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Semrush Logo

Reliable SEO tools for the AI Search Era

Last updated: February 2026

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Semrush Alternatives & Competitors (2026)

Top 10 free alternatives

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Features


Pricing model


Devices supported


User rating


Organization types


Integrated with


Industry


Company size


SE Ranking logo

An all-in-one SEO platform for agencies and SMB's

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logo
SE Ranking
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Semrush

0.5

4.7

Value for money

4.2
103.20
other/per month

Starting price

139.95
flat rate/per month
4.6

Functionality

4.6

Customizable Reports

5/5

For PPC Campaigns

5/5

Web Traffic Reporting

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

HubSpot Marketing Hub logo

All in one inbound marketing platform

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logo
HubSpot Marketing Hub
logo
Semrush
4.2

Value for money

4.2
20
per user/per month

Starting price

139.95
flat rate/per month

0.2

4.4

Functionality

4.6

Responsive Web Design

5/5

Google Analytics Integration

5/5

Search Marketing

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Asana logo

The work coordination platform for humans and AI.

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Asana
logo
Semrush

0.2

4.4

Value for money

4.2
10.99
per user/per month

Starting price

139.95
flat rate/per month

0.2

4.4

Functionality

4.6

Process Change Tracking

5/5

Knowledge Management

5/5

Multi-board

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Longview Tax logo

Corporate tax management and reporting solution

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Longview Tax
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Semrush

0.4

3.8

Value for money

4.2
Empty state illustration for "No pricing info"

No pricing info

Starting price

139.95
flat rate/per month

0.1

4.5

Functionality

4.6

Data Import/Export

5/5

Tax Planning

5/5

Accounting

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Logi Symphony logo

Analytics that work everywhere - including where your data a

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Logi Symphony
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Semrush

0.2

4.4

Value for money

4.2
Empty state illustration for "No pricing info"

No pricing info

Starting price

139.95
flat rate/per month

0.1

4.5

Functionality

4.6

Visual Analytics

5/5

Trend/Problem Indicators

5/5

Key Performance Indicators

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Ahrefs logo

SEO toolset that helps you rank higher and get more traffic.

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Ahrefs
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Semrush
4.2

Value for money

4.2
99
flat rate/per month

Starting price

139.95
flat rate/per month

0.1

4.7

Functionality

4.6

Backlink Monitoring

4.9/5

Reporting/Analytics

4.8/5

Dashboard

4.7/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

SpyFu logo

SEO and advertising research tools

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SpyFu
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Semrush

0.1

4.3

Value for money

4.2
39
flat rate/per month

Starting price

139.95
flat rate/per month

0.3

4.3

Functionality

4.6

For PPC Campaigns

4.5/5

Backlink Monitoring

4.5/5

Keyword Rank Tracking

4.5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Moz Pro logo

Boost Your Rankings & Search Engine Visibility with Moz Pro.

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Moz Pro
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Semrush

0.1

4.1

Value for money

4.2
99
flat rate/per month

Starting price

139.95
flat rate/per month

0.2

4.4

Functionality

4.6

Link Analytics

5/5

Website Analytics

5/5

Search/Filter

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Similarweb logo

Website & app traffic data analysis

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Similarweb
logo
Semrush
4.2

Value for money

4.2
125
flat rate/per month

Starting price

139.95
flat rate/per month

0.1

4.5

Functionality

4.6

Lead Generation

5/5

Customizable Branding

5/5

Multiple Data Sources

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Alexa logo

Keyword research, competitive analysis & website ranking

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Alexa
logo
Semrush

0.1

4.1

Value for money

4.2
99
per feature/per month

Starting price

139.95
flat rate/per month

0.3

4.3

Functionality

4.6

Real Time Comparisons

5/5

Reporting & Statistics

5/5

Keyword Rank Tracking

4.8/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

WebCEO logo

Online suite of 24 enterprise-level SEO & reporting tools

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WebCEO
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Semrush

0.5

4.7

Value for money

4.2
36
flat rate/per month

Starting price

139.95
flat rate/per month

0.1

4.7

Functionality

4.6

Performance Metrics

5/5

Multi-Channel Data Collection

5/5

Reporting/Analytics

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Majestic logo

Marketing search engine and SEO backlink checker

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logo
Majestic
logo
Semrush

0.1

4.1

Value for money

4.2
41.66
per feature/per month

Starting price

139.95
flat rate/per month

0.4

4.2

Functionality

4.6

Link Management

4.8/5

Backlink Monitoring

4.8/5

Competitive Analysis

4.4/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Raven Tools logo

All in One SEO and SEM Tools

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Raven Tools
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Semrush
4.2

Value for money

4.2
49
flat rate/per month

Starting price

139.95
flat rate/per month

0.3

4.3

Functionality

4.6

Social Media Monitoring

4.5/5

Reporting/Analytics

4.4/5

Keyword Filtering

4.3/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Hotjar logo

Digital experience insights for any business selling online

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logo
Hotjar
logo
Semrush

0.2

4.4

Value for money

4.2
39
other/per month

Starting price

139.95
flat rate/per month

0.1

4.5

Functionality

4.6

Visualization

5/5

Click Tracking

5/5

Real-Time Data

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Google Search Console logo

Web-based SEO tool for optimizing website visibility

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logo
Google Search Console
logo
Semrush

0.6

4.8

Value for money

4.2
Empty state illustration for "No pricing info"

No pricing info

Starting price

139.95
flat rate/per month

0.1

4.7

Functionality

4.6

Trend Analysis

5/5

Activity Dashboard

4.9/5

Visual Analytics

4.6/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

MarketMuse logo

AI-powered content optimization

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logo
MarketMuse
logo
Semrush
4.2

Value for money

4.2
99
per feature/per month

Starting price

139.95
flat rate/per month

0.2

4.4

Functionality

4.6

SEO Management

5/5

Filtering

5/5

Content Library

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Botify logo

Make Search Work

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logo
Botify
logo
Semrush

2.2

2.0

Value for money

4.2
500
/per month

Starting price

139.95
flat rate/per month

0.3

4.3

Functionality

4.6

Real-Time Data

N/A

Search/Filter

N/A

Performance Management

N/A

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

Adbeat  logo

Advertising Intelligence

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logo
Adbeat
logo
Semrush

0.4

3.8

Value for money

4.2
249
per feature/per month

Starting price

139.95
flat rate/per month

0.4

4.2

Functionality

4.6

Trend Analysis

5/5

Real-Time Analytics

5/5

Monitoring

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

seoClarity logo

AI-enabled SEO platform

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seoClarity
logo
Semrush

0.5

4.7

Value for money

4.2
Empty state illustration for "No pricing info"

No pricing info

Starting price

139.95
flat rate/per month

0.3

4.9

Functionality

4.6

Keyword Research Tools

5/5

Keyword Rank Tracking

5/5

Google Analytics Integration

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5

iSpionage logo

Cloud-based competitor research and monitoring tool

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iSpionage
logo
Semrush

0.3

4.5

Value for money

4.2
59
flat rate/per month

Starting price

139.95
flat rate/per month

0.3

4.3

Functionality

4.6

SEO Management

5/5

Monitoring

5/5

Keyword Research Tools

5/5

Top Features

Website Management

5/5

SEO Audit

5/5

Customer Engagement

5/5