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Market Research Software

Last updated: April 2026

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8 software options

Typeform logo

Interactive form builder for data collection

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Capture richer insights with adaptive surveys, AI-powered follow-ups, and faster analysis of patterns and trends.

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XM for Strategy & Research logo

Customer insights & brand research survey management tool

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Qualtrics CoreXM is the the most trusted enterprise market research platform in the world to capture, analyze and act on data. Our flexible platform features make it easy to build beautiful, complex surveys with state of the art features. Track consumer behavior across diverse segments.

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Qualaroo logo

Powerful Survey And Feedback Management Tool

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Unlimited surveys, free account, & easy-to-use to gather feedback for product development, UI/UX optimization, marketing, and more. 100+ million insights collected.

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Survey Analytica logo

Cloud-based survey platform

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Survey Analytica is a survey platform that comes with a vast collection of stunning templates. It saves users' valuable time and effort in designing surveys.

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Sprinklr logo

Social media management, analytics & strategy planning.

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Sprinkl offers social media management products to help brands improve their presence on social media, increasing engagement, improving insight and becoming more strategic. It is a social experience management platform with a suite of apps to ensure brand consistency among customers and staff.

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Survicate logo

Collect, analyze, and act on customer feedback

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Survicate is a complete customer feedback platform to collect, analyze, and act on customer feedback. Run surveys across every digital touchpoint, from email and website to mobile apps. Use AI to easily analyze feedback across sources. Act on customer feedback with 40+ native integrations.

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InMoment logo

Customer and employee experience management software

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Market Experience (MX) focuses on intelligence from the broader market—competitors, non-purchasers, and other market dynamics not contained within traditional CX programs. The MX Cloud helps you understand how to differentiate from competitors, attract new customers, and identify emerging trends.

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SurveyMonkey logo

Online survey and feedback collection platform

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SurveyMonkey empowers marketers with the market, customer, and brand insights needed to better reach target audiences, inform full-funnel and multi-touchpoint strategies, and build a beloved brand.

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