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Sprinklr Logo

Sprinklr

Social media management, analytics & strategy planning.

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Sprinklr Pricing, Features, Reviews and Alternatives

Sprinklr product overview

What is Sprinklr?

Sprinklr's social CRM and social governance modules can be used to manage all your social profiles from one single platform. The Social Engagement product by Sprinklr can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Key benefits of using Sprinklr

- Sprinklr supports Twitter, Facebook, Snapchat, LinkedIn, Google+, YouTube, Instagram, Foursquare, Flickr, Slideshare, Tumblr, WordPress, Zendesk, Livechat, Bazaar Voice, Survey Monkey, Clarabridge, Sina Weibo, Tencent Weibo, Renren, and VK.

- Slice and dice drill-down queries that can be immediately saved and “injected” into conversation or reporting dashboards for subsequent examination.

- Use Sprinklr to track campaigns and conversions, optimize conatent placement and deployment.

- Build a 360 degree profile views of your customers over time and across hundreds of channels by integrating a Social CRM

- Build your own custom social apps and run A/B testing, as well as having access to a selection of ready-to-go apps. Schedule deployment and manage app versioning.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
24/7 (Live rep)
Knowledge Base

Training options

Videos
Live Online
In Person
Documentation

Sprinklr features

Functionality

4.3

/5

70

Total features

105

26 categories

Most valued features by users

Reporting/Analytics
Campaign Management
API
Reporting & Statistics
Activity Dashboard
Third Party Integrations
Campaign Analytics
Content Management

Sprinklr users reviews

Overall Rating

4.2

/5

70

Positive reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7.92/10
Rating distribution

5

4

3

2

1

31

26

10

1

2

Pros
Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed.
We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.
I also love how easy it is to clone posts from other accounts on our handles and to share content across different platforms. I really like the Social Listening aspect as well.
Cons
I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.
For someone who has limited knowledge of social queries and Boolean logic, it can be hard to get used to the set-up to create queries and keywords.
Depending on the social network it is even more limited, as in the case of Linkedin.
Overall Rating

Soup-to-nuts social CMS tool

Reviewed a year ago

Transcript

Anne M: Hi, I'm Anne. I'm a senior manager of paid media and social media strategy. I would give Sprinklr...

AvatarImg
AvatarImg

Jordan S.

Senior Account Executive

Marketing and Advertising, 11-50 employees

Review source

Overall Rating

super scheduler

Reviewed 2 years ago

Transcript

Jordan S.: Hi. I'm Jordan. I'm a senior account executive at a marketing agency, and I would give Sprinklr...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

My experience with Sprinklr

Reviewed 4 years ago

We're able to promptly and effectively respond to all social media inquiries across all of the social media websites we utilize for our business. Along with this, we can quickly pull analytical insights to determine what it and is not working for us.

Pros

How it combines all social media sites. Rather than having to search through each social media platform, potentially missing key comments by users, Sprinklr brings all of those comments into one, easy to use platform. Additionally, Sprinklr allows you to use tagging, which makes for easy analytical reviews with specific campaigns being currently run as well as comparison to previous campaigns.

Cons

Still working out some glitches. Instagram direct messages do not currently pull through and that would be very helpful if that was resolved.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Sprinklr is game - All in one social media platform

Reviewed 6 months ago

It was an amazing experience using Sprinklr and i personally recommend it to have it if not yet in 2022

Pros

It is fast, accurate & effcient. It understands the current marketing needs

Cons

Granular permissions level. You have to go through a lot of process if you want to turn on a small option/feature

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Could be better

Reviewed 2 months ago
Pros

Sprinklr is a great tool for publishing and monitoring social content, easy to schedule, create dashboards for analytics and use for multiple brands

Cons

There are some gaps in the platform that aren't available as social platforms updated, we cannot access Reels data or scheduling due to API issues, it is the most critical part of our business now that we moved to this medium

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

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I don't like it

Reviewed 2 years ago

I don't usually have to use the software but there are absolutely zero times that I have used 100% correct. Very complex but at the same time does not have all tools I need.

Pros

The only thing I like is that I can see all social media account from the company I work for in the same software.

Cons

I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

A great product with poor customer support

Reviewed 3 months ago
Pros

Sprinklr can fetch real time comments, messages, posts from social media channels into dashboards which help advisors to reply to customer queries and/or concerns. It has extensive reporting and does social listening as well across social media channels where you can fetch posts using particular keywords.

Cons

Sprinklr can do almost everything but there are sometime few misses. It misses to fetch comments or the numbers in the reporting are sometimes different from actual channel analytics. Their support is a major miss. If something needs extensive troubleshooting, the support will always try to brush it under the carpet and push back.

Sprinklr FAQs and common questions

Q. Who are the typical users of Sprinklr?

Sprinklr has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Public Administrations


Q. What languages does Sprinklr support?

Sprinklr supports the following languages:
English, French, German, Japanese, Portuguese, Spanish


Q. Does Sprinklr support mobile devices?

Sprinklr supports the following devices:
Android, iPhone


Q. Does Sprinklr offer an API?

Yes, Sprinklr has an API available for use.


Q. What other apps does Sprinklr integrate with?

Sprinklr integrates with the following applications:
Salesforce Service Cloud, HubSpot Marketing Hub, Jive, Chargify, Adobe Commerce, Google Analytics 360, AppsFlyer, Mailchimp Transactional Email, Adjust, MediaValet, WordPress, PowerReviews, Marketo Sales Connect, Bazaarvoice, Twitter, Adobe Analytics, Stripe, Kochava, Oracle Responsys, Snapchat, Domo, FormAssembly, SAP Service Cloud, Tableau, LinkedIn for Business, Bitly, Meta for Business, Adobe Experience Manager, BL.INK, Beckon, Google Data Studio, Mailchimp, Trustpilot, Marketo Engage, Microsoft Power BI, Haptik, Oracle Eloqua, Shopify, Zendesk


Q. What level of support does Sprinklr offer?

Sprinklr offers the following support options:
Email/Help Desk, FAQs/Forum, 24/7 (Live rep), Knowledge Base

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