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Sprinklr

The definitive AI-native platform for customer experience

Table of Contents

Is this product right for your business?

Find out with a

Sprinklr - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: August 2026

Sprinklr overview

What is Sprinklr?

Sprinklr is the definitive AI-native customer experience management platform, built to help the world's biggest brands deliver extraordinary experiences across every touchpoint. Its Unified-CXM approach breaks down silos by connecting conversations across marketing, insights, social, and customer service on one platform, so customer-facing teams can collaborate seamlessly and act on a single, real-time source of truth. With over a decade of AI purpose-built for customer experience infused into every workflow, Sprinklr helps enterprises unify their teams, tools, data, and channels, elevate every interaction with human-AI collaboration, and turn customer experience into a lasting competitive edge.

Starting price

Alternatives

with better value for money

Pros & Cons

Social Media Management

Dashboard Tracking

Customer Support

Pricing

Sprinklr’s user interface

Ease of use rating:

4.3

(91)

Sprinklr reviews

Overall rating

4.3

Positive reviews

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend0.66/10

Rating distribution

Pros

“This enables it to automate processes, understand customer sentiment, anticipate trends, and provide intelligent responses or recommendations to agents.”

Dana M.

Client Support Manager

“The scheduling is robust, the analytics are full of great insights and customizable dashboards, and the listening is easy to handle even on small scale.”

Chris H.

Digital Community and Content Manager

“Some features felt overly complex, and the interface could be cleaner, making certain tasks slower than they needed to be”

Tamzed Z.

Mechanical Engineer

Cons

“May be overkill (and too costly/complex) for small or mid-sized businesses.”

Junior T.

Data Processor

“Way too expensive.”

Gabriel S.

Senior Digital Strategist

“Sometimes the app bugs and does not support all carousel images.”

landry l.

CEO

Who uses Sprinklr?

Based on 91 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising

Non-Profit Organization Management

Child Day Care Services

Accounting

Others

Use cases

Social Media Marketing

Social Media Management

Social Media Monitoring

Content Marketing

Customer Service

Sprinklr's key features

Most critical features, based on insights from Sprinklr users:

Post scheduling

4.5

(12)

Campaign analytics

4.6

(5)

Engagement tracking

4.5

(6)

All Sprinklr features

Features rating:

4.3

(91)

A/B testing

(0)

Access controls/permissions

(0)

Activity dashboard

(0)

Activity/News feed

(0)

Activity Planning

(0)

Activity tracking

4.0

(1)

Advertising management

(0)

Advocate management

4.0

(1)

AI copilot

(0)

AI/Machine learning

(0)

Alerts/Escalation

(0)

Alerts/Notifications

3.5

(2)

API

(0)

Approval process control

(0)

Audience engagement

(0)

Audience targeting

(0)

Augmented analytics

(0)

Auto-Dialer

(0)

Automated publishing

4.3

(6)

Automated responses

(0)

Automated routing

(0)

Automatic call distribution

(0)

Automatic outbound dialer

(0)

Behavior analytics

(0)

Benchmarking

(0)

Brand guidelines

(0)

Brand management

(0)

Budgeting/Forecasting

(0)

Calendar management

5.0

(1)

Call center management

4.0

(3)

Call conferencing

(0)

Call routing

(0)

Campaign analytics

4.6

(5)

Campaign management

4.7

(3)

Campaign planning

5.0

(1)

Campaign scheduling

5.0

(1)

Campaign segmentation

(0)

Canned responses

(0)

Channel management

4.0

(1)

Chatbot

4.0

(1)

Chat/Messaging

(0)

Collaboration tools

(0)

Communication management

5.0

(1)

Competitive analysis

(0)

Competitor monitoring

(0)

Compliance management

(0)

Computer telephony integration

(0)

Configurable workflow

(0)

Contact database

5.0

(1)

Contact management

3.7

(6)

Content creation

(0)

Content library

4.0

(2)

Content management

4.4

(9)

Contextual guidance

(0)

Conversion tracking

4.0

(2)

CRM

(0)

Customer communication

4.0

(1)

Customer database

4.0

(1)

Customer engagement

3.7

(3)

Customer experience management

(0)

Customer history

(0)

Customer segmentation

(0)

Customer Service Analytics

(0)

Customer support

(0)

Customizable branding

4.0

(1)

Customizable fields

(0)

Customizable forms

(0)

Customizable reports

(0)

Dashboard

(0)

Data import/export

4.0

(2)

Data visualization

4.7

(3)

Digital asset management

(0)

Dynamic content

(0)

Editorial Calendar

(0)

Email management

4.3

(3)

Email marketing

(0)

Employee advocacy

(0)

Engagement tracking

4.5

(6)

Event management

(0)

Feedback management

(0)

For ipad devices

(0)

For sales/marketing

(0)

Gamification

(0)

Generative ai

(0)

Help desk management

(0)

Image editing

(0)

Inbox management

(0)

Intent recognition

(0)

Interaction tracking

(0)

IVR

(0)

Keyword filtering

5.0

(1)

Knowledge base management

4.3

(3)

Language detection

(0)

Lead management

(0)

Live chat

4.0

(1)

Macros/Templated responses

(0)

Marketing automation

4.0

(5)

Media monitoring

(0)

@mentions

(0)

Mobile access

3.0

(4)

Mobile alerts

(0)

Monitoring

4.0

(1)

Multi-Account management

4.5

(10)

Multi-Campaign

(0)

Multi-Channel communication

(0)

Multi-Channel data collection

(0)

Multi-Channel distribution

(0)

Multi-Channel management

(0)

Multi-Channel marketing

5.0

(1)

Multi-Language

(0)

Multiple user accounts

(0)

Natural language processing

(0)

Negative feedback management

(0)

Offline access

(0)

Online Forums

(0)

Online voice transmission

(0)

Performance metrics

4.5

(4)

Post scheduling

4.5

(12)

Pre-Configured bot

(0)

Prioritization

(0)

Proactive chat

(0)

Query suggestions

(0)

Queue management

(0)

Real-Time analytics

(0)

Real-Time chat

(0)

Real-Time data

(0)

Real-Time notifications

(0)

Real-Time reporting

(0)

Reminders

(0)

Reporting/Analytics

4.3

(16)

Reporting & statistics

4.7

(3)

Reputation management

(0)

ROI tracking

(0)

Role-Based permissions

(0)

Search/Filter

(0)

Self service portal

(0)

Sentiment analysis

5.0

(2)

Service level agreement (sla) management

(0)

Single sign on

(0)

SMS messaging

(0)

Social advertising

(0)

Social listening

(0)

Social marketing

(0)

Social media integration

4.8

(10)

Social media monitoring

4.0

(7)

Social mentions tracking

(0)

Social promotion

(0)

Strategic planning

(0)

Support ticket management

4.0

(2)

Surveys & feedback

5.0

(3)

Tagging

4.5

(2)

Task management

4.7

(3)

Template management

4.0

(1)

Third-Party integrations

5.0

(3)

Ticket management

4.0

(2)

Transcripts/Chat history

(0)

Transfers/Routing

(0)

Trend analysis

(0)

User management

(0)

Version control

(0)

Workflow automation

(0)

Workflow management

4.0

(4)

Sprinklr alternatives

Sprinklr

4.3

(91)

Starting from

No pricing info

Free trial

Free version

Ease of Use

3.9

Features

4.3

Value for Money

3.9

Customer Support

4.1

EngageBay CRM

4.6

(910)

visit website

Starting from

14.99

/user

Per month

Free trial

Free version

Ease of Use

4.5

Features

4.6

Value for Money

4.7

Customer Support

4.8

monday.com AI Work Platform

4.6

(6.1K)

visit website

Starting from

/user

Per month

Free trial

Free version

Ease of Use

4.5

Features

4.5

Value for Money

4.3

Customer Support

4.4

HubSpot Marketing Hub

4.5

(6.2K)

visit website

Starting from

/user

Per month

Free trial

Free version

Ease of Use

4.3

Features

4.4

Value for Money

4.2

Customer Support

4.4

Sprinklr pricing

Value for money rating:

3.9

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Sprinklr Service - (Customer Service Solution)

No pricing info

Features included:

Customer Care
AI Chatbot
Omnichannel Inbox
Knowledge Base
Skill-Based Routing
CSAT Surveys
Canned Responses
APIs
Access to premium training resources
Access to premium product implementation and onboarding

Sprinklr Social - (Social Media Management Solution)

No pricing info

Features included:

Built-In AI Content Creation
Approval Workflows
Deep Insights
Quick Actions
AI-Powered Customer Engagement
Benchmark Analytics
Reporting and Analytics
Brand Monitoring
Social publishing and engagement with Sprinklr Social
Social Media Monitoring
Editorial Calendar
User-Generated Content
Apps & Integrations
Omnichannel Inbox

Sprinklr Marketing - Marketing & Advertising

No pricing info

Features included:

Apps & Integrations
Persona-specific dashboards
Knowledge Base
Advanced campaign planning and content marketing with Sprinklr Marketing
Built-In AI Content Creation
Approval Workflows
Deep Insights
Quick Actions
Competitive Benchmarking
Custom Metrics

Sprinklr Insights - Custom Consumer Intelligence Solution

No pricing info

Features included:

Competitive Benchmarking
Social Media Monitoring
Granular Analytics
Access to premium product implementation and onboarding
Access to premium training resources
Dedicated Customer Success Manager
Social publishing and engagement with Sprinklr Social
Advanced campaign planning and content marketing with Sprinklr Marketing

User opinions about Sprinklr price and value

Value for money rating:

3.9

(91)

To see what individual users think of Sprinklr's price and value, check out the review snippets below.

“This enables it to automate processes, understand customer sentiment, anticipate trends, and provide intelligent responses or recommendations to agents.”

Dana M.

Client Support Manager

“The scheduling is robust, the analytics are full of great insights and customizable dashboards, and the listening is easy to handle even on small scale.”

Chris H.

Digital Community and Content Manager

Sprinklr integrations (49)

Integrations rated by users

We looked at 91 user reviews to identify which products are mentioned as Sprinklr integrations and how users feel about them.

Salesforce Service Cloud

Integration rating: 5.0 (2)

Twitter/X

Integration rating: 3.0 (1)

“I connected my X account to OwlKonnect, so I can create, write, and schedule my posts directly from OwlKonnect, and they automatically get published on X at the time I set.”

Blessing N.

Content writer and social media manager

Meta for Business

Integration rating: 4.0 (1)

“The Meta integration is valuable for viewing paid social activity alongside other marketing channels. It helps keep campaign analysis and planning in one place instead of moving between separate ad platforms.”

Garry L.

Analytics Director