apps)
Monitoring (48 other apps)
Receiving (51 other apps)
Reporting & Statistics (49 other apps)
SMS Integration (45 other apps)
Third Party Integration (69 other apps)
Voice Mail (48 other apps)

Security and privacy


Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options

Data policy

Data backup in multiple locations/GEO regions
This will ask you to sign in with LinkedIn

Additional information for Powtoon

Key features of Powtoon

  • Animation
  • Audio
  • Video
  • Offline presenting
  • Zoom / Pan
  • Screen sharing
  • Content management
  • Content repository
  • Video editing
  • Video management
  • Communication management
  • Customizable templates
  • Project templates
  • Drag & drop interface
  • WYSIWYG editor
  • Multimedia support
  • Two-factor authentication
  • Hierarchical view
  • Project planning
  • Collaboration tools
  • Image library
  • Customizable branding
  • Knowledge base
  • Secure data storage
  • Document storage
  • Data import/export
  • Search functionality
View All Features


115K video backgrounds and full video, animation, GIF, and image file implementation.

Hundreds of templates, thousands of scenes, backgrounds, characters and assets to choose from.

Access to 5 visual looks: modern edge / flat, Infographics, whiteboard, animation, live video and social

Use the drag and drop editor to create custom presentations with ease.

Export created presentations to YouTube, Facebook, Wistia, and Vimeo, or publish as PPT or PDF.