Critical Mention Pricing, Features, Reviews & Comparison of Alternatives

Critical Mention

All-in-one platform for real-time media monitoring

4.6/5 (5 reviews)

Critical Mention overview

What is Critical Mention?

Critical Mention is an all-in-one platform for real-time social media monitoring with search, sharing, and analysis tools for PR professionals. Users can search TV, radio, online news, and social media in real-time with Critical Mention's media monitoring service. Search results are easily analyzed, turned into actionable data and shared using Critical Mention's comprehensive platform.

Pricing

Pricing options
Value for money
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Devices

Business size

S
M
L

Markets

United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Arabic, Chinese (Simplified), Chinese (Traditional), Czech and 22 other languages, Danish, Dutch, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Taiwanese, Thai, Turkish, Ukrainian
Critical Mention screenshot: Mentions dashboardCritical MentionCritical Mention screenshot: Customizable reportingCritical Mention screenshot: Mobile accessCritical Mention screenshot: Data visualizationsCritical Mention screenshot: Extensive search tool

Critical Mention reviews

Excellent
3

Very good
2

Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  4.4
  4.6
  4.2
  5.0
Stacy Jones

Critical Mention Helps Makes Our Press Even More Newsworthy

Used weekly for 2+ years
Reviewed 2019-07-09
Review Source: Capterra

Our agency went viral - literally viral around the world - due to our ability to quickly share detailed metrics during several media outlet interviews. The data is easy to pull, and the reports are customizable for client needs.

Pros
Critical Mention allows us to stay up-to-the-very-minute (literally) of media mentions of our agency and our clients. Often when we do a PR interview, Critical Mention lets us know it is live before the reporter has had a chance to email us. It also provides the metrics we need for clients to be able to showcase overall impressions and media value, while allowing us to remove clutter nonsense that is repetitive and not relevant for tracking needs. We use the software more so for tracking TV coverage for clients as we do product placement for brands as part of our agency services. Critical Mention allows us to review content without having to have a massively extensive (with heavy upkeep) monster of a DVR system in place.

Cons
The social media analytics still have some room to improve, and the maximum you can search for mentions is 60 days - so you need to stay on top of reporting and not use it for competitive research unless you have forethought to plan and download those reports on a continuous basis.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Best software I've used for clips

Used daily for 1-2 years
Reviewed 2019-10-24
Review Source: Capterra

Highly recommend – it's much easier than any other similar software I've used.

Pros
The UI/UX is definitely what sets Critical Mention apart. It's very easy to use, setup custom searches and alerts, and trim clips.

Cons
We've had a few issues with specific networks in the past, but that's broader issue with networks and not specifically with Critical Mention.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 9/10

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Sarah Stegmeyer

Pull all of my media coverage in minutes!

Used weekly for 6-12 months
Reviewed 2018-07-05
Review Source: Capterra

I am able to show my partners how much value we've gotten out of our trade media.

Pros
This software pull all of my media coverage in minutes. It shows the value of my coverage, reach/audience and links to all of the clips. It even pulls video clips from live TV.

Cons
It cannot track some radio due to closed captioning. I also wish it could pull social media coverage as well so that i could pull everything in one report instead of using two different softwares.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Sarah Taylor

Easy to search

Used weekly for 6-12 months
Reviewed 2018-04-30
Review Source: Capterra

Pros
It was very easy to figure out how to use the software and search for related topic for our organization.

Cons
I felt that all the searches did not come up when the word was searched. I would have to use different words for one topic.

Rating breakdown

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Ease of use
Features
Customer support

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Marie Petro

Reporting is quick

Reviewed 2018-04-10
Review Source: Capterra

Pros
Reporting is quick and easy. This is something that I've needed for a while with my social media management position. I also am able to gather useful data to better target my audience. The implementation process was also pretty quick and easy.

Cons
It is a bit time consuming and cumbersome to use. There is still a lot of updating that would benefit this software as it evolves.

Rating breakdown

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Features
Customer support

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Critical Mention pricing

Pricing options
Subscription
View Pricing Plans

Contact Critical Mention for pricing information.

Critical Mention features

API
Activity Dashboard
Automatic Notifications
Customizable Templates
Monitoring
Social Network Marketing

A/B Testing (183 other apps)
Campaign Analysis (253 other apps)
Campaign Management (289 other apps)
Content Management (242 other apps)
Customizable Branding (246 other apps)
Data Import/Export (215 other apps)
Drag & Drop Interface (242 other apps)
Email Marketing Management (178 other apps)
Engagement Analytics (231 other apps)
Multi-Channel Marketing (213 other apps)
Real Time Analytics (210 other apps)
Reporting & Statistics (300 other apps)
Social Media Integration (291 other apps)
Third Party Integration (288 other apps)

Additional information for Critical Mention

Key features of Critical Mention

  • Review Monitoring
  • Social Media Monitoring
  • Clippings Management
  • Press Monitoring
  • Response Management
  • Ad hoc Analysis
  • Automatic Notifications
  • Customizable Reporting
  • Customizable Templates
  • Data Visualization
  • Real Time Data
  • Real Time Monitoring
  • Search Functionality
  • Video Streaming
  • Activity Dashboard
  • Visual Analytics
  • Social Network Marketing
  • API
  • Video Editing
  • Monitoring
  • Social Performance Management
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Benefits

Real time media monitoring of more than 2,000 broadcast networks
Customizable reporting with templates
Ad hoc search for mentions within the last 60 days
Video editing with the proprietary WordPlay feature
API availability for integrations