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Top Rated Marketing Attribution Software with Small business - Page 2

Last updated: October 2026

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81 software options

Attribution logo

Multi-touch attribution for B2B and B2C marketers

Allocated percentages to your conversions from your ad spend in one dashboard.

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Weberlo logo

Marketing and pay-per-click (PPC) attribution solution

Weberlo is an online solution that provides real-time marketing and pay-per-click (PPC) attribution tools. The platform includes cookieless tracking as well as compliance with privacy standards to improve return on ad spend (ROAS) through ad tracking and insights into organic attribution.

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Trialfire logo

Marketing attribution platform

Trialfire is a marketing attribution platform that provides visibility into customers' path-to-purchase. It uses sophisticated game-theory attribution to help determine where to invest marketing dollars for optimal results. The platform combines first-party data with ad spend to deliver accurate return on ad spend metrics, eliminating double counting. This gives marketers a single source of truth to guide strategy and decision making.

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Reaktion logo

Marketing analytics solution for eCommerce businesses

Reaktion is a marketig analytics solution that helps businesses with accurate tracking, profit-driven insights, automated reporting and near real-time dashboards. Teams can track the orders with advanced plug-and-play Conversion API integrations. Users can gain eye-opening insights for increased profits and align the team as well as agency partners.

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Odyssey Attribution logo

Marketing attribution & spend recommendation for advertisers

Odyssey Attribution helps you identify the true performance of your marketing campaigns by looking at multi-touch attribution. Unique to Odyssey is the integration with Google Analytics, meaning we can use your historical data. Set up only takes 2 minutes and doesn't require development resources.

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wecantrack logo

Affiliate marketing software

Wecantrack is affiliate attribution software that unifies traffic, clicks, and conversion data in one place, giving clear insight into which affiliates and sources drive revenue. Connect all affiliate networks via APIs, postbacks, scrapers, or Google Sheets for accurate, unified attribution.

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Uplifter logo

Link management platform for campaign tracking

Uplifter is a link management platform designed for enterprise marketing teams to create and track campaign links. The software includes a UTM builder for generating error-free tracking parameters, a URL shortener with custom domain options, and a QR code generator for tracking offline touchpoints. It offers campaign dashboards for reporting, mobile app deep linking capabilities, and integrations with analytics platforms including Google Analytics and Adobe Analytics.

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Attributy logo

Campaign management solution

Cloud-based campaign management tool that helps businesses track online and offline marketing processes through AI algorithms.

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eMaS logo

Performance marketing and tracking platform

eMaS is a SaaS platform that helps brands and agencies create and manage affiliate, track partner performance and influencer programs while tracking conversions and understanding performance with advanced attribution.

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Triple Whale logo

Cloud-based ecommerce intelligence platform

Triple Whale is a cloud-based, AI-powered ecommerce intelligence platform centralizing attribution, marketing mix modeling, and data.

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Simpli.fi logo

Digital advertising & programmatic campaign management tool

Simpli.fi is a digital advertising platform that helps marketing agencies conduct and streamline programmatic advertising through sales campaigns. Supervisors can create custom audiences by selecting specific devices, browser types, geographical regions, recency, contextual content, and browsing behavior according to requirements.

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NestAds logo

Ad management & marketing attribution software for Shopify

NestAds is simple & effective ad management and marketing attribution software, exclusively built for Shopify merchants. Accurately track cross-channel advertising data, identify top-performing touchpoints for ad optimization & maximize ROAS with NestAds.

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Practice ZEBRA logo

The dental marketer’s software platform

Best-in-class software platform Practice ZEBRA for dentists, group offices, DSOs, managers & consultants. Get unmatched access to key metrics/results visibility & solutions, including proprietary reports providing insights that max performance & valuation for individual offices & enterprise views.

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Salesforce for Automotive logo

Auto-dealer and auto-repair management software

Salesforce Automotive CRM is an auto-dealer management software that helps businesses manage customer engagement, monitor performance, team collaboration, and more from within a unified platform.

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Makeme.click logo

Campaign management solution for businesses

Makeme.click is a cloud-based solution designed to help businesses track the performance of marketing campaigns and manage visitor traffic in real-time. Key features include lead generation, customizable branding, status mapping, ad serving, user group management, link building, and reporting.

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AdRoll ABM logo

Account-based execution, made easy

RollWorks is an Account-Based Platform with ABM and advertising solutions enabling growth-oriented B2B marketers to deeply understand their buyers and rapidly drive business results.

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ChannelMix logo

End-to-end, first party marketing analytics

ChannelMix is powered by an end-to-end marketing analytics platform that aggregates, transforms, models, and visualizes data across the entire marketing and sales ecosystem.

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Agency Reporter logo

Fast. Easy. Beautiful. Attribution Reporting.

Agency Reporter clearly shows the marketing impact marketing agency delivers to clients and is quick to deploy and demonstrate clear ROI on marketing services.

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LiveRamp logo

The leading data collaboration partner

LiveRamp is the leading data collaboration partner, empowering marketers and media owners to deliver and measure marketing performance everywhere it matters. LiveRamp seamlessly unites data to unlock deep insights, deliver transformational consumer experiences, and drive measurable growth.

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CallRail logo

Call Tracking & Analytics

CallRail helps 200,000+ businesses turn more leads into better customers. Our software delivers real-time insights that help our customers market with confidence.

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HubSpot Marketing Hub logo

All in one inbound marketing platform

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place

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QuanticFy logo

The real performance of every marketing investments

Quanticfy is the first marketing attribution solution to recognize each user before the first purchase on sites and thus, give the real figures/ROAS of every marketing investment.

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Zoho Marketing Automation logo

Multichannel marketing automation, simplified

See which marketing channels and campaigns drive conversions. Multi-touch attribution models help you understand the customer journey and invest in high-performing channels for better ROI.

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CAKE logo

Performance Marketing Software

Measure true customer acquisition costs across channels against customer lifetime value, enhance campaign performance and media mix.

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AnyTrack logo

Conversion tracking and attribution management software

AnyTrack helps digital marketers unlock their conversion data across their entire marketing stack. Clear visibility and clean and fully synced data enable marketers to scale their campaigns with data driven insights.

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