OpenCart Pricing, Features, Reviews & Comparison of Alternatives

OpenCart

Open source e-commerce platform for selling online

4.3/5 (107 reviews)

OpenCart overview

OpenCart is an open source e-commerce platform used by merchants to promote and sell products online. With the tool, merchants can create an e-commerce store and scale up their business by adding more products. OpenCart’s built-in SEO feature helps merchants to understand page rankings and keywords in order to optimize their webpages and increase web traffic.

OpenCart helps merchants manage their products and customers by monitoring customer behavior and providing data on the products which customers are viewing on a regular basis. This data helps merchants in creating customized marketing campaigns offering discounts and coupon codes. The OpenCart marketplace provides merchants access to free and paid themes to develop their webpages and integrate their websites with social media profiles.

Merchants can set advanced user privileges and separate access for users and user groups. For example a user could be authorized to make changes to product profiles and add new themes, but not to alter pricing details. The tool’s administrator dashboard gives a holistic view of total sales in a day, marketing spend on each product and the demographic profiles of customers visiting the website. The dashboard also allows users to export sales data in excel or PDF format for advanced analysis.

OpenCart allows merchants to set-up multiple online stores in different languages, all administered through a single account. The software is integrated with prominent gateways and shipping methods such Paypal, Amazon Payments, Authorize.net, Skrill, FedEx and the United States Postal Service.
www.opencart.com

Pricing

Pricing options
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Arabic, Chinese (Simplified), Czech, Danish and 21 other languages, Dutch, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Taiwanese, Thai, Turkish, Ukrainian
OpenCart screenshot: MySQL database to create a user databaseOpenCart 2.0 - General OverviewOpenCart screenshot: File manager containing all the software filesOpenCart screenshot: Backend dashboard covering all customer and order detailsOpenCart screenshot: Merchants can set-up their own category listsOpenCart screenshot: Attribute list for all products displayed OpenCart screenshot: Meta tag title, keyword and descriptionOpenCart Tutorial for Beginners - Version 2.0 - 2.X - 2015 Q3

OpenCart reviews

Value for money
Features
Ease of use
Customer support
  4.5
  4.1
  4.1
  4.1
Petrus Vermaak

OpenCart the way to go

Used daily for 1-2 years
Reviewed 2019-04-17
Review Source: Capterra

I have had a tremendous experience... I can build my website the way I want, and once I pay for a OpenCart plugin, or theme, I add it to my box of tools that I can permanently use on any of my other sites. The initial setup can be a little daunting, but once you've built your first site, it's fantastic. The plugins and themes are very well priced, and the support is great. OpenCart have addressed previous security flaws in their software, and https://www.tinfoilsecurity.com/ scanned my site and gave it a clean bill of health. I recommend the 'Pavilion - Responsive OpenCart Theme by ThemeBurn | ThemeForest' as you do not need to know how to write a single line of code. It's responsive (re scales automatically) , so you do not have to worry about how it will look on a pc or mobile phone, and you can do almost anything you can think off. Granted that there is a HUGE learning curve, but it gets better as you learn how to work with the theme.

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Eivind Berheim

For the amateur and the professional

Used weekly for 2+ years
Reviewed 2016-12-06
Review Source: Capterra

OpenCart is regarded as quite the savior for newcomers to the e-commerce industry - this was (is) at least the case for me. The system gives you a solution that is ready-to-use straight out of the box. Through the admin panel, you can change numerous settings including advanced banner setup, pages setup, payments, categories and the lot. If you are curious on how to change the code and customize it exactly to fit your needs, the files are neatly organized in your FTP program so that a newcomer will intuitively know which files changes what. This also leads me to the real beauty of OpenCart - the community and the extension store. The community is superb. If you have any issues or obstacles on your way learning programming and OpenCart, the forum will answer all your questions and lead you on your way. If you do not want to program or design yourself, you can utilize the extension store which is filled with high-quality solutions that you can easily install through your admin panel. I have used OpenCart for years, and I can't see anything equally easy-to-use-yet-highly-advanced that is going to replace it anytime soon. Amateur or pro - just try it, you'll like it. Did I also mention that it is free(!)?

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Anonymous

OpenCart is an amazing software.

Used daily for 2+ years
Reviewed 2017-10-18
Review Source: Capterra

I have been using this software for over 6 years to build ecommerce websites for my clients, offering customized solutions, template design, extensions, modules, consulting, maintenance.

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Anonymous

Good open-source cart platform if you have a developer

Used daily for 2+ years
Reviewed 2019-07-16
Review Source: Capterra

It's free, what's not to like about an open-source shopping cart platform. It's extendable with modules, and can be made to be pretty powerful.

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Anonymous

Easy to use and versatile open source platform for small business website

Used daily for 2+ years
Reviewed 2018-10-10
Review Source: Capterra

A great choice for small ecommerce businesses.

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OpenCart pricing

Pricing options
Free
Free trial
Open source
Subscription
View Pricing Plans

OpenCart offers professional technical support on a query basis and a premium technical support.

One Time Fix: Contact OpenCart for a custom quote

Premium Support: $99/month

OpenCart features

API
Access Control
Activity Dashboard
Electronic Payments
Product Catalog
Search Functionality
Social Media Integration
Third Party Integration
eCommerce Management

Automatic Notifications (76 other apps)
Content Management (89 other apps)
Custom Forms (67 other apps)
Customizable Branding (110 other apps)
Customizable Templates (111 other apps)
Data Import/Export (80 other apps)
Drag & Drop Interface (89 other apps)
Reporting & Statistics (77 other apps)
Template Management (57 other apps)
Website Management (54 other apps)
eCommerce Integration (57 other apps)

Additional information for OpenCart

Key features of OpenCart

  • eCommerce management
  • Order management
  • Sales tax management
  • Electronic payments
  • Shipping management
  • Social media integration
  • Sales orders
  • Online forums
  • Ticket management
  • Quote management
  • Debugging
  • Content filtering
  • Multi-currency
  • Drip Email marketing
  • Email templates
  • Sales reporting
  • Periodic reporting
  • Discount management
  • Third party integration
  • Activity dashboard
  • Sales analytics
  • Multi-store management
  • User access controls
  • SEO management
  • Product catalog
  • Permission management
  • Role-based permissions
  • Multi-location support
  • Price management
  • User defined attributes
  • Affiliate management
  • Automatic backup
  • Cataloging / categorization
  • Category customization
  • Product catalog integration
  • Ratings & reviews
  • Filtered views
  • Multi-language
  • Recurring billing
  • Subscription services
  • Multiple delivery formats
  • Sales trend analysis
  • Campaign management
  • Multi-channel marketing
  • API availability
  • User management
  • Multi-location
View All Features

Benefits

• OpenCart has a team of certified experts to provide dedicated technical support to merchants related to installation, bugs, and troubleshooting.

• The administrator dashboard provides daily or weekly reports on total visitor counts, number of unique visitors, and the total revenue generated.

• The software has an inbuilt affiliate system allowing affiliates to promote website products on social media sites and web forums on commission basis.

• The tool offers an automated discount management system that tracks products with low sales, notifying merchants to offer discounts on those products.

• The tool’s multi-currency support feature allows merchants to advertise their products in multiple currencies with the flexibility to change currency per product.