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Sprinklr
4.2
(78)

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Social media management, analytics & strategy planning.

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(39)

Sprinklr Pricing, Features, Reviews and Alternatives

Sprinklr product overview

What is Sprinklr?

Sprinklr's social CRM and social governance modules can be used to manage all your social profiles from one single platform. The Social Engagement product by Sprinklr can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Key benefits of using Sprinklr

- Sprinklr supports Twitter, Facebook, Snapchat, LinkedIn, Google+, YouTube, Instagram, Foursquare, Flickr, Slideshare, Tumblr, WordPress, Zendesk, Livechat, Bazaar Voice, Survey Monkey, Clarabridge, Sina Weibo, Tencent Weibo, Renren, and VK.

- Slice and dice drill-down queries that can be immediately saved and “injected” into conversation or reporting dashboards for subsequent examination.

- Use Sprinklr to track campaigns and conversions, optimize conatent placement and deployment.

- Build a 360 degree profile views of your customers over time and across hundreds of channels by integrating a Social CRM

- Build your own custom social apps and run A/B testing, as well as having access to a selection of ready-to-go apps. Schedule deployment and manage app versioning.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
24/7 (Live rep)
Knowledge Base

Training options

Videos
Live Online
In Person
Documentation

Sprinklr features

Functionality

4.4

/5

78

Total features

134

34 categories

Most valued features by users

Reporting/Analytics
Activity Dashboard
API
Third Party Integrations
Campaign Management
Reporting & Statistics
Data Import/Export
Customizable Branding

Functionality contenders

Sprinklr users reviews

Overall Rating

4.2

/5

78

Positive reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7.93/10
Rating distribution

5

4

3

2

1

36

29

10

1

2

Pros
Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed.
We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.
I also love how easy it is to clone posts from other accounts on our handles and to share content across different platforms. I really like the Social Listening aspect as well.
Cons
I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.
For someone who has limited knowledge of social queries and Boolean logic, it can be hard to get used to the set-up to create queries and keywords.
Depending on the social network it is even more limited, as in the case of Linkedin.
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Anne M.

Sr Manager, paid media & social media strategy

Real Estate, 5,001-10,000 employees

Review source

Overall Rating

Soup-to-nuts social CMS tool

Reviewed 2 years ago

Transcript

Anne M: Hi, I'm Anne. I'm a senior manager of paid media and social media strategy. I would give Sprinklr...

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Jordan S.

Senior Account Executive

Marketing and Advertising, 11-50 employees

Review source

Overall Rating

super scheduler

Reviewed 3 years ago

Transcript

Jordan S.: Hi. I'm Jordan. I'm a senior account executive at a marketing agency, and I would give Sprinklr...

AR
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Verified reviewer

Real Estate, 5,001-10,000 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Soup-to-nuts social CMS tool

Reviewed 4 years ago

We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.

Pros

Sprinklr has every feature a social media marketer could need - in the publishing, listening and reporting categories. Its robust system allows us to publish to 120+ social assets simultaneously - a HUGE time saver for the company.

Cons

Sprinklr's system is so thorough that it can feel intimidating or overwhelming to use. There are so many options to accomplish a goal it can be difficult to know where to start.

DH
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Daniel H.

Retail, 1,001-5,000 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Awesome social automation platform. Insane amount of features, and plenty of customizable options.

Reviewed 6 years ago
Pros

Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed. The product is extremely flexible, and able to meet the needs of a wide array of users on a social team - from designers, who can directly upload assets into a repository, to copywriters, who can upload copy into the posts for approval, etc. Reporting is outstanding, and covers off all major needs of an enterprise social team.

Cons

The occasional bug, but nothing a quick refresh can't solve. Biggest issue is some of the less intuitive features or questions are not able to be answered by their reps since they are still learning the product. However, their response time is always exceptional and they continue to work on the issue or education until there is a solve. Finally, we were fortunate enough to shell out for the enterprise solution, but it is on the expensive side. More cost effective credentialing significantly impact the features, which is a bummer for teams who can't afford the top level tiers.

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Mary Grace S.

Marketing and Advertising, 201-500 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Extremely Useful...When it Works

Reviewed a year ago

We rely on our tools for so heavily at our agency, that work stops when a tool isn't working properly. So most of the time, when it's working, it does what we need it to do. It has many of the insights we need and connects to the platforms we need to engage on.

Pros

This tool has so many layers to it that I don't have to look anywhere else when searching for engagement analytics.

Cons

The amount of times in our chat that I see "Sprinklr is down" does not give an excellent credit to the tool. It also doesn't keep up to date very well with changing platform features (no Reels insights).

MK
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Muhammad K.

Information Technology and Services, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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A great product with poor customer support

Reviewed a year ago
Pros

Sprinklr can fetch real time comments, messages, posts from social media channels into dashboards which help advisors to reply to customer queries and/or concerns. It has extensive reporting and does social listening as well across social media channels where you can fetch posts using particular keywords.

Cons

Sprinklr can do almost everything but there are sometime few misses. It misses to fetch comments or the numbers in the reporting are sometimes different from actual channel analytics. Their support is a major miss. If something needs extensive troubleshooting, the support will always try to brush it under the carpet and push back.

AR
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Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

super scheduler

Reviewed 5 years ago
Pros

i really like all of the features offered by sprinklr. So easy to schedule content and not have to worry about pushing it live yourself. Tagging features help determine best performing content and analytics aspect is very helpful. Platform is extra helpful if you have an Instagram business profile because it will pull in your IG story metrics. Otherwise, those will not be captured and you need to pull manually.

Cons

creating widgets in the analytics function can be tricky and not always the easiest to set up. Once you get the hang of it, you're golden and ready to dive into your performance.

Sprinklr FAQs

How much is Sprinklr?

You can access a free trial through Sprinklr's website homepage, but for pricing details, please directly contact Sprinklr.

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What does Sprinklr do?

Sprinklr is a customer experience management platform that allows businesses to use AI technology to engage with customers and analyze customer experience metrics that drive marketing campaigns.

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Is Sprinklr social media?

Sprinklr is not a social media platform, but it leverages data from social media sites such as Twitter, Facebook, and Instagram to enhance customer experiences.

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Is Sprinklr free?

Sprinklr does not provide free subscription, but it offers a free trial.

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How does Sprinklr work?

Sprinklr uses AI technology to collect customer experience data from multiple channels to help businesses identify market trends and meet customer needs.

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How do I make a post on Sprinklr?

You can automate social media posts through the Social Publishing & Engagement module, which helps schedule posts with custom content across channels.

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Is Sprinklr a startup?

Sprinklr is a startup company that provides a cloud-based unified customer experience management platform.

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