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Top Rated AB Testing Software with Customizable branding

Last updated: June 2026

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37 software options

Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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Compare the performance of web page variations to find the one with the most conversions using A/B tests.

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Personyze logo

Deliver AI-driven recommendations & website personalization

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Personyze includes A/B and Multivariate testing, with rotation per page view/session/user, control groups, automatic-shutdown of losing campaigns, and more.

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Poptin logo

Grow Revenue With Pop Ups & Email Marketing Automation

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All-in-one email marketing automation & conversion rate optimization platform that drives growth and revenue.

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Wisepops logo

Intelligent popup & onsite engagement platform

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Wisepops is an intelligent popup & onsite engagement automation platform designed to provide marketers with the tools to convert website visitors.

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Shogun logo

Page Builder & A/B Testing

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Build high-converting pages, test smarter, and turn more visitors into customers with powerful visual editing and A/B testing tools using Shogun for Shopify.

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Personizely logo

A/B Testing, website personalization and popups in one suite

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Launch your first A/B test in minutes. Find what converts, roll out winners, and personalize the experience — no developers needed.

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Landingi logo

AI Landing Page Operation System for modern marketing teams

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Landingi lets marketers run A/B tests, A/B/x tests, mobile page tests, and multi-variant experiments to compare landing page versions, validate ideas, and improve conversion rates based on real user behavior.

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Croct logo

Personalization, AB testing, and audience segmentation.

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Croct is a conversion optimization platform that includes AB testing, feature flag, audience segmentation, personalization, and a visitor explorer.

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XM for Strategy & Research logo

Customer insights & brand research survey management tool

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Lay the right foundation for managing your stakeholder experiences. From customer insights to market segmentation to concept testing, Qualtrics CoreXM is the single solution for all of your experience data.

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FigPii logo

Cloud-based conversion rate optimization platform

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FigPii is a cloud-based conversion rate optimization (CRO) platform that helps enterprises design the user experience (UX) and identify visitor intent, behavior, and preferences by tracking interactions via polls, heatmaps, recordings, and more.

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Userlytics logo

Cloud-based usability testing platform for digital assets

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Userlytics is a cloud-based usability testing platform which helps small to large businesses test various digital assets such as websites, applications, prototypes, competitors, and more. The solution enables users to optimize the entire customer journey by defining the target audience.

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Upflowy logo

Cloud-based lead management and AB testing software solution

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Upflowy allows organization managers to iterate business flows using IT, enabling the implementation of cost-effective growth strategies. Key attributes include AB testing, content management, analytics and reporting, customization, process flow management, and lead management.

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Lucky Orange logo

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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Displayr logo

The all-in-one analysis and reporting software.

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Displayr is an AI-powered, all-in-one platform tailored for market researchers. Streamline analysis, create dynamic reports, and deliver real-time insights with ease. Unlock smarter insights today!

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Neurons logo

Use the power of attention AI to predict customer gaze

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The leading attention AI app to accurately predict customer attention. Optimize all your visual assets before publication.

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MailatMars logo

Email marketing solution for small to large businesses

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MailatMars is an email marketing software designed to cater to the needs of small to enterprise-level businesses. It offers the capability to send marketing campaigns and efficiently manage them using advanced analytics. The platform focuses on putting the audience at the center by providing tools such as forms, emails, and other marketing channels to enhance engagement.

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Geeklab logo

Mobile app testing and attribution platform

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Geeklab is an A/B testing platform and agency for app and game marketers. Test any app store product page element to find what drives higher conversion. Validate concepts and marketability before launch to see if ideas resonate with real users.

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Tontine logo

#1 A/B Price Testing for Shopify — Increase Profit Margins!

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Pricing optimization for Shopify merchants in less than 5 minutes!

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WowSender logo

Rethink eMail Marketing

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Thanks to WowSender, you can send great emails, follow up with your prospects and know what's going on with your campaigns.

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Alter logo

Content Recommendation Engine

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Alter is an AI-powered content recommendation software that helps businesses increase website conversions by allowing them to show personalized content recommendations based on visitors’ interests and behaviors.

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Yieldify logo

Personalization for Busy People

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Generate more e-commerce revenue with easy website personalization. Yieldify's solution increases conversions, leads and order value, and makes it easy to get reliable ROI. Our fully-managed solution uses our unique Methodology to ensure results from the start, and go live in minutes (not months).

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Intellimize logo

Website personalization solution for B2B and ecommerce.

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Intellimize is an experience optimization and personalization SaaS platform that uses AI to dynamically personalize website experiences.

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JUNE - Online Marketing Cloud logo

Comprehensive Omnichannel Marketing CRM & Web Editor

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Run A/B tests within the JUNE web app to identify the content best suited for your target group. Compare different layouts, CTA buttons, headlines, or wording to increase your traffic.

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Serviceform logo

AI-powered conversations for better website conversions

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Serviceform is a website conversion platform that helps businesses engage visitors, capture leads, and manage conversations using AI agents, chatbots, live chat, and forms—all from one centralized system.

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Jahia logo

Digital experience and content management platform

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Jahia helps businesses manage website and application development projects by creating digital frameworks for delivering a personalized customer journey. The content management system lets users create, edit, review, and publish structured and unstructured content and manage web pages, SEO & more.

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