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Salesforce Sales Cloud vs Groove Comparison (2026)

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Salesforce Sales Cloud logo

Salesforce Sales Cloud

Groove logo

Groove

Overview

Salesforce Sales Cloud offers complete contact, lead and opportunity management, along with marketing automation, social collaboration, and more.

Groove is a market-leading sales engagement platform that enables sales leaders to execute their strategy in a smart, adaptive way. With Groove, revenue leaders can use automation to do more with less, driving greater efficiency and effectiveness across the customer lifecycle.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

25

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

50

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

18.8K

5

4

3

2

1

10.3K

6.4K

1.5K

264

166

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

4.7

146

5

4

3

2

1

106

35

4

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

Pros

“It is a powerful CRM that helps organize sales processes, improve visibility, and keep customer information structured. Once users understand the system and the workflows are configured properly, it becomes a strong tool for managing customer relationships, tracking opportunities, and improving collaboration across teams.”
Verified reviewer profile picture

Basel E.

IT

“With salesforce cloud , i can see complete view of the customer in seconds like there their billing history , previous conversation , outstanding bill , even the payment link and also its lot easier to update payment methods.”
AD

Arnold D.

Collection lead Iqor

“Salesforce Sales Cloud is a robust and enterprise-grade CRM solution that significantly improves sales process visibility and management. While it requires time to learn and properly configure, it becomes a highly effective tool for tracking pipelines, automating workflows, and generating insights once fully implemented.”
SS

Swaminathan S.

ERC Sr. Associate

Pros

“It may be because they're a small team but it can take weeks for them to solve a minor issue.”
HT

Haruki T.

Sr. ADR

“The detailed statistics which it produces showing our timelines we spend on meeting.”
Verified reviewer profile picture

Santhosh B.

Global data associate

“I used it for email and calendar tracking, where Groove captured all the relevant emails, and meetings and logged the analysis in Salesforce for further use.”
Verified reviewer profile picture

Mansi M.

Software Engineer

Cons

“The main drawbacks are the high total cost of ownership and the steep learning curve, as essential features often require expensive add-ons and a dedicated administrator to manage the complex setup. Despite the modern UI, the platform can still feel cluttered and unintuitive, requiring significant training for new users to navigate daily tasks efficiently.”
Verified reviewer profile picture

RAUL M.

Software support

“Salesforce is a sort of everything for everyone CRM which means it does not have a solid interface, but one that is customizable, but at the same time very disorganized”
Verified reviewer profile picture

Toni M.

Director of Market Research

“One minor complaint I have is that the reporting features can be a bit clunky at times, and it took a bit to figure out how to get the data we needed.”
IW

Isla W.

Sales Operations Manager

Cons

“Additionally, for small teams or individual users on a tight budget, the software's pricing options could be prohibitive. Despite Groove's extensive project management functionality, some complex customization possibilities could be missing compared to more specialist project management solutions.”
AB

Angelica B.

University Intern

“The team has also highlighted that the Groove dialer can be glitchy and is not the most efficient.”
BP

Bobby P.

Director, Sales Operations

“Formatting can be a tad difficult and learning how to use the platform wasn't as easy I thought it would be.”
Verified reviewer profile picture

Miranda J.

Customer Enablement Manager

  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features180
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Agent Management
  • Alerts/Notifications
  • Appointment Scheduling
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Auto-Dialer
  • Automatic Call Distribution
  • Batch Processing
  • Bid Management
  • Budgeting/Forecasting
  • Business Card/Badge Scanning
  • Business Process Automation
  • Business Process Control
  • Buyer Management
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Management
  • Call List Management
  • Call Logging
  • Call Management
  • Call Monitoring
  • Call Recording
  • Call Scheduling
  • Call Tracking Metrics
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Catalog Management
  • Change Order Management
  • Channel Management
  • Chat/Messaging
  • Client Management
  • Client Portal
  • Client Tracking
  • Client/Property Matching
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Contract/License Management
  • Conversion Tracking
  • Correlation Analysis
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Management
  • Customer Portal
  • Customer Profiles
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Entry
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Modeling
  • Electronic Signature
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Engagement Tracking
  • Estimating
  • Event Triggered Actions
  • Exception Reporting
  • Field Sales Management
  • Financial Management
  • For AEC Industry
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Real Estate Agencies
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Goal Management
  • Graphical Data Presentation
  • Inbox Management
  • Interaction Tracking
  • Internal Chat Integration
  • Job Costing
  • Job Scheduling
  • Key Performance Indicators
  • Knowledge Base Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Listing Management
  • Live Chat
  • Marketing Automation
  • Medical History Records
  • Meeting Management
  • Mobile Access
  • Mobile App
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Currency
  • Multiple Projects
  • Onboarding
  • Opportunity Management
  • Patient Communications
  • Patient Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Physician Management
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Presentation Tools
  • Price Optimization
  • Prioritization
  • Product Catalog
  • Progress Tracking
  • Project Management
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Purchase Order Management
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Approval
  • Sales Automation
  • Sales Forecasting
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search/Filter
  • Strategic Planning
  • Task Management
  • Team Management
  • Template Management
  • Territory Management
  • Third-Party Integrations
  • Workflow Automation
  • Workflow Management
  • Total features73
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Agent Management
  • Alerts/Notifications
  • Appointment Scheduling
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Auto-Dialer
  • Automatic Call Distribution
  • Batch Processing
  • Bid Management
  • Budgeting/Forecasting
  • Business Card/Badge Scanning
  • Business Process Automation
  • Business Process Control
  • Buyer Management
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Management
  • Call List Management
  • Call Logging
  • Call Management
  • Call Monitoring
  • Call Recording
  • Call Scheduling
  • Call Tracking Metrics
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Catalog Management
  • Change Order Management
  • Channel Management
  • Chat/Messaging
  • Client Management
  • Client Portal
  • Client Tracking
  • Client/Property Matching
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Contract/License Management
  • Conversion Tracking
  • Correlation Analysis
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Management
  • Customer Portal
  • Customer Profiles
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Entry
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Modeling
  • Electronic Signature
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Engagement Tracking
  • Estimating
  • Event Triggered Actions
  • Exception Reporting
  • Field Sales Management
  • Financial Management
  • For AEC Industry
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Real Estate Agencies
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Goal Management
  • Graphical Data Presentation
  • Inbox Management
  • Interaction Tracking
  • Internal Chat Integration
  • Job Costing
  • Job Scheduling
  • Key Performance Indicators
  • Knowledge Base Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Listing Management
  • Live Chat
  • Marketing Automation
  • Medical History Records
  • Meeting Management
  • Mobile Access
  • Mobile App
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Currency
  • Multiple Projects
  • Onboarding
  • Opportunity Management
  • Patient Communications
  • Patient Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Physician Management
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Presentation Tools
  • Price Optimization
  • Prioritization
  • Product Catalog
  • Progress Tracking
  • Project Management
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Purchase Order Management
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Approval
  • Sales Automation
  • Sales Forecasting
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search/Filter
  • Strategic Planning
  • Task Management
  • Team Management
  • Template Management
  • Territory Management
  • Third-Party Integrations
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrations36
  • Birdeye
  • Box
  • ClearSlide
  • Conga Composer
  • Crowdstack Pro
  • Docusign
  • Dropbox
  • Eventbrite
  • Evernote Teams
  • Expensify
  • Five9
  • GetFeedback
  • Gmail
  • GoTo Meeting
  • Gong
  • Google Drive
  • Google Workspace
  • Highspot by Seismic
  • HubSpot Marketing Hub
  • LinkedIn for Business
  • Litmos
  • Microsoft Outlook
  • Outreach
  • Professional Services Cloud
  • Qualified
  • QuickBooks Online
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesforce Sales Cloud
  • Salesloft
  • Seismic
  • Sendoso
  • Slack
  • Smartsheet
  • SurveyMonkey
  • Tableau
  • Veeva CRM
  • Vidyard
  • Webinato
  • WordPress
  • Yesware
  • Zapier
  • ZoomInfo Sales
  • Total integrations9
  • Birdeye
  • Box
  • ClearSlide
  • Conga Composer
  • Crowdstack Pro
  • Docusign
  • Dropbox
  • Eventbrite
  • Evernote Teams
  • Expensify
  • Five9
  • GetFeedback
  • Gmail
  • GoTo Meeting
  • Gong
  • Google Drive
  • Google Workspace
  • Highspot by Seismic
  • HubSpot Marketing Hub
  • LinkedIn for Business
  • Litmos
  • Microsoft Outlook
  • Outreach
  • Professional Services Cloud
  • Qualified
  • QuickBooks Online
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesforce Sales Cloud
  • Salesloft
  • Seismic
  • Sendoso
  • Slack
  • Smartsheet
  • SurveyMonkey
  • Tableau
  • Veeva CRM
  • Vidyard
  • Webinato
  • WordPress
  • Yesware
  • Zapier
  • ZoomInfo Sales