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Social Media Marketing Software with Personalization

Last updated: February 2025

Key Features of Social Media Marketing Software

Based on GetApp's analysis of 8682 verified reviews collected between July, 2021 and August, 2024

  • Social Media Integration: Reviewers value centralized management of multiple social media accounts, seamless cross-platform posting, and enhanced marketing efficiency. 96% of reviewers rated this feature as important or highly important.
  • Social Promotion: Users appreciate targeted ad campaigns, advanced audience segmentation, and increased brand visibility through strategic social media promotions. 92% of reviewers rated this feature as important or highly important.
  • Content Management: Reviewers highlight easy scheduling, strategic content planning, and effective audience engagement facilitated by comprehensive content management tools. 92% of reviewers rated this feature as important or highly important.
  • Post Scheduling: Users benefit from planning posts in advance, maintaining consistent content flow, and optimizing posting times across various platforms. 91% of reviewers rated this feature as important or highly important.
  • Automated Publishing: Reviewers like the time-saving aspect of automated scheduling, ensuring timely content distribution and consistent online engagement. 89% of reviewers rated this feature as important or highly important.
  • Multi-Account Management: Users find managing multiple accounts from a single platform convenient, enhancing efficiency and organization for businesses and marketers. 87% of reviewers rated this feature as important or highly important.
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44 software options

Mailchimp logo

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Octopus CRM is a lead management software that helps businesses import LinkedIn profiles of prospects, manage connection requests, send automated greeting messages, and more on a centralized platform. It allows staff members to utilize the built-in dashboard to view prospects with names and designation using the search and filter tools.

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Post Planner logo

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The safest and easiest LinkedIn automation tool - InTouch Tool automates LinkedIn connection requests and message sequences. Perfect for LinkedIn lead generation, prospecting & sales.

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Cool Tabs logo

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Scalify is a marketing automation software that enables businesses to launch, analyze, optimize, and scale Facebook and Instagram ads faster with game-changing automation. Key features include AI ad copy, pre-built custom audiences, bulk scaling campaigns, quickstart strategies, and metric comparison. It also allows small businesses to launch successful ad campaigns using built-in templates, statistics, and insights from the data team.

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SprintHub logo

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