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Marketing Attribution

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8 software options

Attribution Insights logo

Marketing attribution software

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Attribution Insights is an AI-based marketing data attribution software that helps businesses analyze campaign performance across multiple channels. The attribution modeling platform connects all marketing data to provide insights into the value and return on ad spend of every marketing touchpoint. Windsor.ai automates collecting marketing data and provides ways to visualize and stream it to any tool.

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Seenka logo

Seenka Media Intelligence

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Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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MixModeler logo

Builds advanced marketing models without code

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MixModeler is a no-code marketing mix modeling platform that enables building advanced MMM models while maintaining data privacy on the user's device. The platform includes adstock transformations, saturation models, Bayesian MMM with Granger causality testing, and comprehensive diagnostics. Excel i

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Looker logo

BI platform for data exploration & analytics

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Looker is an enterprise platform for business intelligence, data applications, and embedded analytics, enabling real-time exploration and sharing of insights. It features a universal semantic modeling layer for unified, governed data, conversational analytics with Gemini for natural language queries, and capabilities for embedding interactive dashboards into applications. Looker integrates with Google Cloud and BigQuery, offering an API-first architecture for custom data experiences.

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Improvado logo

Marketing analytics and intelligence platform

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Improvado is a powerful ETL platform that seamlessly extracts data from 500+ sources, applies smart transformations, and delivers unified insights to your preferred destination. With 15 pre-built data transformation recipes, you can instantly standardize metrics and run cross-channel analysis.

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monday.com logo

Project management software

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An open platform, monday.com allows you to customize dashboards to better track the customer journey and analyze relevant KPIs.

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Wrike logo

AI powered workflow management platform

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Execute your most seamless campaign yet with Wrike's trusted marketing planning. Streamline your intake with custom request forms, collaborate in real-time, plan projects, share results, and shorten feedback loops with built-in proofing tools.

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

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