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Top Rated Market Research Software with Windows

Last updated: August 2026

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20 software options

Make Opinion logo

fast insights, real people

Market Research in the Digital Age. Seamless Integration with other Native Applications. Secure and Compliant. DIY Research at a Fraction of the Cost. Connect with Customers. Discover insights. Get Quality Answers. Analyze and Export Results. All in One Platform.

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SurveyJS logo

JavaScript Form Builder — Simplify forms. Secure your data.

SurveyJS is a product family of client-side UI components that simplify data collection in your JavaScript application. Create and style dynamic JSON-based forms using a self-hosted form builder that features a CSS theme editor and GUI for conditional rules and form branching.

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ATLAS.ti logo

Qualitative data analysis for text, graphical, audio & video

ATLAS.ti is a qualitative data analysis platform, which allows businesses to analyze content including text, graphics, audio, and video for quality. The platform can be deployed in the cloud or on-premise using Windows, Mac, Android, or iOS devices.

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Export Genius logo

Trade intelligence platform

Export Genius is a market research and trade intelligence platform. The evaluation of international data provides a comprehensive insight into the market trends of various countries for different commodities to businesses belonging to different industries from all over the world.

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Surveyed logo

Review management and market research software

Surveyed is an AI-based video survey software that allows businesses to create surveys with video and text responses to gain valuable feedback from customers. It utilizes AI to analyze responses and generate insights on customer preferences to improve products and services. The software provides pre-made templates and a dashboard to view results.

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IdSurvey logo

Survey software specialized in phone surveys, web, offline

IdSurvey is a cloud-based solution for surveys via telephone, web and face to face (CATI-CAWI-CAPI). Key features include text piping, 50+ questions, multi-channel distribution, audience targeting, SMS and Email sender, data export, and reporting.

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Quirkos logo

Qualitative analysis software

Quirkos makes qualitative coding and analysis simple and intuitive, with a visual and colorful interface. Users are able to tag and code their data with bubbles, and use visual outputs and tools to see trends and patterns in their qualitative text data.

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XEBO.ai logo

Cloud-based Feedback Management Solution

Survey2Connect is a cloud-based CX platform that offers features for data collection, benchmarking, customer recovery, and data integration.

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Comintelli logo

In a world that moves fast, you need to run with it.

Intelligence2day® is an AI-based intelligence software that helps organizations understand their customers and market better, as well as stay ahead of competitors.

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Lighthouse Studio logo

Market research software for government agencies

Lighthouse Studio is a market research software that helps businesses conduct online and offline surveys to collect responses and run market simulations. Key features include multi-objective search algorithms, alternative-specific conjoint designs, utility constraints, prohibitions, and conditional display.

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Key Survey logo

Cloud based and on premise survey software

Key Survey is an enterprise survey solution that allows users to design surveys, collect responses and analyze data through advanced tools

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Industrytics logo

360° Decision Intelligence for your medium-sized business.

With industrytics, you can automatically connect, analyse and visualise all metrics and data about your business and feedback from your stakeholders in an intelligent 360° business dashboard and receive data-driven and AI-powered improvement suggestions for your SME business.

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Nfield logo

Online, CAPI & CATI survey software for market researchers

Nfield is an online, CAPI, and CATI data collection platform for market research professionals to conduct secure, high quality, and professional surveys. Organizations are able to present questions using attractive templates which are fully responsive to different device screen sizes.

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Checkbox Survey logo

Secure survey software for governments and businesses

Professional online survey software for small businesses to large enterprises. Available in hosted and on-premises versions.

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LimeSurvey logo

Free international cloud-based survey software

LimeSurvey is an open-source online survey tool offering a range of features for creating polls, questionnaires, and surveys. It supports complex validation rules, conditional logic, quota management, and is available in over 80 languages, catering to educational, business, and research needs.

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Snap Survey Software logo

Cloud based survey and feedback management platform

Snap Surveys is an online survey management platform with advanced tools to create & design surveys, collect data, manage feedback, analyze results, and generate customized reports with meaningful insights.

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YouGov Surveys: Self-serve logo

Survey platform delivering real-world insights.

The YouGov Surveys: Self-serve makes it easy to create and launch surveys in minutes. With flexible targeting, quick responses, and data from real people, brands get fast, accurate insights that reflect reality – so they can make smarter decisions with confidence.

Read more about YouGov Surveys: Self-serve

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Voxco Online logo

Flexible online survey software

Voxco Online is a cloud-based online flexible survey creation & distribution tool. It's designed for survey organizations and its inside departments.

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NVivo logo

Data analysis software for businesses and nonprofits

NVivo is a data analysis software, which helps businesses in the education, healthcare, non-profit, public, and other sectors organize, store, or evaluate qualitative data and manage cloud-based collaboration and automated transcription processes.

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GetWhy logo
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Unlock quality insights from your consumers.

GetWhy is a next-generation insights company. AI-powered for the highest speed, lowest cost, and best-in-class quality consumer insights.

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