App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Mintent Logo

Mintent

3.8
(10)

Write a review

Optimized Content Marketing Platform with Analytics

see alternatives

(1)

Mintent Pricing, Features, Reviews and Alternatives

Mintent FAQs

Q. What type of pricing plans does Mintent offer?

Mintent has the following pricing plans:
Starting from: $500.00/month
Pricing model: Subscription

These products have better value for money

See free alternatives

Q. Who are the typical users of Mintent?

Mintent has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Small Business

See alternatives

Q. What languages does Mintent support?

Mintent supports the following languages:
English

See alternatives

Q. Does Mintent offer an API?

No, Mintent does not have an API available.

See alternatives

Q. What other apps does Mintent integrate with?

Mintent integrates with the following applications:
Google Analytics 360, WordPress, Twitter, LinkedIn for Business, Meta for Business, Hootsuite

See alternatives

Q. What level of support does Mintent offer?

Mintent offers the following support options:
Phone Support, Email/Help Desk, Chat, Knowledge Base

See alternatives

Mintent product overview

Price starts from

500

Per month

Per Feature

What is Mintent?

Mintent is cloud-based content marketing automation platform which enables users to define audience personas, create content workflows, distribute content, and analyze content performance. The solution is designed for B2B and B2C organizations who wish to create engaging content for their target audiences.

Key benefits of using Mintent

  • Users can define personas with different demographics, organization information, and profiles to show creators who their content should be aimed at, and create content strategies based on themes, personas, and customer buying cycles.

  • Users can create content workflows with assigned steps, and Mintent automatically notifies the assigned individual or role when their step is next in line.

  • Posts can be scheduled to LinkedIn, Twitter, or Facebook, and users can also publish blog posts or landing pages to their website.

  • The content performance chart allows users to identify which content type performs best for each persona, and integration with Google Analytics gives users insight into pageviews, clickthroughs, bounce rates, likes, shares, and retweets.

  • The asset library allows users to store, search, and reuse content assets, shared files, and drafts.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Phone Support
    Email/Help Desk
    Chat
    Knowledge Base

    Training options

    Webinars
    Documentation
    Live Online
    Videos

    Not sure about Mintent? Compare it with a popular alternative

    Starting from

    500

    Per month

    Per Feature

    Free plan
    Free trial
    Pricing range

    Starting from

    10

    /user

    Per month

    Free plan
    Free trial
    Pricing range
    Ease of use
    Value for money
    Customer support
    Ease of use
    Value for money
    Customer support

    Why am I seeing this?

    Mintent pricing information

    Value for money

    3.8

    /5

    10

    Starting from

    500

    Per month

    Per Feature

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    Mintent features

    Functionality

    3.5

    /5

    10

    Total features

    22

    2 categories

    Most valued features by users

    Campaign Management
    Reporting & Statistics
    Campaign Analytics
    Content Management
    Social Media Integration
    Drag & Drop
    Assignment Management
    Audience Targeting

    Functionality contenders

    Mintent users reviews

    Overall Rating

    3.8

    /5

    10

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend6.86/10
    Rating distribution

    5

    4

    3

    2

    1

    1

    6

    3

    0

    0

    Pros
    It is easy to use and offers great customization for our individual needs. I also love the features of the product that make it great for strategic planning.
    Overall, Mintent has improved collaboration and coordination. It also keeps track of upcoming deadlines which has helped manage projects more effectively.
    It helps with project management. It also helps our organization to be able to track our projects by audience, business objective, etc.
    Cons
    I have struggled with having to put in separate requests for different social sites, even though they are on the same topic.
    It can also be difficult to make edits when switching between tabs.

    Overall rating contenders

    LJ
    AvatarImg

    Lindsey J.

    Used daily for 2+ years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support

    Share this review:

    I love using Mintent for our strategy and content calendar needs.

    Reviewed 6 years ago
    Pros

    It is easy to use and offers great customization for our individual needs. I also love the features of the product that make it great for strategic planning.

    Cons

    Although Mintent has great integration with other products, it is hard for us to use it out of the box because of some of the design complexity of some of our page templates.

    EW
    AvatarImg

    Elle W.

    Marketing and Advertising, 1,001-5,000 employees

    Used daily for 1-2 years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    Improved project collaboration

    Reviewed 4 years ago

    Overall, Mintent has improved collaboration and coordination. It also keeps track of upcoming deadlines which has helped manage projects more effectively.

    Pros

    Mintent makes it easy for our teams to collaborate in a single platform. Before we would have to share files back and forth through email or have separate conversations about revisions. Mintent allows everything to take place in the online platform. It's also easy to see the stage of a project, including if it's behind of schedule.

    Cons

    The functionality could be improved by integrating more effectively with other software.

    AvatarImg
    AvatarImg

    Paige C.

    Verified reviewer

    1,001-5,000 employees

    Used daily for 1-2 years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    A good marketing collaboration tool with built-in social media deployment options.

    Reviewed 5 years ago
    Pros

    The software has a lot of capability to be a great project management tool, encompassing many different people and departments of marketing. From designers to salesman, the software is easy to use, easy to comment and easy to upload big files. The software also notifies users via email when tasks are in their corner, with adjustable due dates.

    Cons

    The interface has changed multiple times, and gets more complicated with each update. The comments, overview and attachments used to be included on one page, and now are all on separate tabs, making using the software longer and more time consuming. It can also be difficult to make edits when switching between tabs.

    GP
    AvatarImg

    Glenn P.

    Marketing and Advertising, 11-50 employees

    Used daily for 1-2 years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend7/10

    Share this review:

    Competent marketing management platform

    Reviewed a year ago
    Pros

    Easy to use. Helped our team keep track of marketing initiatives.

    Cons

    Small use issues such as not saving updates after they were written. Often had to revisit projects to rewrite copy etc...

    EW
    AvatarImg

    Elle W.

    Used daily for less than 6 months

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    Overall, I think the system meets our business' needs.

    Reviewed 6 years ago

    It helps with project management. It also helps our organization to be able to track our projects by audience, business objective, etc.

    Pros

    I like that it holds team members accountable for their portions of projects. It is also helpful to see what our entire team is working on.

    Cons

    I think the social posting features can be improved. I have struggled with having to put in separate requests for different social sites, even though they are on the same topic. It would be nice if you could alter messaging and select which file you want for each platform within one project request. It make social and content planning more intensive that I would like.

    Common Mintent comparisons

    Related categories