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Google Alerts
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Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Notification platform for businesses
Table of Contents
Google Alerts - 2026 Pricing, Features, Reviews & Alternatives


All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: March 2026
Google Alerts overview
Based on 315 verified user reviews
What is Google Alerts?
Google Alerts is a website monitoring solution with key features that include alerts and notifications, email alerts, mobile alerts, and more.
Who uses Google Alerts?
Reviews for Google Alerts come from a wide variety of industries, including computer software (7% of reviewers), marketing and advertising (5%), and hospital & health care (4%). The most frequent use case for Google Alerts cited by reviewers is website monitoring (87% of reviewers).
Starting price
Alternatives
with better value for money
Pros & Cons
Search
Content Tracking
Keywords
Alerts
Google Alerts’s user interface
Google Alerts pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.7
Features
4.5
Ease of use
4.7
Customer support
4.4
Reviews sentiment
What do users say about Google Alerts?
Google Alerts is a website monitoring solution with key features that include alerts and notifications, email alerts, mobile alerts, and more.
Select to learn more
Who uses Google Alerts?
Based on 315 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Google Alerts's key features
GetApp's analysis of 54 verified user reviews collected between July 2021 and May 2024 identifies Google Alerts' most critical features and summarizes user sentiment about those features.
Reviewers appreciate Google Alerts' ability to provide timely and relevant notifications. They find it useful for staying informed about specific topics, tracking client mentions, and monitoring media. Users highlight the ease of customization and the real-time nature of the alerts, which help them stay on top of trends and important events. They also value the security aspect, as Google Alerts notifies them of potential account breaches. Some users mention occasional false alerts but still find the service beneficial overall. Of the 40 Google Alerts users who gave detailed accounts of their use of Alerts/Notifications, 95% rated this feature as important or highly important.
Users report that Google Alerts' email notifications are highly functional and convenient. They appreciate receiving alerts directly in their inbox, which helps them stay updated without constantly checking the app. Reviewers indicate that email alerts optimize their workflow by providing timely information on important topics and activities. They also value the ability to prioritize and track alerts easily through their email. Some users mention that emails can sometimes end up in spam, but overall, they find this aspect very useful. Of the 18 Google Alerts users who gave detailed accounts of their use of Email Alerts, 94% rated this feature as important or highly important.
Reviewers highlight the convenience of Google Alerts' mobile notifications. They find it valuable to receive alerts directly on their mobile devices, allowing them to stay informed on the go. Users appreciate the instant notifications, which help them track important events and updates without needing to be at their computer. They also mention the usefulness of mobile alerts for monitoring security breaches and ensuring timely responses. Some users note that mobile alerts can be distracting, but many find them essential for staying connected. Of the 16 Google Alerts users who gave detailed accounts of their use of Mobile Alerts, 81% rated this feature as important or highly important.
All Google Alerts features
Features rating:
Google Alerts alternatives
Google Alerts pricing
Value for money rating:
Starting from
Free
User opinions about Google Alerts price and value
Value for money rating:
To see what individual users think of Google Alerts's price and value, check out the review snippets below.
Maryam D.
Coordinator

Mindy S.
Executive Director
Google Alerts integrations (6)
Integrations rated by users
We looked at 315 user reviews to identify which products are mentioned as Google Alerts integrations and how users feel about them.
Integration rating: 4.8 (7)
“It makes it easy to schedule events with other Gmail users.”
Rylie P.
Communications Coordinator
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
“I can ensure all priority tasks are completed on time. Ensuring none of my clients experience penalties or fines.”
Isabelle D.
Accountant
Other top integrations
Google Alerts support options
Typical customers
Platforms supported
Support options
Google Alerts FAQs
Google Alerts is a cloud-based notification platform designed to help businesses receive emails about content changes and new posts across web pages, articles, research papers, and blogs. It enables users to schedule alerts on a daily, weekly or monthly basis. The solution allows users to create the required alerts using keywords, phrases or topics of interest. Users can modify the notification settings based on frequency, types of sites, language preferences, location, number of results, and accounts to receive the alerts. Businesses can also use Google Alerts to determine their market reputation, identify trends, and monitor customer or competitor activities. Plus, it helps end-users choose alerts via the suggestions provided about various topics. Team members can configure Google Alerts for specific terms as well as sites, using quotes and hyphen signs, allowing businesses to receive site-specific and filtered results. Moreover, it enables users to edit or delete wrongly created alerts as per their requirements.
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