Pros
Easy to start and implement the tool in the team
Cons
In the beginning it was hard to understand how the data was collected. After a meeting with their training team I felt more comfortable. But it would be good to implement more training into the tool
You can find education and cases herehttps://mytelescope.io/education-cases. But yes we will integrate an link directly from each graph
Rating breakdown
Likelihood to recommend: 10/10
The data and informati0n you get allows you to be very tactical and also gives you a sense of direction.
Pros
For example the competetive compass gives you brand insights relatively fast that I don't know how to get elsewhere. You might be able to get that information with days of desktop research but then again not sure how accurate and easy that would be.
Cons
I got the information quickly, but could be even faster.
Rating breakdown
Likelihood to recommend: 9/10
Great product to get an overview if a brand has a positive trend in creating future demand. Also, with Competitive Compass, I get the historical data really fast. I don't have to wait for weeks anymore as with traditional market research. As I work in an agency it is great to have this one tool that I can use when doing analysis for many of my different clients.
Pros
The interface is easy to understand. Great that the software has global coverage and quick access to a bunch of different data.
Love the fact that I can download the graphs and integrate the brand insights in my own presentations.
Cons
Would be great if they could add Share of voice as a data point. It would also be good if the data collection methodology was explained better so it would be easier to tell what the data is actually based on.
Hi! Thanks for your review. We are adding share of voice by the end of August.
Rating breakdown
Likelihood to recommend: 9/10
Pros
Great design and easy to use. Gives me a quick overview how the selected brand stands agains competition
Cons
Would be great if it could be integrated with Google analytics
Rating breakdown
Likelihood to recommend: 10/10
A 30-day free trial is available, after which subscriptions are billed monthly starting at €77/month (or annually with 15% discount). Contact My Telescope for more information on pricing.