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Google Search Console Logo

Web-based SEO tool for optimizing website visibility

Table of Contents

Google Search Console - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: December 2025

Google Search Console overview

Based on 213 verified user reviews

What is Google Search Console?

Google Search Console is an SEO program offering key features such as a dashboard, keyword rank tracking, and keyword research tools, among others.

Who uses Google Search Console?

Reviews for Google Search Console come from a wide variety of industries, including Marketing and Advertising (14% of reviewers), Computer Software (8%), and Information Technology and Services (8%). The most frequent use case for Google Search Console cited by reviewers is SEO (86% of reviewers).

What are the most popular integrations for Google Search Console?

The Google Search Console integration most frequently cited by reviewers is Google Analytics 360, a web analytics product rated 4.8 out of 5 for its integration with Google Search Console.

Starting price


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Google Search Console’s user interface

Ease of use rating:

Google Search Console pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
3-4(42)
5(171)

What do users say about Google Search Console?

Google Search Console is an SEO program offering key features such as a dashboard, keyword rank tracking, and keyword research tools, among others.

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Who uses Google Search Console?

Based on 213 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Computer Software
Information Technology and Services
Internet
Others

Use cases

SEO
Marketing
Small Business Marketing

Google Search Console's key features

GetApp's analysis of 35 verified user reviews collected between July 2021 and June 2024 identifies Google Search Console's most critical features and summarizes user sentiment about those features.

Dashboard

Reviewers appreciate the customizable and concise overview provided by the Google Search Console dashboard. They find it offers a quick snapshot of website performance, including key metrics like search presence, security issues, and backlinks. Users report that the dashboard is user-friendly, easy to navigate, and organized into clear headings. They also highlight its usefulness for SEO consultants and its ability to export data to xlsx format. However, some reviewers feel it could benefit from more customization options. Of the 23 Google Search Console users who gave detailed accounts of their use of Dashboard, 96% rated this feature as important or highly important.

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“I appreciate the dashboard for its customizable and concise overview of key performance metrics. This offers me a quick snapshot of my website search presence, highlighting areas that may require my attention.”
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Shelmith S.

Admin Virtual Assistant

“Provides most searched keywords and how many times your website appears in Google search. Data can be exported to xlsx format.”
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Samuel I.

CEO and Founder


Keyword rank tracking

Users report that Google Search Console's keyword rank tracking provides real-time insights into keyword performance, helping gauge SEO effectiveness. They find it useful for monitoring keyword positions and impressions, although some mention limitations like the average position metric being misleading and the lack of daily updates. Reviewers appreciate the ability to track keywords across multiple countries and the valuable insights for improving SEO strategies. However, some prefer external tools for more precise rank tracking. Of the 31 Google Search Console users who gave detailed accounts of their use of Keyword Rank Tracking, 94% rated this feature as important or highly important.

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“We can find keywords position and impression in its performance section and easily analysis website search query for better output.”
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Anuj K.

Digital Marketing Expert

“Google Search Console is not an ideal rank tracker, it's not updated daily and only informs you of the average ranks for keywords receiving clicks. So there are limitations.”
CC

Chris C.

SEO Specialist


Keyword research tools

Reviewers indicate that while Google Search Console is not primarily a keyword research tool, it provides valuable insights into keywords driving traffic. They find it helpful for identifying important keywords for optimization and understanding user search queries. Users appreciate the indirect aid in keyword research and the ability to enhance website performance based on keyword data. However, some reviewers prefer using Google Keyword Planner for comprehensive keyword research, noting that Search Console's primary focus is on performance data. Of the 20 Google Search Console users who gave detailed accounts of their use of Keyword Research Tools, 90% rated this feature as important or highly important.

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“I mainly use the tool for ranking factors of a keyword and which keywords are ranking with volume and which are important to pay attention for better ranking. The insights are always up to date so It's much easier than before. ”
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Mohammed B.

Manager

“I use it a lot to find which keywords bring traffic to my page and optimize for them. ”
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Marco G.

Founder


All Google Search Console features

Features rating:

Trend analysis
Activity dashboard
Visual analytics
Keyword tracking
Performance metrics
Google analytics integration
Backlink monitoring
Mobile keywords
Alerts/Notifications
API
Localization automation
Monitoring

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Google Search Console pricing

Value for money rating:

Starting from

Free

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about Google Search Console price and value

Value for money rating:

To see what individual users think of Google Search Console's price and value, check out the review snippets below.

“Very happy with the overall functionality and user friendly ease of access with it. I also like that they provide updates in a timely manner and keep consistency for user ability.”
AH

Andrea H.

Owner

“The tools it provide are just awesome, we can get ourselves protected from malwares and hackers as well as it helps us check on the ongoing traffic on the particular site or search over google.”

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Google Search Console integrations (119)

Integrations rated by users

We looked at 213 user reviews to identify which products are mentioned as Google Search Console integrations and how users feel about them.

Integration rating: 5.0 (22)

To gain insight into what age group, locations, keywords bring in traffic and you can set up your goals as well for PPC and Website Analytics Forms.

Linking to Google Analytics was vital for sharing click and session data across both platforms

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Juan-Claude P.

Head Developer and SEO Expert

1/2
Semrush logo
Semrush

Integration rating: 5.0 (1)

SiteGuru logo
SiteGuru

Integration rating: 5.0 (1)

TrueRanker logo
TrueRanker

Integration rating: 5.0 (1)

Google Search Console support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

FAQs/Forum
Knowledge Base

Training options

Videos

Google Search Console FAQs

Q. Who are the typical users of Google Search Console?

Google Search Console has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business

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Q. What is Google Search Console used for?

Google Search Console is a web-based tool designed to help businesses measure websites’ search traffic and performance, resolve issues, and improve site ranking in Google Search results. It lets SEO specialists conduct marketing analysis using other Google tools, such as Google Trends, Google Analytics, and Google Ads to facilitate decision-making processes related to websites’ appearance in search results. Key features of Google Search Console include keyword tracking, mobile keywords, dashboard, localization, rank tracking, and Google Analytics integration. The platform enables users to analyze clicks, impressions, and position of websites on Google search and gain insight into the queries that bring more users to their websites. Marketers can submit sitemaps and individual URLs for crawling and reviewing index coverage. Google Search Console sends email alerts to teams about issues identified by Google on websites and helps examine the URLs affected by these issues. The system also allows web developers to monitor and resolve common bugs while creating markup or codes for websites.


Q. What languages does Google Search Console support?

Google Search Console supports the following languages:
English


Q. Does Google Search Console offer an API?

Yes, Google Search Console has an API available for use.


Q. What level of support does Google Search Console offer?

Google Search Console offers the following support options:
FAQs/Forum, Knowledge Base

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