DivvyHQ is a content creation, workflow and experience platform that helps content teams define their content strategy and manage content planning and production. The solution offers a combination of the best practices of content strategy, content management, project management, and shared content calendars into a single, streamlined platform. DivvyHQ serves as a content operations hub for a large number of diverse companies around the globe.
Born out of the digital marketing agency world, DivvyHQ's founders recognized early that content is the fuel that drives today's marketing engine. As new marketing channels emerged and the volume of customer content increased, the use of spreadsheets and generic project management systems created a management nightmare and collaboration inefficiencies between agency and client teams.
DivvyHQ helps large teams stay organized while facilitating proactive planning, and providing improved visibility for siloed or decentralized teams and their ongoing content initiatives. The platform promotes collaboration and content sharing by offering a shared idea repository complete with content asset search functionality and one-click duplication. Individual teams are able to streamline their production and approval workflow processes with tools such as drag & drop scheduling, email notifications and deadline reminders.
DivvyHQ acts as a central hub for managing multiple content initiatives, schedules, and campaigns across the organization. The real-time dashboard informs users of what’s due, what's done, and what's coming down the content pipe, alongside a master editorial calendar for all campaigns, deadlines, promotion dates, and more. Additional features include customizable content types and content strategy fields, as well as a variety of tools for campaign management.