getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Software categoriesBlog & researchAbout us

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Demand Side Platform (DSP) Software with Real-Time Data (2026)

Last updated: January 2026

Verified reviewer profile picture
Get free expert advice+1 (888) 216-6745
Call now for a one-to-one consultation in under 15 mins.

Demand Side Platform (DSP) Software Key Features

    Based on 57 user opinions, we identified 6 features that are important for any product in Demand Side Platform (DSP) Software

  • ROI Tracking

    Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

    Average user rating

    4.4

  • Campaign Management

    Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

    Average user rating

    4.4

  • Bidding Strategies

    Acquire advertising inventory or impressions that are used to place ads on various channels

    Average user rating

    4.5

  • Multi-Channel Marketing

    Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

    Average user rating

    4.2

  • AI/Machine Learning

    Software program that continuously adjusts its behavior based on observed data

    Average user rating

    5.0

  • Display Ad Management

    Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads.

    Average user rating

    5.0
1 filter applied

Features

Integrated with

No filters available

Pricing model

Devices supported

Organization types

User rating

19 software options

AdButler logo

Advertising management solution

learn more
AdButler is an advertising management solution that helps businesses design, launch & manage advertisement campaigns. The platform allows users to personalize the interface with custom branding & use a custom domain for hosting advertisements as well as providing admin access.

Read more about AdButler

Users also considered
Google Marketing Platform logo

Advertising campaigns and analytics software

learn more
Google Marketing Platform is an advertising agency management software that helps businesses manage campaigns, monitor marketing performance, optimize websites & handle creatives on a centralized platform. Users can build dashboards and transform raw data into metrics, data visualizations & reports.

Read more about Google Marketing Platform

Users also considered
Scibids logo

Programmatic advertising tool for demand-side platforms

learn more
Scibids helps businesses leverage AI technology and machine learning capabilities to automate campaign analysis and optimization processes. The DSP enables supervisors to automatically analyze data generated from the programmatic buying stack, including conversion data files from the ad server.

Read more about Scibids

Users also considered
Genius Monkey logo

An ad platform built for results...proven results!

learn more
Genius Monkey provides data-driven programmatic ad-buying solutions that help brands navigate the world of digital advertising. Their platform allows marketers to run highly targeted ad campaigns that reach the right audiences in the right place at precisely the right time.

Read more about Genius Monkey

Users also considered
Demandbase One logo

Demandbase One™ | Go-to-Market Platform

learn more
The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey.

Read more about Demandbase One

Users also considered
theTradeDesk logo

Campaign and data management platform

learn more
The Trade Desk is a data management platform that helps advertisers handle operations related to audience mapping, cross-device targeting, video advertising, and more on a centralized platform. It allows team members to conduct lookalike modeling, data element reporting, and audience segmentation.

Read more about theTradeDesk

Users also considered
MediaMath logo

Data management platform (DMP) for marketing professionals

learn more
MediaMath is a digital advertising platform designed to help marketing teams handle advertising data, audience segmentation, and programmatic marketing. It allows businesses to create, launch, and manage marketing campaigns and identify prospects across various online platforms and device types.

Read more about MediaMath

Users also considered
Adobe Advertising Cloud logo

Programmatic advertising software for marketing agencies

learn more
Adobe Advertising Cloud is a programmatic advertising software, which helps enterprises and marketing agencies segment audience groups for optimal ad targeting and plan, purchase, and, analyze advertisements of multiple channels, formats, and devices.

Read more about Adobe Advertising Cloud

Users also considered
Choozle logo

Programmatic advertising and campaign management software

learn more
Choozle is a cloud-based digital advertising software that provides publishers and marketing agencies with tools to build targeted campaigns and analyze the performance of advertisements on a centralized platform. Supervisors can use the dashboard to gain an overview of total spend, ad clicks, CPM, and CTR via actionable analytics.

Read more about Choozle

Users also considered
ZoomInfo Marketing logo

Demand side platform (DSP) and marketing solution

learn more
ZoomInfo MarketingOS is an end-to-end marketing solution that helps marketers understand their customers, grow their business, and expand their reach. It offers an integrated platform for managing paid search campaigns on Google AdWords, Bing Ads, and Facebook and as a plug-in for web analytics software like Google Analytics.

Read more about ZoomInfo Marketing

Users also considered
displ logo

Digital signage platform for in-store marketing

learn more
The DISPL platform utilizes AI technology to transform in-store performance marketing. It offers offline businesses the ability to collect GDPR-compliant data on each visitor, including various metrics such as age, gender, emotions, dwell time, and engagement rate.

Read more about displ

Users also considered
OrbitSoft Ad Server logo

Ideal tech solutions for all advertising businesses

learn more
Digital Ad Systems Ad Server is an online ad server designed to help businesses manage display, video, and context advertising.

Read more about OrbitSoft Ad Server

Users also considered
Amazon DSP logo

Demand-side platform (DSP) for advertising agencies

learn more
Amazon DSP is a demand-side platform which helps organizations automate the purchase and distribution of display, audio, or video advertisements across various online channels. It enables advertisers to organize digital media inventories and manage multiple advertisement and data exchange accounts.

Read more about Amazon DSP

Users also considered
Readpeak logo

DSP Platform specialized in Native Advertising

learn more
Readpeak is a DSP platform specialized in native advertising. The platform works with premium brands and publishers and delivers both quality and performance.

Readpeak users benefit from a combination of bidding and paying in CPC, and have the possibility to handpick the desired premium media.

Read more about Readpeak

Users also considered
GO Digital logo

Next-Gen Ad Options for Custom Audiences

learn more
CIENCE GO Digital delivers marketers great ROAS with custom audience creation and hyper-targeted Display, Audio, Video, and Social ad capabilities.

Read more about GO Digital

Users also considered
ad:personam logo
(0)

Cloud-based DSP and campaign management solution

learn more
Designed for businesses of all sizes, ad:personam is a cloud-based DSP solution that helps users manage marketing campaigns, budgets, performance, customers, and more on a unified platform.

Read more about ad:personam

Users also considered
ASTRAD DSP logo
(0)

Cloud-based demand-side platform

learn more
ASTRAD DSP is a cloud-based platform enabling global advertisers to create and manage programmatic campaigns across diverse channels and devices, offering various targeting options and Ad Exchanges.

Read more about ASTRAD DSP

Users also considered
Agility logo
(0)

The Agility Precision Brand Advertising Platform.

learn more
Create new buyers. Grow with certainty. Agility is the only complete brand advertising solution.

Read more about Agility

Users also considered
Brandzooka logo
(0)

Cloud-based marketing platform for social media and TV ads

learn more
Brandzooka helps agencies, businesses, and franchises create, launch, and manage video advertisement campaigns across various online platforms like Facebook, MediaMath, YouTube, Adobe, and more. It lets users engage with the audience on TV and other digital channels using multimedia advertisements.

Read more about Brandzooka

Users also considered