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Marcom Portal Pricing, Features, Reviews and Alternatives
Marcom Portal FAQs
Q. Who are the typical users of Marcom Portal?
Q. What other apps does Marcom Portal integrate with?
Marcom Portal product overview
What is Marcom Portal?
Marcom Portal is a cloud-based platform for digital asset and brand management, which allows users to customize and distribute marketing materials and brand assets while still managing access, brand integrity, and compliance. Field marketers, sales reps, agents, franchisees, brokers, and distributors can all be granted access to customizable materials online.
Key benefits of using Marcom Portal
- Files can be distributed in a number of ways, including via email and self-service online portal with a customizable design.
- Assets can be searched using keywords, metadata, or SKU codes.
- Assets can be updated in real time, and versions can be monitored to ensure up-to-date content is in use at all times.
- Brand standards and regulatory compliance can be enforced while still allowing customization of content from the field, with different levels of user access available.
Typical customers
Platforms supported
Support options
Training options
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Marcom Portal pricing information
Value for money
3.8
/5
84
Starting from
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Pricing options
Value for money contenders
Marcom Portal features
Functionality
3.7
/5
84
Total features
40
4 categories
Most valued features by users
Functionality contenders
Marcom Portal users reviews
Overall Rating
4.0
/5
84
Positive reviews
- Value for money
- Ease of use
- Features
- Customer support
- Likelihood to recommend7.12/10
28
35
17
4
0
Overall rating contenders
Zach M.
Hospital & Health Care, 10,001+ employees
Used daily for 1-2 years
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We have had nothing but great experiences with Marcom. This technology has helped us remove production time from the marketing department and allowing us to work on other projects instead. This self-serve tool has allowed our users to utilize the functionality at its fullest. The only issue we have come across is within the Business Intelligence system, which has had some hiccups that haven't allowed us to pull precise reporting. We have not been able to produce reports that can support the complete utilization. We believe once these are corrected we will have everything we need from Marcom and it's system. However, overall this system has been excellent for our company and has been accepted by the majority of our users.
The customization capabilities overall.
The low functionality of the rich text editor
Zach, Thank you so much for your positive review. We will work closely with Birst to get these hiccups resolved for your integration, and we are so pleased to hear that the tool overall has been helping you and your company. Thanks again! The MarcomCentral Team
Paul S.
Marketing and Advertising, self-employed
Used daily for 2+ years
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The ability to communicate and distribute our marketing assets to our internal and external team members.
There is a lot of flexibility in how the software can be customized for a users needs, and the ability to share assets with access restrictions is a true benefit for our organization.
As with all software, we do encounter some bugs from time to time, but the support team is great about addressing any issues that arise. I would like to see a mobile application of the software but I know that is currently in development.
Paul, Thank you so much for your glowing review! Your comments have been passed on, and we appreciate your partnership. I know we'll continue to provide your teams with the flexible technology they need!
Rebecca W.
Hospital & Health Care, 501-1,000 employees
Used daily for 6-12 months
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We would love to fully integrate MarcomCentral into our company strategy in a variety of ways and use it across the organization in a variety of ways as the hub for all our collateral and promotional items. #rd party integration with vendors has been difficult, and content creation has been difficult and expensive, so it's been much more challenging than anticipated to actually roll out.
The UX for end users is good. Once the software is setup, it's fairly easy to navigate and use. Has options to expand offerings.
The setup has been a nightmare and not what was advertised in the sales process. Getting new content on the site takes much longer than anticipated and requires a lot of back and forth and in most cases professional services are required to implement, with a lot of oversight from our team.
Mindy J.
Textiles, 1,001-5,000 employees
Used daily for 1-2 years
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Marcom has been a valuable tool for our organization. It allows for many users to access marketing materials in one central location. It's easy for them to use. The functions from searching to downloads and customization make it highly useful. It also alleviates the marketing team from doing one-off requests so they can focus on larger projects while MarComCentral takes care of the daily needs for our sales team.
It has a large range of capabilities, including digital downloads, "store front", and it's very customizable.
It's pretty cumbersome on the backend for admins to upload and create new material.
Hi Mindy, We are so pleased to hear you appreciate the versatility of our tool and how it has helped your company with initiatives! We are currently working on a new UX and hopefully this will alleviate any cumbersome issues with the backend. Please don't hesitate to ask your BRM for quicker, easier ways to use the tool. Thanks for the positive review! The MarcomCentral Team
Samantha R.
Medical Practice, 10,001+ employees
Used daily for 2+ years
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Customer service team; interactive outward-facing portal; ability to create new features if you request and fund them; easy to create simple, static templates
Burn through support hours quickly; coding required by Marcom team for anything involving variable pricing by format within 1 product (single- vs double-sided included)
Common Marcom Portal comparisons
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