PureClarity - 2026 Pricing, Features, Reviews & Alternatives

PureClarity is one of the leading providers of intelligent ecommerce personalization and provides the perfect solution for businesses whether B2C or B2B to increase their online revenue, average order value and online conversion rate and build a loyal customer database.

The software is compatible with all ecommerce platforms and offers plugins for Magento 1x and 2x, Shopify and WooCommerce.

PureClarity works effectively with any amount of data and gets to work from day one.

Businesses generally start to see positive results quickly. With PureClarity, you can present different personalized merchandising campaigns to different audience segments as they browse your website. You can choose to run PureClarity ‘hands-off’ and it will use its powerful AI engine to personalize the experience based on a number of default segments provided in PureClarity’s admin dashboard. However, you can choose further optimize PureClarity by defining your own segments or extending those configured by PureClarity using a large range of behavioral and CRM-based conditions. Conditions including time habits, visits, favorite brands or average order value, time since last order.

Once your segments have been set up, you can target each audience segment by creating personalized campaigns across your website. For example, you may decide to show a different home page banner to first-time visitors, special basket promotion to VIP customers or offer 20% off during a seasonal period for all customers who have not made a purchase in the last 6 months.

With PureClarity there is no limited to the number of customer segments that you can set up. This is unlimited and segments can be as niche as your business needs.

PureClarity’s collects and analyzes onsite and offsite visitor behavior and interactions on a website. This data includes, Products, categories & brands viewed and purchased, all searches performed and conversions, page views. location and device, onsite and offsite orders, and frequency and habits of visitors. PureClarity offers advanced reporting capabilities which in real-time show businesses valuable insight into the performance of their on-site recommenders, personalization within site search, behavioral merchandising campaigns and personalized email marketing.

PureClarity enables e-commerce organizations to create a website that is optimized and accessed from any device, including desktop, smartphone, and tablet.